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Business & management
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Business & management
Hardback. This reference book profiles "corporate magazines", those sponsored by and produced for a single business firm. Journalism and communication scholars examine a representative sample of 52 of these magazines in individual descriptive essays, each with publishing history and information sources. Series: Historical Guides to the World's Periodicals & Newspapers. Num Pages: 296 pages, black & white illustrations. BIC Classification: KJP; KJW; KNTJ. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 175 x 240 x 22. Weight in Grams: 582. Series: Historical Guides to the World's Periodicals & Newspapers S. 296 pages, black & white illustrations. Editor(s): Riley, Sam G. This reference book profiles "corporate magazines", those sponsored by and produced for a single business firm. Journalism and communication scholars examine a representative sample of 52 of these magazines in individual descriptive essays, each with publishing history and information sources. Cateogry: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. BIC Classification: KJP; KJW; KNTJ. Dimension: 175 x 240 x 22. Weight: 582.
- Publisher
- Bloomsbury Publishing Plc
- Number of pages
- 296
- Format
- Hardback
- Publication date
- 1992
- Condition
- New
- SKU
- V9780313275692
- ISBN
- 9780313275692
Hardback
Condition: New
€ 63.88€ 11.70
€ 63.88
€ 11.70
Paperback. With a new foreword by Ken Blanchard A straightforward and snappy guide to successful customer service from the author of the bestselling The One Minute Manager. Series: The One Minute Manager. Num Pages: 160 pages. BIC Classification: KJSU. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 196 x 129 x 11. Weight in Grams: 98.
- Publisher
- Harper
- Number of pages
- 160
- Format
- Paperback
- Publication date
- 2011
- Edition
- New edition
- Condition
- New
- SKU
- V9780006530695
- ISBN
- 9780006530695
Paperback
Condition: New
€ 13.99€ 10.65
€ 13.99
€ 10.65
Paperback. Are you looking for a branding book that's a bit different? You've found it. Never Mind the Sizzle. Num Pages: 162 pages, illustrations. BIC Classification: KJMV7. Category: (P) Professional & Vocational. Dimension: 213 x 130 x 14. Weight in Grams: 224.
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 162
- Format
- Paperback
- Publication date
- 2007
- Condition
- New
- SKU
- V9781841127699
- ISBN
- 9781841127699
Paperback
Condition: New
€ 13.99€ 12.60
€ 13.99
€ 12.60
Hardcover. .
- Publisher
- Financial Times/Prentice Hall
- Format
- Hardback
- Publication date
- 1997
- Condition
- New
- SKU
- V9780273619758
- ISBN
- 9780273619758
Hardback
Condition: New
€ 41.99€ 8.04
€ 41.99
€ 8.04
Paperback. A meticulously researched textbook designed to help students of advertising navigate their way through the field, offering a detailed overview of its impact on society, culture, and business practices, and its perception by a range of research traditions. Num Pages: 240 pages, black & white illustrations. BIC Classification: KJSA. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 172 x 241 x 14. Weight in Grams: 404.
- Publisher
- Kogan Page Ltd
- Format
- Paperback
- Publication date
- 2017
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780749478391
- ISBN
- 9780749478391
Paperback
Condition: New
€ 46.99€ 42.03
€ 46.99
€ 42.03
Hardcover. Re-focus your business plan and achieve the success your business deserves Business owners, and their teams, often lose their way in the midst of the day-to-day stress of generating sales and profits. Num Pages: 240 pages, illustrations. BIC Classification: KJC. Category: (P) Professional & Vocational. Dimension: 221 x 148 x 21. Weight in Grams: 360.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 240
- Format
- Hardback
- Publication date
- 2012
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118376768
- ISBN
- 9781118376768
Hardback
Condition: New
€ 26.99€ 20.25
€ 26.99
€ 20.25
Paperback. Get the business funding you need to secure your success The issue of funding is one of the biggest pain points for small- and medium-sized businesses and one that comes up on a daily basis. Num Pages: 384 pages. BIC Classification: KJMV1. Category: (P) Professional & Vocational. Dimension: 235 x 187. .
- Publisher
- John Wiley & Sons Inc Australia
- Number of pages
- 384
- Format
- Paperback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781119111597
- ISBN
- 9781119111597
Paperback
Condition: New
€ 23.99€ 19.29
€ 23.99
€ 19.29
Paperback. Providing a focused and in-depth examination of the field of marketing research that studies consumers' sensorimotor, cognitive and affective responses to marketing stimuli, this book shows both the scientific frameworks and the practical applications of this increasingly popular marketing tool. Num Pages: 280 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 232 x 167 x 16. Weight in Grams: 426.
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 280
- Format
- Paperback
- Publication date
- 2013
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780749469276
- ISBN
- 9780749469276
Paperback
Condition: New
€ 35.99€ 33.15
€ 35.99
€ 33.15
Paperback. The sales function is the front--line of any business. Keeping up with the latest sales techniques is essential, as well as ensuring you have a motivated, incentivised and focused sales team well--versed in the basics of selling, from identifying new prospects and getting repeat business to closing the deal. Series: Express Exec. Num Pages: 110 pages, black & white illustrations. BIC Classification: KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 172 x 177 x 6. Weight in Grams: 114.
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 110
- Format
- Paperback
- Publication date
- 2003
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781841124612
- ISBN
- 9781841124612
Paperback
Condition: New
€ 13.59
€ 13.59
Hardback. .
