Business & Finance
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Business & Finance
Hardback. An insightful look at how touch, taste, smell, sound, and appearance effect how customers relate to products on a sensory level, and how small sensory changes can make a huge impact. Customer Sense describes how managers can use this knowledge to improve packaging, branding, and advertising to captivate the consumer's senses. Num Pages: 208 pages, 9 black & white line drawings, 17 colour illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 159 x 242 x 17. Weight in Grams: 444.
- Publisher
- Palgrave Macmillan
- Number of pages
- 208
- Format
- Hardback
- Publication date
- 2013
- Edition
- 2013 ed.
- Condition
- New
- SKU
- V9780230341739
- ISBN
- 9780230341739
Hardback
Condition: New
€ 75.26€ 63.87
€ 75.26
€ 63.87
Paperback. Editor(s): Krishna, Aradhna. Num Pages: 422 pages, 10 black & white tables. BIC Classification: JMJ; KJSM. Category: (P) Professional & Vocational. Dimension: 228 x 154 x 21. Weight in Grams: 682. Good clean copy with some minor shelf wear
- Format
- Paperback
- Publication date
- 2009
- Publisher
- Routledge
- Condition
- Used, Very Good
- SKU
- KKD0001969
- ISBN
- 9781841698892
Paperback
Condition: Used, Very Good
€ 17.95
€ 17.95
Paperback. Num Pages: 132 pages, 2 black & white illustrations, 77 colour illustrations, biography. BIC Classification: KJE; UMW. Category: (G) General (US: Trade). Dimension: 158 x 243 x 16. Weight in Grams: 252.
- Publisher
- Apress
- Format
- Paperback
- Publication date
- 2016
- Edition
- 1st ed.
- Condition
- New
- SKU
- V9781484218532
- ISBN
- 9781484218532
Paperback
Condition: New
€ 40.99€ 32.14
€ 40.99
€ 32.14
Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KC; KJM. Category: (G) General (US: Trade). Dimension: 244 x 170 x 7. Weight in Grams: 218.
- Format
- Paperback
- Publication date
- 1955
- Publisher
- Gabler Verlag United Kingdom
- Condition
- New
- SKU
- V9783663005438
- ISBN
- 9783663005438
Paperback
Condition: New
€ 69.12
€ 69.12
Paperback / so. Series: Jahrbuch Fur Sozialokonomie Und Gesellschaftstheorie. Num Pages: black & white illustrations, bibliography. BIC Classification: KC; KJM. Category: (G) General (US: Trade). Dimension: 234 x 156 x 17. Weight in Grams: 454.
- Format
- Paperback
- Publication date
- 1983
- Publisher
- Vs Verlag Fur Sozialwissenschaften United States
- Condition
- New
- SKU
- V9783531116587
- ISBN
- 9783531116587
Paperback
Condition: New
€ 70.33
€ 70.33
Paperback / so. Series: Veroffentlichungen Der Schmalenbach-Gesellschaft. Num Pages: black & white illustrations, bibliography. BIC Classification: KC; KJM. Category: (G) General (US: Trade). Dimension: 210 x 148 x 10. Weight in Grams: 222.
- Format
- Paperback
- Publication date
- 1963
- Publisher
- VS Verlag f?r Sozialwissenschaften United Kingdom
- Condition
- New
- SKU
- V9783663008378
- ISBN
- 9783663008378
Paperback
Condition: New
€ 69.15
€ 69.15
Die Vorratsinventur. Herkommliche Und Moderne Systeme Und Verfahren.
Arbeitskreis Ludewig Der Schmalenbach-Gesells...
Paperback / so. Series: Veroffentlichungen Der Schmalenbach-Gesellschaft. Num Pages: 84 pages, black & white illustrations, bibliography. BIC Classification: KC; KJM. Category: (G) General (US: Trade). Dimension: 244 x 170 x 5. Weight in Grams: 174.
