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19%OFFDave Lakhani - Subliminal Persuasion - 9780470243367 - V9780470243367
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Subliminal Persuasion

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Description for Subliminal Persuasion Hardcover. If you?re an entrepreneur, salesperson, advertiser, or business owner, understanding the art of subliminal persuasion will give your bottom line a big boost. In Subliminal Persuasion , master marketer Dave Lakhani reveals in step-by-step detail the exact techniques that really work in persuading and influencing others. Num Pages: 224 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 222 x 150 x 22. Weight in Grams: 370.
If you're an entrepreneur, salesperson, advertiser, or business owner, understanding the art of subliminal persuasion will give your bottom line a big boost. In Subliminal Persuasion, master marketer Dave Lakhani reveals in step-by-step detail the exact techniques that really work in persuading and influencing others. It's not about lying or tricking anyone. It's about know what will appeal to people and how communicate that appeal effectively, profitably, and ethically. This is marketing that really convinces.

Product Details

Format
Hardback
Publication date
2008
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
224
Condition
New
Number of Pages
224
Place of Publication
New York, United States
ISBN
9780470243367
SKU
V9780470243367
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50

About Dave Lakhani
DAVE LAKHANI is President of Bold Approach Inc., the nation’s first business acceleration strategy firm. He is an in-demand speaker worldwide on the topics of marketing, sales, persuasion, influence, rapid ideation, consumer seduction, and business acceleration strategy. He is also the author of Persuasion and The Power of an Hour, both from Wiley. For more information, visit www.howtopersuade.com or www.boldapproach.com. ... Read more

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