Business & Finance
Results 30161 - 30180 of 39249
Business & Finance
Hardcover. Inclding chapters on interactive advertising and integrated advertising, this edition contains fifty specially drawn new illustrations of key campaigns. It covers every aspect of the business, from how to write copy and learn the creative process to how agencies work and the different strategies used for all types of media. Num Pages: 320 pages. BIC Classification: KJSA. Category: (G) General (US: Trade). Dimension: 210 x 248 x 38. Weight in Grams: 1352.
- Publisher
- Thames & Hudson Ltd
- Format
- Hardback
- Publication date
- 2016
- Edition
- 3rd Revised edition
- Condition
- New
- SKU
- V9780500518984
- ISBN
- 9780500518984
Hardback
Condition: New
€ 33.99€ 24.66
€ 33.99
€ 24.66
Paperback. Num Pages: 240 pages, illustrations. BIC Classification: KJSA. Category: (G) General (US: Trade). Dimension: 156 x 228 x 13. Weight in Grams: 346.
- Publisher
- OUP Australia and New Zealand
- Format
- Paperback
- Publication date
- 2014
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780195593921
- ISBN
- 9780195593921
Paperback
Condition: New
€ 33.73
€ 33.73
Paperback. The Adweek Copywriting Handbook covers every aspect of the copywriting process in simple and easy-to-understand steps for young advertising professionals and old pros alike. Starting at the very beginning of the process, the book shows copywriters how to get prepared to write on a product before moving on to the act of writing itself. Num Pages: 360 pages, Illustrations. BIC Classification: KJSA. Category: (P) Professional & Vocational. Dimension: 232 x 193 x 19. Weight in Grams: 682.
- Publisher
- John Wiley & Sons Inc United Kingdom
- Number of pages
- 360
- Format
- Paperback
- Publication date
- 2007
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780470051245
- ISBN
- 9780470051245
Paperback
Condition: New
€ 27.99€ 23.18
€ 27.99
€ 23.18
Paperback. This book revisits John Kenneth Galbraith's The Affluent Society from the perspective of the background to, and causes of, the 2008 global economic crisis. Each chapter takes a major theme of his book, distils Galbraith's arguments, and then discusses to what extent they cast light on current developments. Num Pages: 224 pages. BIC Classification: 3JM; KC. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 232 x 155 x 17. Weight in Grams: 332.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Oxford University Press
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780198746423
- ISBN
- 9780198746423
Paperback
Condition: New
€ 53.87
€ 53.87
Paperback. Why worship work and productivity if many of the goods we produce are superfluous - artificial 'needs' created by high-pressure advertising? Why begrudge expenditure on vital public works while ignoring waste and extravagance in the private sector of the economy? This title deals with these questions. Num Pages: 288 pages. BIC Classification: KCA. Category: (G) General (US: Trade). Dimension: 197 x 129 x 18. Weight in Grams: 222. Good clean copy with some minor shelf wear
- Format
- Paperback
- Publication date
- 1999
- Publisher
- Penguin Books Ltd
- Condition
- Used, Very Good
- SKU
- KKD0002207
- ISBN
- 9780140285192
Paperback
Condition: Used, Very Good
€ 17.95
€ 17.95
Paperback. Why worship work and productivity if many of the goods we produce are superfluous - artificial 'needs' created by high-pressure advertising? Why begrudge expenditure on vital public works while ignoring waste and extravagance in the private sector of the economy? This title deals with these questions. Num Pages: 288 pages. BIC Classification: KCA. Category: (G) General (US: Trade). Dimension: 197 x 129 x 18. Weight in Grams: 222. Good clean copy with some minor shelf wear
- Format
- Paperback
- Publication date
- 1999
- Publisher
- Penguin Books Ltd
- Condition
- Used, Very Good
- SKU
- KKD0002243
- ISBN
- 9780140285192
Paperback
Condition: Used, Very Good
€ 17.95
€ 17.95
Paperback. Examines black newspapers in general and four in particular - the "Chicago Defender", the "Pittsburgh Courier", the "Black Dispatch", and the "Jackson Advocate" - and their coverage of national events. The beginnings of the black press are detailed, focusing on how they reported the anti-slavery movement, the Civil War, and the Reconstruction era. Num Pages: 205 pages, bibliography, index. BIC Classification: 1KBB; 3JH; 3JJ; HBTB; JFSL3; KNTJ. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 228 x 150 x 12. Weight in Grams: 281.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- McFarland & Co Inc United States
- Number of pages
- 205
- Condition
- New
- SKU
- V9780786426072
- ISBN
- 9780786426072
Paperback
Condition: New
€ 38.50
€ 38.50
The African Food Crisis. Lessons from the Asian Green Revolution.
