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Ian Chaston - Technological Entrepreneurship: Technology-Driven vs Market-Driven Innovation - 9783319458496 - V9783319458496
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Technological Entrepreneurship: Technology-Driven vs Market-Driven Innovation

€ 143.52
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Description for Technological Entrepreneurship: Technology-Driven vs Market-Driven Innovation Hardback. Answering the demand to study entrepreneurship as a key driver of innovation and competitive advantage, this book emphasises emphasis how technological entrepreneurship is the source of disruptive innovation within service sector organisations and how the philosophy is causing fundamental change in the provision of healthcare. Num Pages: 299 pages, 10 black & white illustrations, biography. BIC Classification: KJC; KJH; KJMV6. Category: (P) Professional & Vocational. Dimension: 158 x 217 x 22. Weight in Grams: 546.
This comprehensive book responds to the growing demand to study entrepreneurship as a key driver of innovation and competitive advantage. Challenging the existing idea that technological entrepreneurship exists predominantly in SMEs and as a result of market demands, the author argues that a commitment to entrepreneurship remains the most effective strategy for sustaining wealth generation for both organisations and entire nations. The aim of Technological Entrepreneurship is to provide the reader with additional knowledge and understanding of the concepts associated with the exploitation of technological entrepreneurship, and to demonstrate how associated management principles are somewhat different to those utilised in ... Read more

Product Details

Publisher
Springer International Publishing AG
Format
Hardback
Publication date
2017
Condition
New
Number of Pages
299
Place of Publication
Cham, Switzerland
ISBN
9783319458496
SKU
V9783319458496
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15

About Ian Chaston
Ian Chaston is a Professor at the University of Auckland Business School in New Zealand and a Visiting Professor at various other institutions elsewhere in the world. His primary research interests are in the field of entrepreneurship, marketing and small business management. For over a decade he led a major programme on behalf of the University of Plymouth in the ... Read more

Reviews for Technological Entrepreneurship: Technology-Driven vs Market-Driven Innovation
This book is written by an academic, with professional experience as well, for a mainly academic audience. ... Each chapter is characterized by a selected literature review along with some readings or examples with an explicit aim, which adds extra value for readers, even for teaching purposes. ... this is a contribution to the scientific literature, which deserves to be ... Read more

Goodreads reviews for Technological Entrepreneurship: Technology-Driven vs Market-Driven Innovation


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