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Ronald J. Baker - Pricing on Purpose - 9780471729808 - V9780471729808
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Pricing on Purpose

€ 96.18
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Description for Pricing on Purpose Hardcover. --Reed Holden, founder, Holden Advisors Corp. , www. holdenadvisors. com coauthor, The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making, Third Edition "With Pricing on Purpose, Ron Baker had made an enormous contribution to the better understanding of pricing that will be accessible to anyone who wants to learn. Num Pages: 400 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 240 x 164 x 28. Weight in Grams: 754.
—Reed Holden, founder, Holden Advisors Corp., www.holdenadvisors.com coauthor, The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making, Third Edition

"With Pricing on Purpose, Ron Baker had made an enormous contribution to the better understanding of pricing that will be accessible to anyone who wants to learn. People are intrigued by instances of what they see as idiosyncratic pricing. Sometimes it is idiosyncratic, but oft-times it is fiendishly clever and well researched. So is this book. There are examples that at first sight seem to have nothing to do with the subject at hand, but ... Read more

Product Details

Format
Hardback
Publication date
2006
Publisher
John Wiley and Sons Ltd United States
Number of pages
400
Condition
New
Number of Pages
400
Place of Publication
New York, United States
ISBN
9780471729808
SKU
V9780471729808
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50

About Ronald J. Baker
Ronald J. Baker started his career in 1984 with KPMG’s Private Business Advisory Services in San Francisco. Today, he is the founder of VeraSage Institute, a think tank dedicated to educating businesspeople around the world. As a frequent speaker, writer, and educator, his work takes him around the world. He has been an instructor with the California CPA Education ... Read more

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