Evolution of Destination Planning and Strategy: The Rise of Tourism in Croatia
Larry Dwyer (Ed.)
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Description for Evolution of Destination Planning and Strategy: The Rise of Tourism in Croatia
Hardback. Editor(s): Dwyer, Larry; Tomljenovic, Renata; Corak, Sanda. Num Pages: 302 pages, 56 black & white illustrations, biography. BIC Classification: 1DVWYC; KJS; KNSG. Category: (P) Professional & Vocational. Dimension: 157 x 217 x 23. Weight in Grams: 546.
This book deals broadly with tourism planning and development from the perspective of Croatia, a major Adriatic tourism destination which is fast becoming one of the most popular vacation spots in the European Union. With the recent accession of Croatia to the EU, Croatia is undergoing a rapid political and economic transition and generating scholarly interest in the country's primary, secondary, and tertiary industries. This book examines the country's long history and thriving success in the tourism industry through issues of destination image and identity, management challenges, economic impact, and how to attract tourists in the midst of extreme political ... Read more
This book deals broadly with tourism planning and development from the perspective of Croatia, a major Adriatic tourism destination which is fast becoming one of the most popular vacation spots in the European Union. With the recent accession of Croatia to the EU, Croatia is undergoing a rapid political and economic transition and generating scholarly interest in the country's primary, secondary, and tertiary industries. This book examines the country's long history and thriving success in the tourism industry through issues of destination image and identity, management challenges, economic impact, and how to attract tourists in the midst of extreme political ... Read more
Product Details
Publisher
Springer International Publishing AG
Format
Hardback
Publication date
2016
Condition
New
Weight
546g
Number of Pages
302
Place of Publication
Cham, Switzerland
ISBN
9783319422459
SKU
V9783319422459
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About Larry Dwyer (Ed.)
Larry Dwyer is Professor of Economics at the University of Ljubljana, Slovenia, Adjunct Professor in the Griffith Institute for Tourism at Griffith University, Australia, and Honorary Professor of Travel and Tourism Economics at the University of New South Wales, Australia. He publishes widely in the areas of tourism economics, management, policy and planning, with over 200 publications in international journals, ... Read more
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