Sales & marketing
Results 2329 - 2352 of 2513
Sales & marketing
Hardback. Featuring innovative contributions to the field such as a new bilattice-based model for trust and distrust, this book on a hot research topic is the first in-depth study of the potential of distrust in the emerging domain of trust-enhanced recommendation. Series: Atlantis Computational Intelligence Systems. Num Pages: 215 pages, 26 black & white tables, biography. BIC Classification: KJE; KJS; UYF; UYQ. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 18. Weight in Grams: 491.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- Atlantis Press (Zeger Karssen) Netherlands
- Number of pages
- 215
- Condition
- New
- SKU
- V9789491216077
- ISBN
- 9789491216077
Hardback
Condition: New
€ 65.68
€ 65.68
Paperback. Featuring innovative contributions to the field such as a new bilattice-based model for trust and distrust, this book on a hot research topic is the first in-depth study of the potential of distrust in the emerging domain of trust-enhanced recommendation. Series: Atlantis Computational Intelligence Systems. Num Pages: 215 pages, 26 black & white tables, biography. BIC Classification: KJE; KJS; UYF; UYQ. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 13. Weight in Grams: 338.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Atlantis Press (Zeger Karssen) Netherlands
- Number of pages
- 215
- Condition
- New
- SKU
- V9789491216398
- ISBN
- 9789491216398
Paperback
Condition: New
€ 64.70
€ 64.70
Hardcover. Jay Chiat, founder of the prestigious Chiat/Day advertising agency (which created campaigns for the Energizer Bunny and Fruitopia) called it "The best new-business tool ever invented. Series: Adweek Magazine Series. Num Pages: 320 pages, facsimiles. BIC Classification: KJMV7; KJSA. Category: (P) Professional & Vocational. Dimension: 237 x 163 x 28. Weight in Grams: 524.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 320
- Format
- Hardback
- Publication date
- 1998
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780471189626
- ISBN
- 9780471189626
Hardback
Condition: New
€ 51.99€ 36.20
€ 51.99
€ 36.20
Hardcover. Num Pages: 200 pages, Illustrations. BIC Classification: 1KBB; JFFT; KJSM. Category: (P) Professional & Vocational. Dimension: 229 x 152 x 18. Weight in Grams: 465.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- Purdue University Press
- Condition
- New
- SKU
- V9781557535856
- ISBN
- 9781557535856
Hardback
Condition: New
€ 32.99€ 28.16
€ 32.99
€ 28.16
Paperback. Standing out in today's crowded markets is a huge challenge for entrepreneurs, small businesses and non-profits vying for attention from consumers, clients and donors who are bombarded by thousands of messages every day. Don't waste another minute on "me-too" marketing until you read this book and build your own TWIST. Num Pages: 160 pages, black & white illustrations. BIC Classification: KJD; KJH; KJS. Category: (G) General (US: Trade). Dimension: 130 x 203 x 15. Weight in Grams: 182.
- Publisher
- Panoma Press
- Format
- Paperback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781784520847
- ISBN
- 9781784520847
Paperback
Condition: New
€ 17.99€ 13.79
€ 17.99
€ 13.79
Hardcover. Silver Medal Winner, Social Networking, 2012 Axiom Business Book Awards Silver Medal Winner, Business and Leadership, 2012 Nautilus Book Awards The official word from Twitter on how to harness the power of the platform for any cause. Num Pages: 224 pages, Illustrations, maps. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 152 x 216 x 21. Weight in Grams: 354.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- John Wiley & Sons Inc
- Edition
- 1st Edition
- Number of pages
- 224
- Condition
- New
- SKU
- V9781118061930
- ISBN
- 9781118061930
Hardback
Condition: New
€ 25.99€ 21.03
€ 25.99
€ 21.03
Paperback.
