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Strategy for Sustainability: A Business Manifesto
Adam Werbach
€ 42.99
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Description for Strategy for Sustainability: A Business Manifesto
hardcover.
The definitive work on business strategy for sustainability by the most authoritative voice in the conversation. More than ever before, consumers, employees, and investors share a common purpose and a passion for companies that do well by doing good. So any strategy without sustainability at its core is just plain irresponsible - bad for business, bad for shareholders, bad for the environment. These challenges represent unprecedented opportunities for big brands - such as Clorox, Dell, Toyota, Procter & Gamble, Nike, and Wal-Mart - that are implementing integral, rather than tangential, strategies for sustainability. What these companies are doing illuminates ... Read more
The definitive work on business strategy for sustainability by the most authoritative voice in the conversation. More than ever before, consumers, employees, and investors share a common purpose and a passion for companies that do well by doing good. So any strategy without sustainability at its core is just plain irresponsible - bad for business, bad for shareholders, bad for the environment. These challenges represent unprecedented opportunities for big brands - such as Clorox, Dell, Toyota, Procter & Gamble, Nike, and Wal-Mart - that are implementing integral, rather than tangential, strategies for sustainability. What these companies are doing illuminates ... Read more
Product Details
Format
Hardback
Publication date
2009
Publisher
Harvard Business Review Press United States
Number of pages
224
Condition
New
Number of Pages
240
Place of Publication
, United States
ISBN
9781422177709
SKU
V9781422177709
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About Adam Werbach
Adam Werbach is Global CEO of Saatchi & Saatchi. He was the youngest-ever (at age twenty-three years) National President of the Sierra Club at and is the author of the widely circulated speech, "Is Environmentalism Dead?"
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