Sales & marketing
Results 2181 - 2197 of 2197
Sales & marketing
Hardcover. Explores the important topic of brand building within the one-to-one concept. This book explains how to achieve what all marketers dream about a product or service customized for each individual customer that is both a good value for the customer and a profitable venture for the producer. Num Pages: 192 pages, index. BIC Classification: KJS. Category: (P) Professional & Vocational; (XV) Technical / Manuals. Dimension: 237 x 167 x 17. Weight in Grams: 450.
- Format
- Hardback
- Publication date
- 2002
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 192
- Condition
- New
- SKU
- V9780470848227
- ISBN
- 9780470848227
Hardback
Condition: New
€ 54.11
€ 54.11
Paperback. With a great introduction for retail students, this is a guide to all aspects of visual merchandising and covers both window dressing and in-store areas. It reveals the secrets of their toolkit and information on the use of mannequins, the technology and how to construct and source props. It also explains the psychology behind buyer behaviour. Num Pages: 224 pages. BIC Classification: KJS; KNPR. Category: (G) General (US: Trade). .
- Publisher
- Laurence King Publishing United Kingdom
- Number of pages
- 224
- Format
- Paperback
- Publication date
- 2016
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9781780676876
- ISBN
- 9781780676876
Paperback
Condition: New
€ 33.99€ 24.65
€ 33.99
€ 24.65
Paperback. Num Pages: 240 pages. BIC Classification: GPQD; KJMD; KJMP; KJSP; KNT. Category: (G) General (US: Trade). Dimension: 155 x 228 x 15. Weight in Grams: 412.
- Format
- Paperback
- Publication date
- 2017
- Publisher
- Oxford University Press
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780190303365
- ISBN
- 9780190303365
Paperback
Condition: New
€ 54.77
€ 54.77
Hardcover. This book systematically explains how LCM strategies can help the pharmaceutical industry maximize the value of its patented brands through effective drug development programs and brand management. Num Pages: 412 pages, Illustrations. BIC Classification: KJS; KNDP. Category: (P) Professional & Vocational. Dimension: 155 x 238 x 26. Weight in Grams: 720.
- Format
- Hardback
- Publication date
- 2012
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 412
- Condition
- New
- SKU
- V9780470487532
- ISBN
- 9780470487532
Hardback
Condition: New
€ 107.57
€ 107.57
Paperback. Advises PR practitioners at various levels on how to demonstrate clearly and objectively the impact that their work has to their clients and managers. This book draws on both their practical and academic experience to discuss a diverse range of evaluation methods and strategies. Series: PR in Practice. Num Pages: 208 pages, illustrations. BIC Classification: KJSP. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 232 x 155 x 12. Weight in Grams: 310.
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 256
- Format
- Paperback
- Publication date
- 2014
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9780749468897
- ISBN
- 9780749468897
Paperback
Condition: New
€ 46.99€ 42.16
€ 46.99
€ 42.16
Hardcover. A practical guide for inexperienced marketers who have to develop a marketing strategy With technology being built into products of all kinds, many businesses are hiring scientists, engineers, and designers to fulfill strategic marketing and product management roles. Num Pages: 240 pages, illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 237 x 155 x 22. Weight in Grams: 420.
- Format
- Hardback
- Publication date
- 2014
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 224
- Condition
- New
- SKU
- V9781118797419
- ISBN
- 9781118797419
Hardback
Condition: New
€ 25.99€ 21.04
€ 25.99
€ 21.04
Hardcover. Using the ancient Inuit whale hunt as a metaphor for big sales, Whale Hunting gives you a clear nine-phase model for successfully finding, landing, and harvesting whale-sized sales accounts-the kind of sales that transform your business. Num Pages: 288 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 234 x 155 x 25. Weight in Grams: 486.
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 288
- Format
- Hardback
- Publication date
- 2008
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780470182697
- ISBN
- 9780470182697
Hardback
Condition: New
€ 29.99€ 24.17
€ 29.99
€ 24.17
Paperback. Helps to develop the essential Internet presence needed for promotion, sales, and distribution. This title provides instructions on how to set up a website, as well as how to use the Internet to promote you or your client, and the website. Num Pages: 304 pages, 17 black & white tables, 125 black & white halftones. BIC Classification: AV; KJS; KNTF. Category: (P) Professional & Vocational. Dimension: 230 x 193 x 18. Weight in Grams: 530.
- Publisher
- Taylor & Francis Ltd United Kingdom
- Number of pages
- 304
- Format
- Paperback
- Publication date
- 2012
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780240823706
- ISBN
- 9780240823706
Paperback
Condition: New
€ 49.99€ 35.75
€ 49.99
€ 35.75
Paperback. Covers some of the best practices of top sales performers in various critical areas. This book offers lessons that help you forge rewarding customer relationships, a higher income, and a richer career satisfaction. Num Pages: 165 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 129 x 12. Weight in Grams: 181.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 165
- Condition
- New
- SKU
- V9780471478690
- ISBN
- 9780471478690
Paperback
Condition: New
€ 24.99€ 20.13
€ 24.99
€ 20.13
Paperback. Prospecting - finding and qualifying prospective clients - is the first step in the selling proposition. It can also be the most daunting. The first big hurdle is knowing where to look for opportunities and recognizing them when they present themselves. Num Pages: 312 pages, illustrations. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 217 x 140 x 17. Weight in Grams: 332.