The complete guide to a successful Twitter marketing campaign
Twitter is a microblogging service that's changing the way we communicate. Num Pages: 504 pages, Illustrations. BIC Classification: KJE; KJS; UDBS. Category: (P) Professional & Vocational. Dimension: 226 x 195 x 30. Weight in Grams: 744.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 504
- Condition
- New
- SKU
- V9780470562260
- ISBN
- 9780470562260
Paperback
Condition: New
€ 32.02
€ 32.02
Paperback / so. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 23. Weight in Grams: 531.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Springer Gabler United States
- Condition
- New
- SKU
- V9783658089528
- ISBN
- 9783658089528
Paperback
Condition: New
€ 80.41
€ 80.41
Paperback. Series: Ultimate Series. Num Pages: 268 pages, illustrations. BIC Classification: KJE; KJSA; UDBS. Category: (G) General (US: Trade). Dimension: 253 x 203 x 17. Weight in Grams: 710. Clean copy with minor shelf wear
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Entrepreneur Press
- Condition
- Used, Very Good
- SKU
- KMK0006236
- ISBN
- 9781599185460
Paperback
Condition: Used, Very Good
€ 4.99
€ 4.99
Paperback. Series: Ultimate Series. Num Pages: 240 pages, black & white illustrations, figures. BIC Classification: KJE; KJS; KJVS; UDBR. Category: (G) General (US: Trade). Dimension: 253 x 203 x 17. Weight in Grams: 618.
- Publisher
- Entrepreneur Press
- Format
- Paperback
- Publication date
- 2014
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9781599185347
- ISBN
- 9781599185347
Paperback
Condition: New
€ 23.99€ 22.51
€ 23.99
€ 22.51
Paperback. Series: Ultimate Series. Num Pages: 300 pages, black & white illustrations, figures. BIC Classification: KJE; KJS. Category: (G) General (US: Trade). Dimension: 254 x 204 x 12. Weight in Grams: 424.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Entrepreneur Press United States
- Number of pages
- 300
- Condition
- New
- SKU
- V9781599185088
- ISBN
- 9781599185088
Paperback
Condition: New
€ 23.99€ 21.36
€ 23.99
€ 21.36
Paperback. Series: Ultimate. BIC Classification: KJC; KJSA; KJVS. Category: (G) General (US: Trade). Dimension: 207 x 253 x 15. Weight in Grams: 442.
- Publisher
- Entrepreneur Press
- Format
- Paperback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781599185989
- ISBN
- 9781599185989
Paperback
Condition: New
€ 23.99€ 21.44
€ 23.99
€ 21.44
Paperback. Everything needed to turn Twitter into a game-changer, driving the conversations and buzz to your small business Series: Ultimate Series. Num Pages: 304 pages, black & white illustrations, figures. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 254 x 203 x 15. Weight in Grams: 457.
- Publisher
- Entrepreneur Press United States
- Number of pages
- 240
- Format
- Paperback
- Publication date
- 2012
- Edition
- Pap/Psc
- Condition
- New
- SKU
- V9781599184494
- ISBN
- 9781599184494
Paperback
Condition: New
€ 23.99€ 21.62
€ 23.99
€ 21.62
Paperback / so. Series: Sozialwissenschaft. Num Pages: black & white illustrations, bibliography. BIC Classification: GTC; KJM; KJS; LNCB. Category: (G) General (US: Trade). Dimension: 216 x 140 x 15. Weight in Grams: 327.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Deutscher Universitatsverlag United States
- Condition
- New
- SKU
- V9783824445448
- ISBN
- 9783824445448
Paperback
Condition: New
€ 69.40
€ 69.40
Hardback. Offers a fresh approach for greater productivity, profitability, and competitive advantage through service. This title shows how, in a volatile economy where the old rules of strategic advantage no longer hold true, service must become a competitive weapon, not a damage-control function. Num Pages: 272 pages, Illustrations. BIC Classification: KJSU. Category: (G) General (US: Trade). Dimension: 233 x 163 x 25. Weight in Grams: 486.
- Publisher
- Harvard Business Review Press United States
- Number of pages
- 256
- Format
- Hardback
- Publication date
- 2012
- Edition
- 0th Edition
- Condition
- New
- SKU
- V9781422133316
- ISBN
- 9781422133316
Hardback
Condition: New
€ 31.99€ 28.67
€ 31.99
€ 28.67
Paperback. Bridging the gap between the study of aesthetics and its application in the merchandising and design environments, this revised text presents a research-based focus on the concepts of aesthetics and their effect on product value and consumer behaviour. Num Pages: 416 pages, full colour + illus. BIC Classification: AKT; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 274 x 216 x 25. Weight in Grams: 1512.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- Fairchild Pubns
- Edition
- 2nd Revised edition
- Number of pages
- 416
- Condition
- New
- SKU
- V9781563678097
- ISBN
- 9781563678097
Paperback
Condition: New
€ 135.93
€ 135.93
Paperback. Marketing is a social and managerial process. Both individuals and groups obtain what they need and want by creating and exchanging products and value with others. This collection of case studies covers the key aspects of this field. Num Pages: 232 pages, Illustrations. BIC Classification: KJK; KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 232 x 156 x 14. Weight in Grams: 368.
