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Fundamentals of Sport Marketing
Brenda G. Pitts
€ 96.11
€ 73.33
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Description for Fundamentals of Sport Marketing
Paperback. Num Pages: 478 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 253 x 182 x 25. Weight in Grams: 834.
Fundamentals of Sport Marketing has long been the premier textbook in its field, and this updated, expanded fourth edition once again delivers superior content for aspiring sport marketers. As the most contemporary, comprehensive text of its kind, Fundamentals of Sport Marketing, 4th Edition, is a must-have resource for current data, trends, and concepts critical to success in the ever-changing world of sport. Students just beginning to explore their options in the sporting industry will gain a firm foundational understanding of sport marketing principles and strategies. As they explore the text, they will encounter a broad range of topics, including ... Read more
Fundamentals of Sport Marketing has long been the premier textbook in its field, and this updated, expanded fourth edition once again delivers superior content for aspiring sport marketers. As the most contemporary, comprehensive text of its kind, Fundamentals of Sport Marketing, 4th Edition, is a must-have resource for current data, trends, and concepts critical to success in the ever-changing world of sport. Students just beginning to explore their options in the sporting industry will gain a firm foundational understanding of sport marketing principles and strategies. As they explore the text, they will encounter a broad range of topics, including ... Read more
Product Details
Publisher
Fitness Information Technology, Inc, U.S. United States
Number of pages
478
Format
Paperback
Publication date
2019
Condition
New
Weight
889g
Number of Pages
478
Place of Publication
Morgantown, WV, United States
ISBN
9781935412403
SKU
V9781935412403
Shipping Time
Usually ships in 5 to 9 working days
Ref
99-1
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