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Trends and Issues in Global Tourism 2012
Roland Conrady (Ed.)
€ 63.54
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Description for Trends and Issues in Global Tourism 2012
Hardcover. This book examines trends in the global tourism and travel industry, ranging from aviation and hospitality, destination management and marketing to the challenges and impacts of sustainability, social media, corporate social responsibility and eco-mobility. Editor(s): Conrady, Roland; Buck, Martin. Series: Trends and Issues in Global Tourism. Num Pages: 300 pages, biography. BIC Classification: KCP; KJM; KNSG; RNU. Category: (P) Professional & Vocational. Dimension: 241 x 162 x 21. Weight in Grams: 592.
This book offers insights into important trends and future scenarios in the global tourism and travel industry. Besides the general topics (aviation and hospitality industry, destination management, marketing, and distribution management) it analyses current challenges and impacts resulting especially from developments in social media, corporate social responsibility and eco-mobility. Sustainability in the global tourism sector and particularly eco-mobility is one of the top themes to-be and therefore a focus of this book. Among the contributors to the book are well-known notabilities from institutions such as the UNWTO and top executives of various segments of the tourism and travel industry. The ... Read more
This book offers insights into important trends and future scenarios in the global tourism and travel industry. Besides the general topics (aviation and hospitality industry, destination management, marketing, and distribution management) it analyses current challenges and impacts resulting especially from developments in social media, corporate social responsibility and eco-mobility. Sustainability in the global tourism sector and particularly eco-mobility is one of the top themes to-be and therefore a focus of this book. Among the contributors to the book are well-known notabilities from institutions such as the UNWTO and top executives of various segments of the tourism and travel industry. The ... Read more
Product Details
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Format
Hardback
Publication date
2012
Series
Trends and Issues in Global Tourism
Condition
New
Number of Pages
278
Place of Publication
Berlin, Germany
ISBN
9783642274039
SKU
V9783642274039
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
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