Sales & marketing
Results 2641 - 2664 of 2717
Sales & marketing
Paperback / so. Originally presented as the author's thesis (doctoral)--Universit'at zu K'oln, 1995. Series: Schriften Zur Handelsforschung. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS; TBC; TJFM1. Category: (G) General (US: Trade). Dimension: 234 x 156 x 14. Weight in Grams: 381.
- Format
- Paperback
- Publication date
- 1996
- Publisher
- Physica-Verlag GmbH & Co Germany
- Condition
- New
- SKU
- V9783790809633
- ISBN
- 9783790809633
Paperback
Condition: New
€ 83.99
€ 83.99
Paperback. In this entertaining and informative book, Walter Friedman chronicles the remarkable metamorphosis of the American salesman from itinerant amateur to trained expert. Num Pages: 368 pages, 25 halftones. BIC Classification: 1KBB; HBT; KJS. Category: (P) Professional & Vocational. Dimension: 207 x 140 x 25. Weight in Grams: 446.
- Publisher
- Harvard University Press United States
- Number of pages
- 368
- Format
- Paperback
- Publication date
- 2005
- Condition
- New
- SKU
- V9780674018334
- ISBN
- 9780674018334
Paperback
Condition: New
€ 35.99€ 30.73
€ 35.99
€ 30.73
Hardback. Proceedings of 1st Conference, Amsterdam, The Netherlands, February 26-27, 1990 Editor(s): Duckworth, Walter Eric. Num Pages: 139 pages, biography. BIC Classification: KJSM. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 234 x 156 x 9. Weight in Grams: 382.
- Format
- Hardback
- Publication date
- 1991
- Publisher
- Kluwer Academic Publishers United States
- Number of pages
- 139
- Condition
- New
- SKU
- V9780792314493
- ISBN
- 9780792314493
Hardback
Condition: New
€ 131.69
€ 131.69
Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 12. Weight in Grams: 277.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834925831
- ISBN
- 9783834925831
Paperback
Condition: New
€ 72.29
€ 72.29
Hardcover. * The Price Advantage by three preeminent experts at McKinsey & Company is the most pragmatic and insightful book on pricing available. Series: Wiley Finance Series. Num Pages: 384 pages, Illustrations. BIC Classification: KJMV1; KJS. Category: (P) Professional & Vocational. Dimension: 236 x 165 x 33. Weight in Grams: 602.
- Format
- Hardback
- Publication date
- 2010
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 2nd Edition
- Number of pages
- 384
- Condition
- New
- SKU
- V9780470481776
- ISBN
- 9780470481776
Hardback
Condition: New
€ 79.37€ 60.93
€ 79.37
€ 60.93
Hardcover. This text develops a model based upon management ratios typically used in retailing businesses for planning and control purposes. The model encourages the use of existing performance data to evaluate overall company productivity and profitability. Num Pages: 290 pages, biography. BIC Classification: KJMV1; KJS; KNP. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 238 x 159 x 26. Weight in Grams: 654.
- Format
- Hardback
- Publication date
- 1996
- Publisher
- Palgrave Macmillan
- Number of pages
- 312
- Condition
- New
- SKU
- V9780333644188
- ISBN
- 9780333644188
Hardback
Condition: New
€ 197.00
€ 197.00
Paperback. Num Pages: 196 pages, biography. BIC Classification: KJC; KJS; KNS; THRB. Category: (G) General (US: Trade). Dimension: 216 x 140. .
- Format
- Paperback
- Publication date
- 2001
- Publisher
- Palgrave Macmillan United Kingdom
- Edition
- Softcover reprint of the original 1st ed. 2001
- Number of pages
- 196
- Condition
- New
- SKU
- V9781349425242
- ISBN
- 9781349425242
Paperback
Condition: New
€ 66.18
€ 66.18
Paperback. For courses in International Marketing and Global Marketing. This is the leading MBA text in international marketing-with comprehensive cases. Num Pages: 480 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 252 x 203 x 15. Weight in Grams: 750.
- Publisher
- Pearson Education Limited United Kingdom
- Number of pages
- 480
- Format
- Paperback
- Publication date
- 2013
- Edition
- 8th Edition
- Condition
- New
- SKU
- V9780273768685
- ISBN
- 9780273768685
Paperback
Condition: New
€ 104.30
€ 104.30
Hardback. Helps leaders transform their sales team with a step by step plan that includes diagnostics; actionable roadmap for transforming change and follow up analytics. Num Pages: 224 pages, 14 figures, 6 tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Weight in Grams: 454.
