Business & Finance
Results 15101 - 15120 of 20987
Business & Finance
Paperback. This student-focused text provides an emphasis on skills development. Packed with real-life examples of what can go wrong with even the most well-conceived strategies, there is a focus on realism throughout. With a highly accessible writing style, this text it is an invaluable learning tool for all students in this area. Num Pages: 848 pages, 90 colour photographs, 80 figures and tables. BIC Classification: KJC. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 263 x 196 x 36. Weight in Grams: 1750.
- Publisher
- Oxford University Press United Kingdom
- Number of pages
- 846
- Format
- Paperback
- Publication date
- 2007
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780199216468
- ISBN
- 9780199216468
Paperback
Condition: New
€ 105.63
€ 105.63
Paperback. Num Pages: 528 pages. BIC Classification: KJC; KJM. Category: (G) General (US: Trade). .
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Cengage Learning, Inc
- Edition
- 12th Edition
- Condition
- New
- SKU
- V9781305502338
- ISBN
- 9781305502338
Paperback
Condition: New
€ 191.56
€ 191.56
Paperback. The text is a European adaptation of our current US book: Strategic Market Management, 9th Edition by David Aaker. This new edition is a mainstream textsuitable for all business students studying strategy and marketingcourses. Num Pages: 368 pages, Illustrations. BIC Classification: KJMV7. Category: (P) Professional & Vocational. Dimension: 244 x 169 x 16. Weight in Grams: 694.
- Publisher
- John Wiley & Sons Inc United Kingdom
- Number of pages
- 368
- Format
- Paperback
- Publication date
- 2010
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780470689752
- ISBN
- 9780470689752
Paperback
Condition: New
€ 71.81
€ 71.81
Paperback. "At last a book that can be used to teach Managing Marketing Relationships that is not how to capture consumers by loyalty programmes or exploit our databases. " --Ian Wilkinson, University of New South Wales, Australia "This book is very clear and well structured and the illustrations will really help readers to understand this area. Num Pages: 288 pages, Illustrations. BIC Classification: KJC. Category: (P) Professional & Vocational. Dimension: 233 x 192 x 18. Weight in Grams: 538.
- Publisher
- John Wiley & Sons Inc United Kingdom
- Number of pages
- 288
- Format
- Paperback
- Publication date
- 2007
- Edition
- 2nd
- Condition
- New
- SKU
- V9780470028803
- ISBN
- 9780470028803
Paperback
Condition: New
€ 65.77
€ 65.77
Hardback. Focuses on marketing strategies implemented in tourism services firms and includes a collection of papers related to specific marketing strategies. This title presents the application of specific marketing strategies such as experiential marketing, branding, target marketing, relationship marketing and e-marketing in tourism. Editor(s): Tsiotsou, Rodoula H.; Goldsmith, Ronald E. Num Pages: 434 pages, Illustrations. BIC Classification: KJMV7; KNSG. Category: (P) Professional & Vocational. Dimension: 246 x 169 x 28. Weight in Grams: 810.
- Publisher
- Emerald Publishing Limited United Kingdom
- Number of pages
- 434
- Format
- Hardback
- Publication date
- 2012
- Condition
- New
- SKU
- V9781780520704
- ISBN
- 9781780520704
Hardback
Condition: New
€ 142.39
€ 142.39
Paperback. .
- Publisher
- Longman Higher Education Division (a Pearson
- Format
- Paperback
- Publication date
- 1996
- Condition
- New
- SKU
- V9780004990378
- ISBN
- 9780004990378
Paperback
Condition: New
€ 101.43€ 63.99
€ 101.43
€ 63.99
Paperback. The new edition of Strategic Marketing examines key aspects of traditional marketing strategy combined with the presentation of a synthesis of recent thinking on the subject. The key focus of the text is how companies create and sustain competitive advantage through the employment of marketing strategies. Num Pages: 600 pages. BIC Classification: KJC; KJS. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 248 x 192 x 28. Weight in Grams: 1122.