- Format
- Paperback
- Publication date
- 2000
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 232
- Condition
- New
- SKU
- V9780471860938
- ISBN
- 9780471860938
Paperback
Condition: New
€ 56.03
€ 56.03
Paperback. Written by the same team behind the bestselling Understanding Digital Marketing, Understanding Social Media is the ultimate guide to using social media to grow a customer base, increase engagement and build a business. Num Pages: 304 pages, black & white illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 158 x 234 x 19. Weight in Grams: 464.
- Publisher
- Kogan Page Ltd
- Format
- Paperback
- Publication date
- 2015
- Condition
- New
- SKU
- V9780749473563
- ISBN
- 9780749473563
Paperback
Condition: New
€ 33.99€ 30.93
€ 33.99
€ 30.93
Paperback. A guide for sales people, giving them insight into the behaviour and strategies of buyers, so that they are able to deal with them more successfully and regain power in the buyer-seller relationship. Num Pages: 208 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 232 x 158 x 13. Weight in Grams: 330.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 208
- Condition
- New
- SKU
- V9780749461232
- ISBN
- 9780749461232
Paperback
Condition: New
€ 40.99€ 36.49
€ 40.99
€ 36.49
paperback. Num Pages: 299 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 18. Weight in Grams: 475.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Gabler Verlag United States
- Number of pages
- 299
- Condition
- New
- Edition
- 2011th Edition
- SKU
- V9783834932150
- ISBN
- 9783834932150
Paperback
Condition: New
€ 86.09
€ 86.09
Hardcover. A step-by-step guide to designing and implementing an amazing customer service culture In today's competitive business environment, keeping customers happy is the key to long-term success. But some businesses provide much better customer service than others. Num Pages: 256 pages, Illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 236 x 156 x 23. Weight in Grams: 454.
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 256
- Format
- Hardback
- Publication date
- 2009
- Edition
- 2nd Revised edition
- Condition
- New
- SKU
- V9780470503805
- ISBN
- 9780470503805
Hardback
Condition: New
€ 27.99€ 22.94
€ 27.99
€ 22.94
Paperback. Revised edition of the author's UnMarketing, c2012. Num Pages: 304 pages, illustrations. BIC Classification: KJE; KJMV7; KJS. Category: (P) Professional & Vocational. Dimension: 155 x 268 x 23. Weight in Grams: 364.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- John Wiley & Sons Inc
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9781119335009
- ISBN
- 9781119335009
Paperback
Condition: New
€ 25.99€ 21.16
€ 25.99
€ 21.16
Hardcover. UnSelling is about everything but the sell. We put all of our focus on the individual purchase transaction, while putting the rest of our business actions second. We've become blind to customer service, support, branding, experiences and even product quality. Num Pages: 240 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 244 x 181 x 22. Weight in Grams: 428.
- Format
- Hardback
- Publication date
- 2014
- Publisher
- John Wiley & Sons Inc
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118943007
- ISBN
- 9781118943007
Hardback
Condition: New
€ 26.99€ 21.99
€ 26.99
€ 21.99
Paperback. Peter Billen entwickelt einen Erklarungsansatz fur die Wahrnehmung von Unsicherheit und die Informationsaktivitaten des Nachfragers bei Wiederholungskaufen und stellt eine Verbindung zwischen der okonomischen Theorie und den Verhaltenswissenschaften her." Series: Marketing und Neue Institutionenokonomik. Num Pages: 349 pages, 33 black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 19. Weight in Grams: 450.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 349
- Condition
- New
- SKU
- V9783824479702
- ISBN
- 9783824479702
Paperback
Condition: New
€ 112.59
€ 112.59