Revolution in the Mailbox: Your Guide to Successful Direct Mail Fundraising
Mal Warwick
€ 56.90
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Description for Revolution in the Mailbox: Your Guide to Successful Direct Mail Fundraising
Paperback. Among the many fundraising techniques available to nonprofit organizations, only direct mail both delivers consistent results and helps build a broader donor base over time. Revolution in the Mailbox is the most comprehensive survey of direct mail fundraising in the public interest. Series: The Mal Warwick Fundraising Series. Num Pages: 352 pages, black & white illustrations. BIC Classification: KJ. Category: (P) Professional & Vocational. Dimension: 251 x 180 x 20. Weight in Grams: 648.
This updated edition of Mal Warwick's landmark book Revolution in the Mailbox has been thoroughly revised to provide your nonprofit organization with the most current and comprehensive survey of direct mail fundraising available anywhere. If you follow Warwick’s practical, down-to-earth advice, direct mail will help your organization grow, gain visibility, involve your donors, increase its efficiency, and achieve financial stability. Written in an easy, conversational style, this latest edition is filled with real-world examples and illustrations showing how you can realize the full potential of direct mail by putting it to work as a strategic tool.
This updated edition of Mal Warwick's landmark book Revolution in the Mailbox has been thoroughly revised to provide your nonprofit organization with the most current and comprehensive survey of direct mail fundraising available anywhere. If you follow Warwick’s practical, down-to-earth advice, direct mail will help your organization grow, gain visibility, involve your donors, increase its efficiency, and achieve financial stability. Written in an easy, conversational style, this latest edition is filled with real-world examples and illustrations showing how you can realize the full potential of direct mail by putting it to work as a strategic tool.
Product Details
Publisher
John Wiley & Sons Inc United States
Number of pages
352
Format
Paperback
Publication date
2011
Series
The Mal Warwick Fundraising Series
Condition
New
Weight
648g
Number of Pages
352
Place of Publication
New York, United States
ISBN
9781118105115
SKU
V9781118105115
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50
About Mal Warwick
Mal Warwick, consultant, author, and public speaker, is the founder or cofounder of four affiliated companies: Mal Warwick & Associates; Share Group; Donordigital; and Response Management Technologies. These companies provide a wide range of fundraising and marketing services to nonprofit clients throughout North America. Warwick is the author or editor of sixteen books on the topic of fundraising, including How ... Read more
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