- Publisher
- Oxford University Press
- Format
- Paperback
- Publication date
- 2015
- Edition
- 3rd UK ed.
- Condition
- New
- SKU
- V9780199684090
- ISBN
- 9780199684090
Paperback
Condition: New
€ 172.18
€ 172.18
Paperback. Num Pages: 384 pages, Illustrations. BIC Classification: JHBL; KJC; KJU. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 235 x 155 x 27. Weight in Grams: 590.
- Publisher
- ILR Press
- Format
- Paperback
- Publication date
- 2000
- Condition
- New
- SKU
- V9780801486975
- ISBN
- 9780801486975
Paperback
Condition: New
€ 33.99€ 30.77
€ 33.99
€ 30.77
Paperback. Dealing with strategic management of knowledge in small firms and in networks of high tech firms, this book focuses on innovation and advanced high technology. It shows how small firm managers create a platform for manoeuvring and adapting to the conditions of the environment through various forms of collaboration and strategic use of networks. Num Pages: 312 pages, b/w illus. BIC Classification: KJM. Category: (P) Professional & Vocational. Dimension: 225 x 157 x 23. Weight in Grams: 562.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Samfundslitteratur Denmark
- Number of pages
- 312
- Condition
- New
- SKU
- V9788759310533
- ISBN
- 9788759310533
Paperback
Condition: New
€ 37.99€ 27.65
€ 37.99
€ 27.65
This book explores the creation of 'learning networks' and sheds light on how they function:- real versus virtual forms of interaction, collaboration versus competition in the learning process, and joint value creation versus individual value appropriation in networks. Written by international experts in the field of global strategy. Editor(s): Gibbert, Michael; Durand, Thomas. Series: Strategic Management Society. Num Pages: 216 pages, 15 illustrations. BIC Classification: KJC. Category: (P) Professional & Vocational. Dimension: 253 x 177 x 22. Weight in Grams: 546.
- Publication date
- 2006
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 216
- Condition
- New
- SKU
- V9781405135856
- ISBN
- 9781405135856
Paperback
Condition: New
€ 112.30
€ 112.30
Paperback. With a sophisticated and approachable style that has made it a standard in the field, this fully revised seventh edition of Strategic Organizational Communication engages readers in a comprehensive discussion of organizational communication theories. Num Pages: 520 pages, Illustrations. BIC Classification: KJC; KJP. Category: (P) Professional & Vocational. Dimension: 244 x 189 x 25. Weight in Grams: 878.
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 520
- Format
- Paperback
- Publication date
- 2012
- Edition
- 7th Edition
- Condition
- New
- SKU
- V9781444338638
- ISBN
- 9781444338638
Paperback
Condition: New
€ 57.62
€ 57.62
Paperback. This book shows readers, whether business students or executives, how to avoid errors and counter ineffectiveness; it provides methods and techniques to implement strategic performance management and support organisations in their pursuit of better performance. Num Pages: 464 pages, biography. BIC Classification: KJC. Category: (U) Tertiary Education (US: College). Dimension: 229 x 157 x 24. Weight in Grams: 708.
- Publisher
- Bloomsbury Publishing PLC United Kingdom
- Number of pages
- 464
- Format
- Paperback
- Publication date
- 2013
- Edition
- Second Edition, Revised
- Condition
- New
- SKU
- V9780230273856
- ISBN
- 9780230273856
Paperback
Condition: New
€ 90.89
€ 90.89
Paperback. Num Pages: 40 pages. BIC Classification: 1KBB; KNBP. Category: (P) Professional & Vocational. Dimension: 212 x 143 x 5. Weight in Grams: 96.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Nova Science Publishers Inc United States
- Number of pages
- 40
- Condition
- New
- SKU
- V9781594547867
- ISBN
- 9781594547867
Paperback
Condition: New
€ 79.95€ 55.58
€ 79.95
€ 55.58
Paperback. Editor(s): Strait, Albert L. Num Pages: 131 pages, tables & charts. BIC Classification: KNB. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 228 x 155 x 9. Weight in Grams: 1040.
