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The New Publicity Kit
Jeanette Smith
€ 34.99
€ 27.72
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Description for The New Publicity Kit
Paperback. A public relations specialist with over 40 years of experience provides up-to-the-minute information on existing and emerging forms of media. Contains excellent guidance on how to effectively handle and use electronic newspapers and cable TV. Num Pages: 352 pages, Illustrations, forms. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 259 x 178 x 25. Weight in Grams: 603.
A public relations specialist with over 40 years of experience provides up-to-the-minute information on existing and emerging forms of media. Contains excellent guidance on how to effectively handle and use electronic newspapers and cable TV. Actual releases from professional publicists enable readers to utilize these samples in order to prepare top-quality press releases. Features advice on how to get along with the news media, prepare press kits and hold a press conference, photo transmissions, statistics on media readers, viewers and listeners plus reasons why releases are rejected and how to avoid them.
A public relations specialist with over 40 years of experience provides up-to-the-minute information on existing and emerging forms of media. Contains excellent guidance on how to effectively handle and use electronic newspapers and cable TV. Actual releases from professional publicists enable readers to utilize these samples in order to prepare top-quality press releases. Features advice on how to get along with the news media, prepare press kits and hold a press conference, photo transmissions, statistics on media readers, viewers and listeners plus reasons why releases are rejected and how to avoid them.
Product Details
Format
Paperback
Publication date
1995
Publisher
John Wiley and Sons Ltd United States
Number of pages
352
Condition
New
Number of Pages
352
Place of Publication
New York, United States
ISBN
9780471080145
SKU
V9780471080145
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50
About Jeanette Smith
Jeanette Smith is the author of The New Publicity Kit, published by Wiley.
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