- Format
- Paperback
- Publication date
- 1998
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 312
- Condition
- New
- SKU
- V9780764550669
- ISBN
- 9780764550669
Paperback
Condition: New
€ 18.99€ 15.23
€ 18.99
€ 15.23
Paperback. Sales trainer Tom Hopkins shows how to handle the most crucial part of any sales negotiation - the close - successfully. The text ranges from questioning strategies and understanding the anatomy of a close to managing surprise endings and bowing out gracefully. Num Pages: 288 pages, illustrations. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 218 x 143 x 17. Weight in Grams: 300.
- Format
- Paperback
- Publication date
- 1998
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 288
- Condition
- New
- SKU
- V9780764550638
- ISBN
- 9780764550638
Paperback
Condition: New
€ 19.99€ 17.47
€ 19.99
€ 17.47
Paperback. Tom Hopkins earned himself over one million dollars in his first three years as a salesman. Here, in his first book, he sets down the key secrets of his success. Editor(s): Jamison, Warren. Num Pages: 384 pages, index. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 199 x 132 x 21. Weight in Grams: 288.
- Publisher
- HarperCollins Publishers Ltd
- Format
- Paperback
- Publication date
- 1994
- Condition
- New
- SKU
- V9780586058961
- ISBN
- 9780586058961
Paperback
Condition: New
€ 17.99€ 14.33
€ 17.99
€ 14.33
Paperback. Your guide to the most up-to-date selling strategies andtechniques
No matter your skill level, this new edition of Selling ForDummies helps you lay the foundation for sales success with thelatest information on how to research your prospects, break downthe steps of the sales process, follow up with customers, and somuch more. Num Pages: 384 pages, illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 190 x 237 x 28. Weight in Grams: 502.
- Publisher
- John Wiley & Sons Inc
- Format
- Paperback
- Publication date
- 2015
- Edition
- 4th Edition
- Condition
- New
- SKU
- V9781118967232
- ISBN
- 9781118967232
Paperback
Condition: New
€ 25.99€ 19.26
€ 25.99
€ 19.26
Paperback. Num Pages: 224 pages. BIC Classification: KJH; KJS. Category: (G) General (US: Trade). Dimension: 154 x 229 x 15. Weight in Grams: 364.
- Publisher
- Red Wheel/Weiser
- Format
- Paperback
- Publication date
- 2017
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781632650733
- ISBN
- 9781632650733
Paperback
Condition: New
€ 19.16
€ 19.16
Paperback. Create a successful and affordable marketing campaign for your local small business using the tips and detailed 10-point, step-by-step method in How to Market, Advertise and Promote Your Business or Service in Your Own Backyard. Num Pages: 272 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 228 x 154 x 19. Weight in Grams: 332.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 272
- Condition
- New
- SKU
- V9780470258217
- ISBN
- 9780470258217
Paperback
Condition: New
€ 20.99€ 18.44
€ 20.99
€ 18.44
Paperback. Num Pages: 142 pages, biography. BIC Classification: KJS; LNCB. Category: (G) General (US: Trade). Dimension: 235 x 155 x 8. Weight in Grams: 247.
- Format
- Paperback
- Publication date
- 1998
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 142
- Condition
- New
- SKU
- V9781349147212
- ISBN
- 9781349147212
Paperback
Condition: New
€ 65.60
€ 65.60
Hardback. Editor(s): Watson, Tom. Series: National Perspectives on the Development of Public Relations. Num Pages: 141 pages, biography. BIC Classification: 1KBB; KJM; KJSP. Category: (G) General (US: Trade). Dimension: 216 x 140 x 11. Weight in Grams: 336.
- Format
- Hardback
- Publication date
- 2016
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 141
- Condition
- New
- SKU
- V9781349950430
- ISBN
- 9781349950430
Hardback
Condition: New
€ 66.95
€ 66.95
Paperback. Series: Schriftenreihe des Instituts fur Marktorientierte Unternehmensfuhrung (IMU), Universitat Mannheim. BIC Classification: KJS. Dimension: 210 x 148. Weight in Grams: 310.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- Gabler Verlag
- Condition
- New
- SKU
- V9783834909596
- ISBN
- 9783834909596
Paperback
Condition: New
€ 83.54
€ 83.54
Paperback / so. Series: Kundenmanagement & Electronic Commerce. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 16. Weight in Grams: 354.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834939395
- ISBN
- 9783834939395
Paperback
Condition: New
€ 94.17
€ 94.17
paperback. Series: Innovatives Markenmanagement. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 24. Weight in Grams: 553.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitätsverlag United States
- Condition
- New
- Edition
- 2006th Edition
- SKU
- V9783835003958
- ISBN
- 9783835003958
Paperback
Condition: New
€ 100.77
€ 100.77