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 224
- Format
- Hardback
- Publication date
- 2015
- Edition
- 1st ed. 2016
- Condition
- New
- SKU
- V9781137548047
- ISBN
- 9781137548047
Hardback
Condition: New
€ 48.99€ 40.39
€ 48.99
€ 40.39
Hardcover. Praise for Wide Angle Vision "In this book, Wayne Burkan shows us that the vantage points from which we view and act can earn us critical advantages if we are willing to stretch our thoughts and practices beyond the edge of conventional thinking. " - Robert W. Num Pages: 276 pages, Illustrations. BIC Classification: KCJ; KJC; KJF; KJS. Category: (P) Professional & Vocational. Dimension: 238 x 162 x 25. Weight in Grams: 626.
- Format
- Hardback
- Publication date
- 1996
- Publisher
- John Wiley & Sons
- Condition
- New
- SKU
- V9780471134169
- ISBN
- 9780471134169
Hardback
Condition: New
€ 49.99€ 39.02
€ 49.99
€ 39.02
Paperback. Helping tech-savvy marketers and data analysts solve real-world business problems with Excel Using data-driven business analytics to understand customers and improve results is a great idea in theory, but in today's busy offices, marketers and analysts need simple, low-cost ways to process and make the most of all that data. Num Pages: 720 pages, Illustrations. BIC Classification: KJS; UFCE. Category: (P) Professional & Vocational. Dimension: 234 x 189 x 35. Weight in Grams: 1236.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 648
- Format
- Paperback
- Publication date
- 2014
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118373439
- ISBN
- 9781118373439
Paperback
Condition: New
€ 54.99€ 48.03
€ 54.99
€ 48.03
Hardback. This book offers a comprehensive overview of the key principles and challenges involved in tourism marketing in a national park context. It provides a framework to apply marketing principles to inform practices and guide the sustainable management of national parks and protected areas. Series: Aspects of Tourism. Num Pages: 168 pages, illustrations. BIC Classification: KJS; KNSG. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 234 x 156 x 15. Weight in Grams: 422.
- Format
- Hardback
- Publication date
- 2016
- Publisher
- Channel View Publications Ltd United Kingdom
- Number of pages
- 168
- Condition
- New
- SKU
- V9781845415587
- ISBN
- 9781845415587
Hardback
Condition: New
€ 169.80
€ 169.80
Paperback / so. Series: Business-To-Business-Marketing. Num Pages: 216 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 14. Weight in Grams: 322.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitatsverlag United States
- Number of pages
- 216
- Condition
- New
- SKU
- V9783835004382
- ISBN
- 9783835004382
Paperback
Condition: New
€ 83.54
€ 83.54
Paperback / so. Num Pages: 207 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: JMB; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 12. Weight in Grams: 272.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- Deutscher Universitatsverlag United States
- Number of pages
- 207
- Condition
- New
- SKU
- V9783835007383
- ISBN
- 9783835007383
Paperback
Condition: New
€ 89.14
€ 89.14
Hardback. To learn more about Rowman & Littlefield titles please visit us at www.rowmanlittlefield.com. Num Pages: 174 pages, Illustrations. BIC Classification: APW; KJSA; KNTY. Category: (G) General (US: Trade). Dimension: 242 x 161 x 18. Weight in Grams: 435.
- Format
- Hardback
- Publication date
- 1994
- Publisher
- Lexington Books United States
- Number of pages
- 174
- Condition
- New
- SKU
- V9780669250039
- ISBN
- 9780669250039
Hardback
Condition: New
€ 130.96
€ 130.96
The Definitive Guide to Google AdWords: Create Versatile and Powerful ...
