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Seeking Success in e-Business
. Ed(S): Andersen, Kim Viborg; Elliot, Steve; Swatman, Paula M. C.; Trauth, Eileen M.; Bjorn-Andersen, Niels
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Description for Seeking Success in e-Business
Hardback. Addresses the emerging field of e-commerce and e-business, and presents a number of key contributions as the research fields are maturing. This book includes contributions in areas such as: strategies for implementing e-business; business-2-consumer, business-2-business; Internet marketing; evaluation tools for e-business; trust; and more. Editor(s): Andersen, Kim Viborg; Elliot, Steve; Swatman, Paula M. C.; Trauth, Eileen M.; Bjorn-Andersen, Niels. Series: IFIP Advances in Information and Communication Technology. Num Pages: 654 pages, biography. BIC Classification: KJE; UDB. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 234 x 156 x 34. Weight in Grams: 1094.
In the foreword to this volume of conference proceedings for IFIP Working Group 8.4, it is appropriate to review the wider organization to which the Working Group belongs. The International Federation of Information Processing (IFIP) is a non-governmental, non-profit umbrella organization for national societies working in the field of information processing that was established in 1960 under the auspices of UNESCO. IFIP's mission is to be the leading, truly international, apolitical organization which encourages and assists in the development, exploitation and application of Information Technology for the benefit of all people. At the heart of IFIP lie its Technical Committees ... Read more
In the foreword to this volume of conference proceedings for IFIP Working Group 8.4, it is appropriate to review the wider organization to which the Working Group belongs. The International Federation of Information Processing (IFIP) is a non-governmental, non-profit umbrella organization for national societies working in the field of information processing that was established in 1960 under the auspices of UNESCO. IFIP's mission is to be the leading, truly international, apolitical organization which encourages and assists in the development, exploitation and application of Information Technology for the benefit of all people. At the heart of IFIP lie its Technical Committees ... Read more
Product Details
Format
Hardback
Publication date
2003
Publisher
Kluwer Academic Publishers United States
Number of pages
654
Condition
New
Series
IFIP Advances in Information and Communication Technology
Number of Pages
646
Place of Publication
New York, NY, United States
ISBN
9781402074509
SKU
V9781402074509
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About . Ed(S): Andersen, Kim Viborg; Elliot, Steve; Swatman, Paula M. C.; Trauth, Eileen M.; Bjorn-Andersen, Niels
Paula Swatman is Professor of eBusiness and Director of the Institute for Management at the University of Koblenz-Landau in Germany, as well as Professor of Information Systems within the School of I.S. at Deakin University in Australia.
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