Innovators' Marketplace: Using Games to Activate and Train Innovators (Understanding Innovation)
Ohsawa, Yukio, Nishihara, Yoko
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Description for Innovators' Marketplace: Using Games to Activate and Train Innovators (Understanding Innovation)
Hardcover. With numerous illustrations, this volume guides readers through both the components and the overall process of Innovators' Marketplace, a game-based business innovation learning tool that allows players to both invent and evaluate commercial ideas. Series: Understanding Innovation. Num Pages: 220 pages, 30 black & white tables, biography. BIC Classification: KJM; KJMV6; KJU. Category: (P) Professional & Vocational. Dimension: 159 x 241 x 10. Weight in Grams: 470. Series: Understanding Innovation. 220 pages, 1, black & white illustrations. With numerous illustrations, this volume guides readers through both the components and the overall process of Innovators' Marketplace, a game-based business innovation learning tool that allows players to both invent and evaluate commercial ideas. Cateogry: (P) Professional & Vocational. BIC Classification: KJM; KJMV6; KJU. Dimension: 159 x 241 x 10. Weight: 470.
This book presents a powerful method for innovation that reinforces combinatorial and analogical thoughts, with interdisciplinary communications among stakeholders in the market. In this method called Innovators' Marketplace, two games - Innovators' Market Game and Analogy Game - accelerate the spiral of innovation with visualizing data on the connectivity of pieces of existing knowledge. Some players invent ideas by connecting and combining pre-existing knowledge, while others evaluate the ideas to decide whether or not to buy. In a joyful atmosphere created by the games, players look beyond resistance to criticism, as experiments real cases show. They will start thinking and ... Read more
This book presents a powerful method for innovation that reinforces combinatorial and analogical thoughts, with interdisciplinary communications among stakeholders in the market. In this method called Innovators' Marketplace, two games - Innovators' Market Game and Analogy Game - accelerate the spiral of innovation with visualizing data on the connectivity of pieces of existing knowledge. Some players invent ideas by connecting and combining pre-existing knowledge, while others evaluate the ideas to decide whether or not to buy. In a joyful atmosphere created by the games, players look beyond resistance to criticism, as experiments real cases show. They will start thinking and ... Read more
Product Details
Format
Hardback
Publication date
2012
Publisher
Springer
Number of pages
234
Condition
New
Series
Understanding Innovation
Number of Pages
196
Place of Publication
Berlin, Germany
ISBN
9783642254796
SKU
V9783642254796
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
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