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Adrian Palmer - The Business Environment - 9780077130015 - V9780077130015
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The Business Environment

€ 74.99
FREE Delivery in Ireland
Description for The Business Environment Paperback. This textbook introduces students to business by exploring the dynamics of the business environment. It demonstrates the effects of these dynamics on business organisations and illustrates how decisions are made within organisations. Num Pages: 576 pages, Illustrations. BIC Classification: KJB. Category: (U) Tertiary Education (US: College). Dimension: 262 x 196 x 21. Weight in Grams: 1208.
The seventh edition of The Business Environment has been perfectly tailored to cover the core topics that will be studied on an introductory Business Environment module. This fully updated new edition provides comprehensive coverage of the varying factors that make up the business environment, with a particular focus on how these factors impact business organisations and the decisions organisations make.

Key Features:

Up-to-date coverage
The business environment continues to evolve, and this new edition takes on board recent issues including:

  • The after-effects of the ‘credit crunch’
  • The emerging economic power of China, India and Brazil
  • Data security and privacy
  • Business ethics
  • Cultural identity
  • Climate change ... Read more
  • Show Less

    Product Details

    Publisher
    McGraw-Hill Education - Europe United States
    Number of pages
    576
    Format
    Paperback
    Publication date
    2011
    Condition
    New
    Number of Pages
    576
    Place of Publication
    London, United States
    ISBN
    9780077130015
    SKU
    V9780077130015
    Shipping Time
    Usually ships in 4 to 8 working days
    Ref
    99-2

    About Adrian Palmer
    Adrian Palmer is Professor of Marketing, University of Wales, Swansea and Affiliate Professor at ESC Rennes Business School, France. Bob Hartley is Associate Dean, Northampton Business School, The University of Northampton, UK.

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