- Format
- Paperback
- Publication date
- 1967
- Publisher
- VS Verlag f?r Sozialwissenschaften United Kingdom
- Number of pages
- 84
- Condition
- New
- SKU
- V9783663003564
- ISBN
- 9783663003564
Paperback
Condition: New
€ 68.71
€ 68.71
Paperback / so. Series: Veroffentlichungen Der Schmalenbach-Gesellschaft. Num Pages: 119 pages, black & white illustrations, bibliography. BIC Classification: KJMB. Category: (G) General (US: Trade). Dimension: 210 x 148 x 7. Weight in Grams: 177.
- Format
- Paperback
- Publication date
- 1964
- Publisher
- Vs Verlag Fur Sozialwissenschaften United States
- Number of pages
- 119
- Condition
- New
- SKU
- V9783663005292
- ISBN
- 9783663005292
Paperback
Condition: New
€ 68.74
€ 68.74
Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KC; KJM. Category: (G) General (US: Trade). Dimension: 244 x 170 x 6. Weight in Grams: 195.
- Format
- Paperback
- Publication date
- 1979
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783409161817
- ISBN
- 9783409161817
Paperback
Condition: New
€ 79.10
€ 79.10
Hardcover. Editor(s): Arbenz, Pter. Num Pages: 203 pages, tables & charts. BIC Classification: KJ; PBWH. Category: (G) General (US: Trade). Dimension: 235 x 158 x 17. Weight in Grams: 426.
- Format
- Hardback
- Publication date
- 1998
- Publisher
- Nova Science Publishers Inc United States
- Number of pages
- 203
- Condition
- New
- SKU
- V9781560725947
- ISBN
- 9781560725947
Hardback
Condition: New
€ 147.34€ 110.55
€ 147.34
€ 110.55
Paperback. Num Pages: 256 pages, 1 halftone. BIC Classification: 1DVUA; 3JH; KCZ. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 228 x 152 x 15. Weight in Grams: 354.
- Format
- Paperback
- Publication date
- 1989
- Publisher
- The University of Chicago Press United States
- Edition
- 1st Edition
- Number of pages
- 256
- Condition
- New
- SKU
- V9780226422435
- ISBN
- 9780226422435
Paperback
Condition: New
€ 52.99€ 41.09
€ 52.99
€ 41.09
Hardback. Advances theory and offers tools for measuring value dimensions and strength. This work focuses on advancing value theory, research and strategy in business-to-business contexts. It is suitable for improving thinking, decisions, and actions relating to the creation, marketing, and purchasing of superior value in products and services. Editor(s): Woodside, Arch G.; Gibbert, Michael; Golfetto, Francesca. Series: Advances in Business Marketing and Purchasing. Num Pages: 352 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 235 x 162 x 41. Weight in Grams: 846.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- Emerald Publishing Limited United Kingdom
- Number of pages
- 352
- Condition
- New
- Edition
- Illustrated
- SKU
- V9781848551725
- ISBN
- 9781848551725
Hardback
Condition: New
€ 118.27
€ 118.27
Hardcover. Intends to advance knowledge and sense-making skills in interpreting cultural, organizational, and personal influences relating to tourism and hospitality behaviors. This title looks at how explicit tourism assessments are being conducted and how to go about accomplishing prescribing and applying advanced assessment metrics. Editor(s): Woodside, Arch G. Series Editor(s): Woodside, Arch G. Series: Advances in Culture, Tourism and Hospitality Research. Num Pages: 250 pages. BIC Classification: KJS; KNSG. Category: (P) Professional & Vocational. Dimension: 156 x 234 x 25. Weight in Grams: 506.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- Emerald Group Publishing Limited
- Condition
- New
- SKU
- V9780857248534
- ISBN
- 9780857248534
Hardback
Condition: New
€ 125.41
€ 125.41
hardcover. Most universities do not teach meta-thinking so it is logical that company thinkers may not really understand how to think and decide upon important issues. This volume explores how such thinking can be employed to improve the thinking of those who are responsible for core performance. Editor(s): Woodside, Arch G. Series: Advances in Business Marketing and Purchasing. Num Pages: 672 pages, black & white illustrations. BIC Classification: KJMD. Category: (P) Professional & Vocational. Dimension: 291 x 363 x 57. Weight in Grams: 1114.
