×


 x 

Shopping cart
. Ed(S): Sherry, John F., Jr.; Fischer, Eileen - Explorations in Consumer Culture Theory - 9780415776400 - V9780415776400
Stock image for illustration purposes only - book cover, edition or condition may vary.

Explorations in Consumer Culture Theory

€ 222.12
FREE Delivery in Ireland
Description for Explorations in Consumer Culture Theory Explores in detail and theoretical depth the relationships that the consumer has developed both with goods and services and with the stakeholders that animate markets. Beginning with an examination of the underpinnings of cultural inquiry, this book focuses on specific consumption venues. Editor(s): Sherry, John F., Jr.; Fischer, Eileen. Series: Routledge Interpretive Marketing Research. Num Pages: 240 pages, 10 black & white illustrations, 1 black & white tables, 5 black & white halftones, 5 blac. BIC Classification: KJS. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 162 x 241 x 19. Weight in Grams: 514.

The literature of marketplace behaviour, long dominated by economic and psychological discourse, has matured in the last decade to reveal the vast expanse of consumption activity not adequately addressed – in either theoretical or empirical perspective - by the discipline's favoured approaches. The lived experience of consumption in cultural and historical context, rendered in a fashion that is both intellectually insightful and authentically evocative, and that recognizes the dynamics of accommodation and resistance that characterize the individual's relationship with the market, is the central interpretive thrust of an emerging interdisciplinary field inquiry broadly labelled "consumer culture theory."

In this volume, some ... Read more

Show Less

Product Details

Publication date
2008
Publisher
Taylor & Francis Ltd United Kingdom
Number of pages
240
Condition
New
Series
Routledge Interpretive Marketing Research
Number of Pages
224
Format
Hardback
Place of Publication
London, United Kingdom
ISBN
9780415776400
SKU
V9780415776400
Shipping Time
Usually ships in 4 to 8 working days
Ref
99-1

About . Ed(S): Sherry, John F., Jr.; Fischer, Eileen
John F. Sherry Jr. is the Herrick Professor of Marketing and Department Chair at the Mendoza College of Business, University of Notre Dame in Indiana. Eileen Fischer is the Max and Ann Tanenbaum Chair in Entrepreneurship and Family Enterprise at the Schulich School of Business, York University in Toronto.

Reviews for Explorations in Consumer Culture Theory
The role of culture in consumption has been long acknowledged, but related research has been fragmented and under-appreciated. This volume, with its impressive line-up of topics and authors, will play a vital role in the development of Consumer Culture Theory as the well-spring from which new and deep understandings of the consumer world are emerging. David Glen Mick, ... Read more

Goodreads reviews for Explorations in Consumer Culture Theory


Subscribe to our newsletter

News on special offers, signed editions & more!