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Understanding Competitive Advantage
Nilsson, Fredrik; Rapp, Birger
€ 66.97
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Description for Understanding Competitive Advantage
Paperback. Num Pages: 239 pages, 6 black & white tables, biography. BIC Classification: KJ. Category: (P) Professional & Vocational. Dimension: 235 x 158 x 15. Weight in Grams: 370.
This book is about competitive advantage and how it is created at the company level. It is based on the premise that the alignment of strategies and control systems affects the firm's chances of successfully positioning itself in its chosen arena of competition. The firm is in a better position to concentrate on activities that create value for the customer if its strategies and control systems are mutually consistent and adapted to expected external demands. The authors believe that the co-ordination and integration of strategies and control systems will provide a necessary, and long-overdue, expansion of knowledge in the area. ... Read more
This book is about competitive advantage and how it is created at the company level. It is based on the premise that the alignment of strategies and control systems affects the firm's chances of successfully positioning itself in its chosen arena of competition. The firm is in a better position to concentrate on activities that create value for the customer if its strategies and control systems are mutually consistent and adapted to expected external demands. The authors believe that the co-ordination and integration of strategies and control systems will provide a necessary, and long-overdue, expansion of knowledge in the area. ... Read more
Product Details
Format
Paperback
Publication date
2010
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Number of pages
239
Condition
New
Number of Pages
231
Place of Publication
Berlin, Germany
ISBN
9783642074134
SKU
V9783642074134
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
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