- Format
- Hardback
- Publication date
- 2003
- Publisher
- Emerald Group Publishing Limited United States
- Number of pages
- 672
- Condition
- New
- SKU
- V9780762310463
- ISBN
- 9780762310463
Hardback
Condition: New
€ 139.73
€ 139.73
Hardback. What does it take to craft and maintain successful radical NPD programs? This book explains why both manufacturing and customer firms usually reject new technologies and how competitors new to the industry become successful by focusing on unnoticed customers and offering higher performance with lower costs via the radically new technologies. Editor(s): Woodside, Arch G. Series: Advances in Business Marketing and Purchasing. Num Pages: 796 pages, black & white illustrations. BIC Classification: KJMV5. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 234 x 156 x 42. Weight in Grams: 1282.
- Format
- Hardback
- Publication date
- 2005
- Publisher
- Emerald Group Publishing Limited United States
- Number of pages
- 796
- Condition
- New
- SKU
- V9780762311590
- ISBN
- 9780762311590
Hardback
Condition: New
€ 167.85
€ 167.85
Hardback. Seeks to increase understanding and description of human behavior, conscious and unconscious meaning, and implicit/explicit decision processes applied to living and making major and everyday choices from where to live, how culture affects thinking and actions; marriage, children; work choices and behavior; leisure pursuits; and, travel behavior. Editor(s): Woodside, Arch G. Series: Advances in Culture, Tourism and Hospitality Research. Num Pages: 344 pages, 1, black & white illustrations. BIC Classification: KNSG; KNSH. Category: (P) Professional & Vocational. Dimension: 235 x 163 x 30. Weight in Grams: 642.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- Emerald Group Publishing Limited United States
- Number of pages
- 344
- Condition
- New
- SKU
- V9780762312573
- ISBN
- 9780762312573
Hardback
Condition: New
€ 178.22
€ 178.22
Hardback. The common thread of the five papers in this volume is that making sense and achieving deep knowledge of three-plus B2B relationships are necessary antecedents for achieving high operating effectiveness, high (on-time) efficiency, and sustaining profits for each firm in these relationships. Editor(s): Woodside, Arch G.; Baxter, Roger. Series: Advances in Business Marketing and Purchasing. Num Pages: 380 pages, black & white line drawings, black & white tables, figures. BIC Classification: KJC; KJK. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 236 x 159 x 35. Weight in Grams: 724.
- Publisher
- Emerald Publishing Limited United Kingdom
- Number of pages
- 380
- Format
- Hardback
- Publication date
- 2013
- Condition
- New
- SKU
- V9781781908587
- ISBN
- 9781781908587
Hardback
Condition: New
€ 156.80
€ 156.80
Paperback. With the objective of reducing the high volume of bad practices in business research, this book offers propositions for improving theory construction and empirical testing of theory especially by business scholars. It does so by covering 24 common bad practices, explaining why they are bad and how to replace all of them with a good practice. Num Pages: 320 pages. BIC Classification: GPS; KJT. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 153 x 229 x 21. Weight in Grams: 472.
- Publisher
- Emerald Publishing Limited
- Format
- Paperback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781786353344
- ISBN
- 9781786353344
Paperback
Condition: New
€ 53.36
€ 53.36
Hardback. Where do brilliant executive wisdom and actions come from? Making Tough Decisions Well and Badly (MTDWB) assesses the literature that examines executives' conscious and non-conscious actions in decision making, implementation and assessment of outcomes. Series: Advances in Business Marketing and Purchasing. Num Pages: 120 pages. BIC Classification: KJMD. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 161 x 239 x 13. Weight in Grams: 314.
- Publisher
- Emerald Publishing Limited
- Format
- Hardback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781786351203
- ISBN
- 9781786351203
Hardback
Condition: New
€ 114.91
€ 114.91
Hardback. This book describes tools that are useful for decision-makers to improve their understanding of what is likely to happen in different configurations of contexts and decisions and to improve their forecasting abilities substantially. Series Editor(s): Woodside, Arch G. Series: Advances in Business Marketing and Purchasing. Num Pages: 400 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 229 x 152 x 25. .
- Publisher
- Emerald Publishing Limited
- Format
- Hardback
- Publication date
- 2018
- Condition
- New
- SKU
- V9781786351227
- ISBN
- 9781786351227
Hardback
Condition: New
€ 150.23
€ 150.23