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Predictive Analytics, Data Mining and Big Data: Myths, Misconceptions and Methods
Steven Finlay
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Description for Predictive Analytics, Data Mining and Big Data: Myths, Misconceptions and Methods
Hardcover. This in-depth guide provides managers with a solid understanding of data and data trends, the opportunities that it can offer to businesses, and the dangers of these technologies. Written in an accessible style, Steven Finlay provides a contextual roadmap for developing solutions that deliver benefits to organizations. Series: Business in the Digital Economy. Num Pages: 260 pages, 9 black & white tables, 23 figures. BIC Classification: KJC; KJF; KJQ; KJU. Category: (G) General (US: Trade). Dimension: 151 x 217 x 20. Weight in Grams: 454.
This in-depth guide provides managers with a solid understanding of data and data trends, the opportunities that it can offer to businesses, and the dangers of these technologies. Written in an accessible style, Steven Finlay provides a contextual roadmap for developing solutions that deliver benefits to organizations.
This in-depth guide provides managers with a solid understanding of data and data trends, the opportunities that it can offer to businesses, and the dangers of these technologies. Written in an accessible style, Steven Finlay provides a contextual roadmap for developing solutions that deliver benefits to organizations.
Product Details
Format
Hardback
Publication date
2014
Publisher
Palgrave Macmillan
Condition
New
Series
Business in the Digital Economy
Number of Pages
260
Place of Publication
Basingstoke, United Kingdom
ISBN
9781137379276
SKU
V9781137379276
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-1
About Steven Finlay
Steven Finlay is one of the UK's leading experts on predictive analytics and its application within Big Data environments. He has extensive experience of developing predictive analytics solutions within Financial Services, Retailing and Government organisations. Steven is currently Head of Analytics at HML, the UK's largest provider of mortgage administration services. Previously he has worked as a data scientist, consultant ... Read more
Reviews for Predictive Analytics, Data Mining and Big Data: Myths, Misconceptions and Methods
'A welcome addition to the literature on data driven decision making. Finlay's book gives a commendably non-technical discussion of the business issues associated with embedding analytics into an organisation and how data, big and small, can be used to support better decision making. It is peppered with case studies from the author's experience and is a great source of insight ... Read more