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36%OFFLucy Kimbell - The Service Innovation Handbook: Action-oriented Creative Thinking Toolkit for Service Organizations - 9789063693534 - V9789063693534
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The Service Innovation Handbook: Action-oriented Creative Thinking Toolkit for Service Organizations

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Description for The Service Innovation Handbook: Action-oriented Creative Thinking Toolkit for Service Organizations Paperback. Presents an action-oriented book for managers and entrepreneurs searching ways to tackle issues they face in terms of developing and delivering services. The book focuses on service organizations, but has a broad interpretation of what services are. It introduces specific methods, reviews their strengths and limitations. Num Pages: 240 pages. BIC Classification: KJSU. Category: (G) General (US: Trade). Dimension: 190 x 240 x 21. Weight in Grams: 730.
This is an action-oriented book for managers and entrepreneurs searching ways to tackle issues they face in terms of developing and delivering services. The book focuses on service organizations, but has a broad interpretation of what services are. Directed to the business world and combines inspirational text that is full of examples, with the features of a useful handbook of practical methods with associated templates. The central argument is that managers and entrepreneurs designing service offerings will benefit from using approaches and methods from design and the arts, especially at the early stages of projects. Sometimes called ... Read more

Product Details

Publisher
BIS Publishers
Format
Paperback
Publication date
2015
Condition
New
Number of Pages
240
Place of Publication
Amsterdam, Netherlands
ISBN
9789063693534
SKU
V9789063693534
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15

About Lucy Kimbell
Lucy Kimbell is Associate Fellow, Said Business School, University of Oxford, where she has been teaching strategic design and design thinking to MBAs since 2005. She also is a principal research fellow at Central Saint Martins, University of the Arts, London where she is developing an MBA. As an academic researcher Lucy has published more than 25 journal ... Read more

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