- Format
- Paperback
- Publication date
- 2009
- Publisher
- Nova Science Publishers Inc United States
- Number of pages
- 131
- Condition
- New
- SKU
- V9781606922903
- ISBN
- 9781606922903
Paperback
Condition: New
€ 73.98€ 52.45
€ 73.98
€ 52.45
Paperback. The bestselling guide to nonprofit planning, with proven, practical advice
Strategic Planning for Nonprofit Organizations describes a proven method for creating an effective, organized, actionable strategy, tailored to the unique needs of the nonprofit organization. Series: Wiley Nonprofit Authority. Num Pages: 304 pages, illustrations. BIC Classification: KJC; KJVX. Category: (P) Professional & Vocational. Dimension: 180 x 254 x 22. Weight in Grams: 532.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 384
- Format
- Paperback
- Publication date
- 2015
- Edition
- 3rd Revised ed.
- Condition
- New
- SKU
- V9781118768143
- ISBN
- 9781118768143
Paperback
Condition: New
€ 52.78
€ 52.78
Paperback. .
- Publisher
- Taylor & Francis Ltd
- Format
- Paperback
- Publication date
- 2017
- Edition
- 5th Edition
- Condition
- New
- SKU
- V9781138282063
- ISBN
- 9781138282063
Paperback
Condition: New
€ 92.21
€ 92.21
Paperback. This book is exceptional treatise on strategic planning for single-business companies that is at once academically rigorous and uncommonly practical. Editor(s): Abraham, Stanley Charles. Num Pages: 253 pages, illustrations. BIC Classification: KJC; KJMB. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 240 x 168 x 16. Weight in Grams: 472.
- Publisher
- Emerald Publishing Limited United Kingdom
- Number of pages
- 253
- Format
- Paperback
- Publication date
- 2012
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9781780525204
- ISBN
- 9781780525204
Paperback
Condition: New
€ 79.54
€ 79.54
Paperback. Num Pages: 115 pages, 4 black & white illustrations, 6 black & white tables, 4 black & white line drawings. BIC Classification: ABQ; KJS; KJVX. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 143 x 218 x 7. Weight in Grams: 162.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Taylor & Francis Ltd United Kingdom
- Number of pages
- 115
- Condition
- New
- SKU
- V9780415713672
- ISBN
- 9780415713672
Paperback
Condition: New
€ 69.54
€ 69.54
Paperback. Explores the 'why' and 'what' of good procurement rather than the 'how.' This book explains why you should focus your efforts on this previously neglected area of business and rich rewards, where P&L impact is relatively painless and immediate, where benefit to cost ratios of 10 to 1 are realistic ambitions and in-year payback is possible. Num Pages: 224 pages, black & white illustrations. BIC Classification: KJMV8. Category: (G) General (US: Trade). Dimension: 238 x 171 x 13. Weight in Grams: 350.
- Publisher
- Kogan Page Ltd
- Format
- Paperback
- Publication date
- 2014
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780749472283
- ISBN
- 9780749472283
Paperback
Condition: New
€ 44.99€ 36.19
€ 44.99
€ 36.19
Hardcover. Lead change through strategic alignment of project and process performance Practical and filled with expert advice, Strategic Project Portfolio Management: Enabling a Productive Organization presents a clear framework for your organization to complete impactful strategic projects. Series: Microsoft Executive Leadership Series. Num Pages: 192 pages, Illustrations. BIC Classification: KJMP. Category: (P) Professional & Vocational. Dimension: 236 x 163 x 20. Weight in Grams: 370.
- Format
- Hardback
- Publication date
- 2009
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 176
- Condition
- New
- SKU
- V9780470481950
- ISBN
- 9780470481950
Hardback
Condition: New
€ 47.99€ 33.68
€ 47.99
€ 33.68