- Publisher
- McGraw-Hill Education - Europe United States
- Number of pages
- 256
- Format
- Hardback
- Publication date
- 2013
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780071801256
- ISBN
- 9780071801256
Hardback
Condition: New
€ 26.99€ 20.20
€ 26.99
€ 20.20
Hardback. The aim of shopper marketing is to convert browsing shoppers into active purchasers at the point of sale. This title demonstrates how marketers can influence the buying decision in-store, including practical advice on shopper needs and trends, retail environments, effective packaging and more. Num Pages: 296 pages, Illustrations. BIC Classification: KCK; KJS; KNPR. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 165 x 241 x 22. Weight in Grams: 584.
- Publisher
- Kogan Page Ltd
- Number of pages
- 296
- Format
- Hardback
- Publication date
- 2012
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780749464714
- ISBN
- 9780749464714
Hardback
Condition: New
€ 44.99€ 39.81
€ 44.99
€ 39.81
Paperback. Num Pages: 128 pages, 30 colour photoghraphs and illustrations. BIC Classification: KJ. Category: (G) General (US: Trade). Dimension: 178 x 120. .
- Publisher
- The Do Book Company
- Format
- Paperback
- Publication date
- 2017
- Edition
- 01st Edition
- Condition
- New
- SKU
- V9781907974304
- ISBN
- 9781907974304
Paperback
Condition: New
€ 13.99€ 10.93
€ 13.99
€ 10.93
Hardback. .
- Publisher
- Springer International Publishing AG Switzerland
- Number of pages
- 501
- Format
- Hardback
- Publication date
- 2017
- Edition
- 1st ed. 2017
- Condition
- New
- SKU
- V9783319446981
- ISBN
- 9783319446981
Hardback
Condition: New
€ 296.02€ 101.87
€ 296.02
€ 101.87
Paperback. .
- Publisher
- The Pragmatic Programmers
- Format
- Paperback
- Publication date
- 2016
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9781680501636
- ISBN
- 9781680501636
Paperback
Condition: New
€ 25.99€ 19.44
€ 25.99
€ 19.44
Paperback. In network marketing, distributors are hungry to learn about duplicable ideas that have supported others to achieve top-level organizations. The Ultimate Guide to Network Marketing will offer readers a wide variety of proven business-building techniques from many of the most successful network marketing leaders in the industry. Editor(s): Rubino, Joe. Num Pages: 336 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 229 x 155 x 23. Weight in Grams: 432.
- Publisher
- Wiley
- Number of pages
- 336
- Format
- Paperback
- Publication date
- 2005
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780471716761
- ISBN
- 9780471716761
Paperback
Condition: New
€ 25.99€ 21.09
€ 25.99
€ 21.09
Paperback. .
- Publisher
- Taylor & Francis Ltd
- Format
- Paperback
- Publication date
- 2017
- Edition
- 6th Edition
- Condition
- New
- SKU
- V9781138288294
- ISBN
- 9781138288294
Paperback
Condition: New
€ 49.98
€ 49.98
Paperback. Combines two approaches into a powerful and effective technique to assist personal change. This title includes 50 tales that can immediately help coaches, trainers, managers and educators to reinforce key messages or stimulate fresh thinking. Num Pages: 224 pages, black & white illustrations. BIC Classification: KJMV2. Category: (P) Professional & Vocational. Dimension: 235 x 156 x 16. Weight in Grams: 389.
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 224
- Format
- Paperback
- Publication date
- 2010
- Edition
- Reissue
- Condition
- New
- SKU
- V9780749461010
- ISBN
- 9780749461010
Paperback
Condition: New
€ 40.99€ 36.49
€ 40.99
€ 36.49
Paperback. Technological, political and economic change have created a complex work world, inspiring a mass of new management trends. The six principles that form the foundation of a new logic are explained in this book. Num Pages: 316 pages, black & white illustrations. BIC Classification: KJM. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 213 x 148 x 25. Weight in Grams: 470.
- Publisher
- John Wiley & Sons Inc
- Format
- Paperback
- Publication date
- 2000
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780787951979
- ISBN
- 9780787951979
Paperback
Condition: New
€ 38.99€ 30.69
€ 38.99
€ 30.69
Hardcover. What's the Secret? is a revolutionary book that finally answers the questions how companies like Disney, Nordstrom, and The Ritz-Carlton get 50,000 employees to deliver world class consistently, everyday, while the rest of companies and departments struggle with providing even good customer service with staffs of 12 or 15. Num Pages: 336 pages, Illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 237 x 163 x 30. Weight in Grams: 556.
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 336
- Format
- Hardback
- Publication date
- 2008
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780470196120
- ISBN
- 9780470196120
Hardback
Condition: New
€ 31.99€ 24.88
€ 31.99
€ 24.88
Hardback. Num Pages: 336 pages, 21 black & white illustrations, 5 figures. BIC Classification: HBJF; JPS; KJVW. Category: (P) Professional & Vocational. Dimension: 235 x 163 x 27. Weight in Grams: 602.
- Publisher
- Columbia University Press United States
- Number of pages
- 336
- Format
- Hardback
- Publication date
- 2012
- Condition
- New
- SKU
- V9780231158480
- ISBN
- 9780231158480
Hardback
Condition: New
€ 99.37€ 76.51
€ 99.37
€ 76.51