Weller, Bart, Calcott, Lori
Paperback. Helps the reader develop, manage and optimize digital ad campaigns using Google AdWords. Num Pages: 408 pages, 1, black & white illustrations. BIC Classification: KJE; KJSA. Category: (G) General (US: Trade). Dimension: 233 x 193 x 21. Weight in Grams: 702. Create Versatile and Powerful Marketing and Advertising Campaigns. 390 pages, 1, black & white illustrations. Helps the reader develop, manage and optimize digital ad campaigns using Google AdWords. Cateogry: (G) General (US: Trade). BIC Classification: KJE; KJSA. Dimension: 233 x 193 x 21. Weight: 702.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Apress
- Edition
- 1st Edition
- Number of pages
- 390
- Condition
- New
- SKU
- V9781430240143
- ISBN
- 9781430240143
Paperback
Condition: New
€ 48.99€ 41.95
€ 48.99
€ 41.95
Paperback / so. Series: Konsum Und Verhalten. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 234 x 156 x 17. Weight in Grams: 440.
- Format
- Paperback
- Publication date
- 1996
- Publisher
- Physica-Verlag GmbH & Co Germany
- Condition
- New
- SKU
- V9783790809664
- ISBN
- 9783790809664
Paperback
Condition: New
€ 73.29
€ 73.29
Paperback. Num Pages: 272 pages, 200 colour illus. BIC Classification: KJE; KJS; KNSX. Category: (U) Tertiary Education (US: College). Dimension: 213 x 291 x 2. Weight in Grams: 1022.
- Publisher
- Bloomsbury Publishing PLC
- Format
- Paperback
- Publication date
- 2017
- Condition
- New
- SKU
- V9781474233323
- ISBN
- 9781474233323
Paperback
Condition: New
€ 51.99€ 44.55
€ 51.99
€ 44.55
Paperback. Series: Ultimate. BIC Classification: KJC; KJSA; KJVS. Category: (G) General (US: Trade). Dimension: 207 x 253 x 15. Weight in Grams: 442.
- Publisher
- Entrepreneur Press
- Format
- Paperback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781599185989
- ISBN
- 9781599185989
Paperback
Condition: New
€ 24.99€ 22.52
€ 24.99
€ 22.52
Paperback.
- Format
- Paperback
- Publication date
- 1998
- Publisher
- Contemporary Books Inc United States
- Edition
- 1st Edition
- Number of pages
- 160
- Condition
- New
- SKU
- V9780809229772
- ISBN
- 9780809229772
Paperback
Condition: New
€ 21.99€ 20.48
€ 21.99
€ 20.48
Paperback. Num Pages: 224 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 151 x 227 x 11. Weight in Grams: 312. Five Ways to Amp Up Your Marketing and Accelerate Business. 224 pages. Cateogry: (G) General (US: Trade). BIC Classification: KJS. Dimension: 151 x 227 x 11. Weight: 312.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Career Press United States
- Number of pages
- 224
- Condition
- New
- SKU
- V9781601632333
- ISBN
- 9781601632333
Paperback
Condition: New
€ 17.99€ 17.13
€ 17.99
€ 17.13
Hardback. Marketing management support systems are designed to make marketing managers more effective decision makers in this electronic era. This book focuses on marketing management support systems. It deals with the question of how to determine the most effective type of support for a given marketing decision maker in a particular decision situation. Series: International Series in Quantitative Marketing. Num Pages: 341 pages, biography. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 234 x 156 x 20. Weight in Grams: 680.
- Format
- Hardback
- Publication date
- 2000
- Publisher
- Kluwer Academic Publishers United States
- Number of pages
- 341
- Condition
- New
- SKU
- V9780792386155
- ISBN
- 9780792386155
Hardback
Condition: New
€ 135.88
€ 135.88
Hardback. Offers strategies and implementation programmes for building strong retail brands to create competitive differentiation and superior financial returns. The authors argue that 'own-label' brands are changing the consumer goods industry by overtaking traditional brands. For managers and students. Num Pages: 296 pages, biography. BIC Classification: KJC; KJF; KJS; KNP. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 216 x 140 x 27. Weight in Grams: 510.
- Format
- Hardback
- Publication date
- 1997
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 296
- Condition
- New
- SKU
- V9780333685273
- ISBN
- 9780333685273
Hardback
Condition: New
€ 67.79
€ 67.79
Paperback / so. Series: Konsum Und Verhalten. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 16. Weight in Grams: 485.
- Format
- Paperback
- Publication date
- 1991
- Publisher
- Physica-Verlag GmbH & Co Germany
- Condition
- New
- SKU
- V9783790805543
- ISBN
- 9783790805543
Paperback
Condition: New
€ 73.60
€ 73.60