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Sales & marketing
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Sales & marketing
Paperback. Series: Essentials. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJSP. Category: (G) General (US: Trade). Dimension: 210 x 148 x 4. Weight in Grams: 100.
- Publisher
- Springer Gabler
- Format
- Paperback
- Publication date
- 2015
- Edition
- 1. Aufl. 2015 ed.
- Condition
- New
- SKU
- V9783658109431
- ISBN
- 9783658109431
Paperback
Condition: New
€ 23.74
€ 23.74
Paperback. Num Pages: 192 pages. BIC Classification: KJSA. Category: (G) General (US: Trade). Dimension: 214 x 213 x 20. Weight in Grams: 550.
- Publisher
- BIS Publishers
- Format
- Paperback
- Publication date
- 2017
- Condition
- New
- SKU
- V9789063694357
- ISBN
- 9789063694357
Paperback
Condition: New
€ 40.99€ 29.43
€ 40.99
€ 29.43
Paperback. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 22. Weight in Grams: 508.
- Publisher
- Gabler Verlag
- Format
- Paperback
- Publication date
- 2008
- Edition
- 2008 ed.
- Condition
- New
- SKU
- V9783834910813
- ISBN
- 9783834910813
Paperback
Condition: New
€ 89.44
€ 89.44
Paperback. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 10. Weight in Grams: 227.
- Publisher
- Gabler Verlag
- Format
- Paperback
- Publication date
- 2008
- Edition
- 2008th Edition
- Condition
- New
- SKU
- V9783834912275
- ISBN
- 9783834912275
Paperback
Condition: New
€ 76.86
€ 76.86
Hardcover. .
- Publisher
- Gabler Verlag
- Format
- Hardback
- Publication date
- 2007
- Edition
- 2007th Edition
- Condition
- New
- SKU
- V9783834906885
- ISBN
- 9783834906885
Hardback
Condition: New
€ 118.81€ 74.83
€ 118.81
€ 74.83
Hardcover. Introduces the concepts and practices that help students build, develop, and work with fashion brands. This title covers how branding and merchandising activities are interrelated and interdependent with respect to marketing fashion-related products. Num Pages: 416 pages, 8 pp colour section. BIC Classification: KJS; KNSX. Category: (UU) Undergraduate. Dimension: 183 x 232 x 26. Weight in Grams: 836.
- Publisher
- Fairchild Pubns
- Format
- Hardback
- Publication date
- 2009
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781563675614
- ISBN
- 9781563675614
Hardback
Condition: New
€ 119.84
€ 119.84
Paperback. .
- Publisher
- Gabler Verlag United Kingdom
- Format
- Paperback
- Publication date
- 1998
- Edition
- 2., überarb. u. erw. Aufl. 1998
- Condition
- New
- SKU
- V9783409236812
- ISBN
- 9783409236812
Paperback
Condition: New
€ 54.75
€ 54.75
Paperback. .
- Publisher
- Management Books 2000 Ltd United Kingdom
- Number of pages
- 240
- Format
- Paperback
- Publication date
- 2011
- Condition
- New
- SKU
- V9781852526726
- ISBN
- 9781852526726
Paperback
Condition: New
€ 19.99€ 13.91
€ 19.99
€ 13.91
Paperback. The sales function is the front--line of any business. Keeping up with the latest sales techniques is essential, as well as ensuring you have a motivated, incentivised and focused sales team well--versed in the basics of selling, from identifying new prospects and getting repeat business to closing the deal. Series: Express Exec. Num Pages: 116 pages, black & white illustrations. BIC Classification: KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 188 x 122 x 8. Weight in Grams: 120.
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 116
- Format
- Paperback
- Publication date
- 2003
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781841124605
- ISBN
- 9781841124605
Paperback
Condition: New
€ 15.99€ 13.65
€ 15.99
€ 13.65
Paperback. .
- Publisher
- Springer International Publishing AG Switzerland
- Number of pages
- 341
- Format
- Paperback
- Publication date
- 2016
- Edition
- Softcover reprint of the original 1st ed. 2016
- Condition
- New
- SKU
- V9783319366708
- ISBN
- 9783319366708
Paperback
Condition: New
€ 96.70
€ 96.70
Paperback. Challenging traditional marketing concepts like the 4 Ps, this work examines the key factors affecting marketing such as: sustainability, ethics, market orientation, the impact of technology and globalisation. It also includes case studies centring on internationally recognised companies including, Apple, Marks and Spencer, and the Wal-Mart chain. Num Pages: 440 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 245 x 190 x 22. Weight in Grams: 852.
