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Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die
Eric S. Siegel
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Description for Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die
Paperback. Num Pages: 384 pages. BIC Classification: KJM. Category: (P) Professional & Vocational. Weight in Grams: 666.
Mesmerizing & fascinating... --The Seattle Post-Intelligencer The Freakonomics of big data. --Stein Kretsinger, founding executive of Advertising.com Award-winning - Used by over 30 universities - Translated into 9 languages An introduction for everyone. In this rich, fascinating -- surprisingly accessible -- introduction, leading expert Eric Siegel reveals how predictive analytics (aka machine learning) works, and how it affects everyone every day. Rather than a how to for hands-on techies, the book serves lay readers and experts alike by covering new case studies and ... Read more
Mesmerizing & fascinating... --The Seattle Post-Intelligencer The Freakonomics of big data. --Stein Kretsinger, founding executive of Advertising.com Award-winning - Used by over 30 universities - Translated into 9 languages An introduction for everyone. In this rich, fascinating -- surprisingly accessible -- introduction, leading expert Eric Siegel reveals how predictive analytics (aka machine learning) works, and how it affects everyone every day. Rather than a how to for hands-on techies, the book serves lay readers and experts alike by covering new case studies and ... Read more
Product Details
Publisher
John Wiley & Sons Inc United States
Number of pages
384
Format
Paperback
Publication date
2016
Condition
New
Number of Pages
368
Place of Publication
New York, United States
ISBN
9781119145677
SKU
V9781119145677
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-18
About Eric S. Siegel
ERIC SIEGEL, PhD, is the founder of Predictive Analytics World and executive editor of The Predictive Analytics Times. A former Columbia University professor, he is a renowned speaker, educator, and leader in the field.
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