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Reframing Business
Richard Normann
€ 54.99
€ 54.65
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Description for Reframing Business
Hardcover. Recognized by his peers as one of the leading management thinkers of his time, Richard Normann offers a new approach to strategy: an original way to think about organizations and create a different future. He shows that if organizations are prepared to rethink the way they do business, they can occupy the competitive high ground of the future. Num Pages: 352 pages, Ill. BIC Classification: KJC. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 236 x 156 x 29. Weight in Grams: 698.
In 1983 Richard Normann published the world's first book presenting an integrated framework on the management of service producing companies. Now he provides a new approach to strategy: an original way to think about organisations and create a different future. In this demanding but rewarding book he shows that providing organisations are prepared to rethink the way they do business they can occupy the competitive high ground of the future. To do this they must transform concepts and frameworks into action.
* Provides new business models.
* Shows companies how to reframe their business and take advantage of ... Read more
In 1983 Richard Normann published the world's first book presenting an integrated framework on the management of service producing companies. Now he provides a new approach to strategy: an original way to think about organisations and create a different future. In this demanding but rewarding book he shows that providing organisations are prepared to rethink the way they do business they can occupy the competitive high ground of the future. To do this they must transform concepts and frameworks into action.
* Provides new business models.
* Shows companies how to reframe their business and take advantage of ... Read more
Product Details
Format
Hardback
Publication date
2001
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
352
Condition
New
Number of Pages
352
Place of Publication
New York, United States
ISBN
9780471485575
SKU
V9780471485575
Shipping Time
Usually ships in 4 to 8 working days
Ref
99-2
About Richard Normann
RICHARD NORMANN is Group Chairman of SMG and works as a management consultant on corporate and strategic business development. He has been involved in major consulting assignments in the US, Japan, Australia, and the Arab world, as well as Europe, and is well known for his innovative ideas and for challenging conventional wisdom. He received his MBA and PhD from ... Read more
Reviews for Reframing Business
“… [an] insightful and illuminating book where complex theoretical issues and questions are integrated...” (International Journal of Service Industry Management, May 2004) "...fine book..full of wisdom and experience, a beautifully written work., the business person who reads this book will not only be better at business but at life as well." (GNB Global Business Network, July 2001) ... Read more