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16%OFFKevin Duncan - So What: The Definitive Guide to the Only Business Questions that Matter - 9781841127934 - V9781841127934
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So What: The Definitive Guide to the Only Business Questions that Matter

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Description for So What: The Definitive Guide to the Only Business Questions that Matter Paperback. So What? gets straight to the point so you can cut through the noise and nonsense of work. Much of what we learn in our formative years is unlearnt in later life. As grown-ups we are often unable to answer the simplest of questions in a clear, direct way, and frequently have no idea why we are doing something. Num Pages: 260 pages, Illustrations. BIC Classification: KJ. Category: (P) Professional & Vocational. Dimension: 217 x 135 x 16. Weight in Grams: 326.
So What? gets straight to the point so you can cut through the noise and nonsense of work. Much of what we learn in our formative years is unlearnt in later life. As grown-ups we are often unable to answer the simplest of questions in a clear, direct way, and frequently have no idea why we are doing something. This can lead to crippling inefficiency in business, and goes some way to explaining why so many people spend so much time doing things that have no bearing on the true purpose.

by behaving in a genuinely inquisitive ... Read more

Product Details

Format
Paperback
Publication date
2008
Publisher
Capstone
Condition
New
Number of Pages
260
Place of Publication
Oxford, United Kingdom
ISBN
9781841127934
SKU
V9781841127934
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15

About Kevin Duncan
Kevin Duncan is a business adviser, marketing expert and author. He was educated at Oxford and has worked in communications for 25 years, advising companies such as British Airways, Carlsberg-Tetley, Diageo, Heineken, Lloyds SB, Marks & Spencer, Norwich Union, Reuters, Scottish Courage, Sony, and Virgin. He has hands-on knowledge of how to run most types of business, and has ... Read more

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