- Publisher
- Pearson Education Limited United Kingdom
- Number of pages
- 440
- Format
- Paperback
- Publication date
- 2007
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780273706748
- ISBN
- 9780273706748
Paperback
Condition: New
€ 84.90
€ 84.90
Paperback. Focusing on a new and developing field, this text provides an overview of the development of marketing thought and the emergence of critical marketing. It covers a range of topics important to a critical marketing or contemporary issues in marketing course, including a number of topics (e.g. Editor(s): Tadajewski, Mark; Brownlie, Douglas T. Num Pages: 414 pages, black & white illustrations, black & white line drawings, black & white tables, figures. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 242 x 169 x 26. Weight in Grams: 784.
- Publisher
- John Wiley & Sons Inc United Kingdom
- Number of pages
- 414
- Format
- Paperback
- Publication date
- 2008
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780470511985
- ISBN
- 9780470511985
Paperback
Condition: New
€ 60.59€ 23.46
€ 60.59
€ 23.46
Hardcover. Num Pages: 418 pages, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 242 x 162 x 28. Weight in Grams: 748.
- Publisher
- Palgrave Macmillan
- Number of pages
- 300
- Format
- Hardback
- Publication date
- 2004
- Condition
- New
- SKU
- V9781403903051
- ISBN
- 9781403903051
Hardback
Condition: New
€ 118.78
€ 118.78
Paperback. .
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 411
- Format
- Paperback
- Publication date
- 1998
- Edition
- 1st ed. 1998
- Condition
- New
- SKU
- V9781349264698
- ISBN
- 9781349264698
Paperback
Condition: New
€ 155.66€ 55.32
€ 155.66
€ 55.32
Hardback. Num Pages: 160 pages, 219 colour photographs. BIC Classification: 1KBB; AKC; AKL; KJSA. Category: (G) General (US: Trade). Dimension: 248 x 172. .
- Publisher
- Fonthill Media LLc United States
- Number of pages
- 160
- Format
- Hardback
- Publication date
- 2015
- Condition
- New
- SKU
- V9781625450401
- ISBN
- 9781625450401
Hardback
Condition: New
€ 43.99€ 37.17
€ 43.99
€ 37.17
Paperback. Learn in a week, what the experts learn in a lifetime. Num Pages: 128 pages. BIC Classification: KJE; KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 129. .
- Publisher
- John Murray Press United Kingdom
- Number of pages
- 128
- Format
- Paperback
- Publication date
- 2019
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781473607538
- ISBN
- 9781473607538
Paperback
Condition: New
€ 11.99€ 10.31
€ 11.99
€ 10.31
Paperback. Take advantage of Facebook to promote brands, products, and services. With The Facebook Marketing Book, you'll learn proven tactics that you can use right away to build your brand and engage prospective customers. Num Pages: 288 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 177 x 203 x 16. Weight in Grams: 358.
- Publisher
- O´Reilly Media United States
- Number of pages
- 288
- Format
- Paperback
- Publication date
- 2011
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781449388485
- ISBN
- 9781449388485
Paperback
Condition: New
€ 22.26
€ 22.26
Hardcover. A five-step strategy for turning a commodity into a necessity When products and services become interchangeable, price becomes the ultimate determinant for consumers. Indispensable shows businesses how to break out of that cycle by using The Five Drivers-a strategy that takes companies to the next level of performance. Num Pages: 240 pages, black & white illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 153 x 232 x 21. Weight in Grams: 532.
- Publisher
- John Wiley and Sons Ltd United States
- Number of pages
- 240
- Format
- Hardback
- Publication date
- 2005
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780471703082
- ISBN
- 9780471703082
Hardback
Condition: New
€ 38.99€ 30.87
€ 38.99
€ 30.87
Hardcover. Now--America's #1 marketer and consultant puts together the first complete guide to catalog sales! Starting & Building Your Catalog Sales Business Some of America's best known and most successful businesses, such as Sears, Spiegel, L.L. Bean, and Lands' End, are "catalog companies," earning a major percentage of their profits through catalog sales. Num Pages: 288 pages, Ill. BIC Classification: KJS; KJVS; KNPR. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 240 x 164 x 24. Weight in Grams: 567.
- Publisher
- John Wiley and Sons Ltd United States
- Number of pages
- 288
- Format
- Hardback
- Publication date
- 1990
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780471508168
- ISBN
- 9780471508168
Hardback
Condition: New
€ 50.99€ 39.45
€ 50.99
€ 39.45
Paperback. Measuring the Success of Digital Marketing explains how to determine the success of a digital marketing campaign by demonstrating what digital marketing metrics are as well as how to measure and use them. Including real life case studies and experts viewpoints that help marketers navigate the digital world. Num Pages: 255 pages, biography. BIC Classification: KJE; KJS; KJSM. Category: (G) General (US: Trade). Dimension: 229 x 152 x 14. Weight in Grams: 402.
- Edition
- 1st ed. 2014
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 255
- Format
- Paperback
- Publication date
- 2014
- Condition
- New
- SKU
- V9781349464883
- ISBN
- 9781349464883
Paperback
Condition: New
€ 77.42
€ 77.42