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The People Business: How Ten Leaders Drive Engagement Through Internal Communications
Annabel Dunstan
€ 45.99
€ 41.41
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Description for The People Business: How Ten Leaders Drive Engagement Through Internal Communications
Paperback. Penetrates to the heart of what 'good' looks like in Internal Communications. It features a series of detailed case studies of multiple companies from diverse sectors, each of whom have used Internal Communications to improve business function and enhance employee engagement. Num Pages: 256 pages. BIC Classification: KJMV2; KJP. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 234 x 156. .
The People Business offers readers a unique, inside perspective on what works and what doesn't in the world of corporate internal communication and strategy. Featuring interviews with senior practitioners from a diverse range of leading firms, the book offers a refreshingly honest perspective on the practices and challenges facing IC today. Senior IC leads will offer their tips for success, what they have learned along the way, and what remains challenging. The book will also explore how IC is still, in some companies, struggling to be seen as a credible contributor to business performance. The People Business ... Read more
The People Business offers readers a unique, inside perspective on what works and what doesn't in the world of corporate internal communication and strategy. Featuring interviews with senior practitioners from a diverse range of leading firms, the book offers a refreshingly honest perspective on the practices and challenges facing IC today. Senior IC leads will offer their tips for success, what they have learned along the way, and what remains challenging. The book will also explore how IC is still, in some companies, struggling to be seen as a credible contributor to business performance. The People Business ... Read more
Product Details
Publisher
Kogan Page Ltd
Format
Paperback
Publication date
2017
Condition
New
Number of Pages
216
Place of Publication
London, United Kingdom
ISBN
9780749479718
SKU
V9780749479718
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50
About Annabel Dunstan
Annabel Dunstan has worked in marketing and communications in senior positions at top firms and in-house. She co-founded the engagement consultancy Question & Retain whose clients include Suzuki, PizzaExpress and Ferrero. Imogen Osborne has spent over 20 years in senior communications leadership roles at Skype, Cisco and Edelman. In 2012, she co-founded Question & Retain with ... Read more
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