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Traction: How Any Startup Can Achieve Explosive Customer Growth
Gabriel Weinberg
€ 21.99
€ 15.29
FREE Delivery in Ireland
Description for Traction: How Any Startup Can Achieve Explosive Customer Growth
Paperback. Building a successful company is hard. Smart entrepreneurs know that the key to success isn't the originality of your offering, the brilliance of your team, or how much money you raise. This book teaches you the nineteen channels you can use to build a customer base, and offers a framework to figure out which ones will work best for your business. Num Pages: 240 pages. BIC Classification: KJH; KJVS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 154 x 233 x 20. Weight in Grams: 316.
In Traction, serial entrepreneurs Gabriel Weinberg and Justin Mares give startups the tools for generating explosive customer growth 'Anyone trying to break through to new customers can use this smart, ambitious book' Eric Ries, author of The Lean Startup Most startups don't fail because they can't build a product. Most startups fail because they can't get traction. Building a successful company is hard. Smart entrepreneurs know that the key to success isn't the originality of your offering, the brilliance of your team, or how much money you raise. It's how ... Read more
In Traction, serial entrepreneurs Gabriel Weinberg and Justin Mares give startups the tools for generating explosive customer growth 'Anyone trying to break through to new customers can use this smart, ambitious book' Eric Ries, author of The Lean Startup Most startups don't fail because they can't build a product. Most startups fail because they can't get traction. Building a successful company is hard. Smart entrepreneurs know that the key to success isn't the originality of your offering, the brilliance of your team, or how much money you raise. It's how ... Read more
Product Details
Format
Paperback
Publication date
2015
Publisher
Penguin Books Ltd
Condition
New
Number of Pages
240
Place of Publication
London, United Kingdom
ISBN
9780241242537
SKU
9780241242537
Shipping Time
Usually ships in 2 to 4 working days
Ref
99-2
About Gabriel Weinberg
Gabriel Weinberg is the founder and CEO of the multi-billion dollar internet privacy company, DuckDuckGo. He contributes to a number of publications including Medium and is the co-author of Traction. Justin Mares is the founder of two startups and former Director of Revenue at Exceptional, a software company that was acquired by Rackspace in 2013.
Reviews for Traction: How Any Startup Can Achieve Explosive Customer Growth
A common question I get is: 'How do I know if my business is getting traction, or how do I get traction for my business, or how do I get users?' Traction answers all of these questions and more
James Altucher, author of Choose Yourself. Traction belongs on every startup founder's bookshelf. I'm buying copies for the CEOs of ... Read more
James Altucher, author of Choose Yourself. Traction belongs on every startup founder's bookshelf. I'm buying copies for the CEOs of ... Read more