. Ed(S): Djurfeldt, Goran; Holmen, Hans; Jirs...
Hardback. Examines why Asia can feed its rapidly growing population, but Africa experiences famine. Editor(s): Djurfeldt, Goran; Holmen, Hans; Jirstrom, Magnus; Larsson, R. Num Pages: 288 pages, Illustrations, maps. BIC Classification: 1H; GTB; JFSF; KCM. Category: (P) Professional & Vocational. Dimension: 244 x 172 x 20. Weight in Grams: 748.
- Format
- Hardback
- Publisher
- CABI Publishing United Kingdom
- Number of pages
- 288
- Condition
- New
- SKU
- V9780851999982
- ISBN
- 9780851999982
Hardback
Condition: New
€ 147.70
€ 147.70
The African Food System and Its Interactions with Human Health and Nut...
Per Pinstrup-Andersen (Ed.)
Paperback. Editor(s): Pinstrup-Andersen, Per. Num Pages: 384 pages, 59. BIC Classification: 1H; KNAC; MBNH3. Category: (G) General (US: Trade). Dimension: 235 x 156 x 20. Weight in Grams: 526.
- Publisher
- Cornell University Press
- Format
- Paperback
- Publication date
- 2010
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780801476921
- ISBN
- 9780801476921
Paperback
Condition: New
€ 34.99€ 32.13
€ 34.99
€ 32.13
The Aftermath of 'Real Existing Socialism' in Eastern Europe. Between ...
. Ed(S): Hersh, Jacques; Schmidt, Johannes Dr...
Paperback. Editor(s): Hersh, Jacques; Schmidt, Johannes Dragsbaek. Series: International Political Economy Series. Num Pages: 359 pages, biography. BIC Classification: JPS; KCB; KCP. Dimension: 216 x 140 x 21. Weight in Grams: 463.
- Format
- Paperback
- Publication date
- 1996
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 359
- Condition
- New
- SKU
- V9781349141579
- ISBN
- 9781349141579
Paperback
Condition: New
€ 67.01
€ 67.01
Hardcover.
- Format
- Hardback
- Publication date
- 2000
- Publisher
- University College Dublin Press Dublin
- Number of pages
- 304
- Condition
- New
- SKU
- V9781900621380
- ISBN
- 9781900621380
Hardback
Condition: New
€ 54.99€ 47.07
€ 54.99
€ 47.07
Paperback. This is an account of the Irish civil war and its aftermath in Co. Sligo. It covers the period from the truce to the end of the Civil War, and includes serious consideration of the social and economic aspects to the conflict. Num Pages: 304 pages, bibliography, index. BIC Classification: 1DBR; HBJD1; HBLW; HBTB; HBW; KCZ. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 233 x 158 x 23. Weight in Grams: 468.
- Edition
- Illustrated
- Publisher
- University College Dublin Press Dublin
- Number of pages
- 304
- Format
- Paperback
- Publication date
- 2000
- Condition
- New
- SKU
- V9781900621397
- ISBN
- 9781900621397
Paperback
Condition: New
€ 32.99€ 27.65
€ 32.99
€ 27.65
Paperback. Editor(s): Lorentzen, Anne; Rostgaard, Marianne. Series: International Political Economy Series. Num Pages: 328 pages, biography. BIC Classification: GTF; JPA; KCP. Category: (G) General (US: Trade). Dimension: 216 x 140 x 19. Weight in Grams: 424.
- Format
- Paperback
- Publication date
- 1997
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 328
- Condition
- New
- SKU
- V9781349257492
- ISBN
- 9781349257492
Paperback
Condition: New
€ 66.74
€ 66.74
Paperback. Hobsbawm's brilliant history, beautifully repackaged as an Abacus History Great Num Pages: 416 pages, Section: 16, B&W. BIC Classification: 3JH; HBG; HBLL; KCZ. Category: (G) General (US: Trade). Dimension: 196 x 126 x 28. Weight in Grams: 300.
- Publisher
- Little, Brown Book Group
- Number of pages
- 416
- Format
- Paperback
- Publication date
- 1988
- Edition
- New Ed
- Condition
- New
- SKU
- V9780349104805
- ISBN
- 9780349104805
Paperback
Condition: New
€ 19.99€ 15.10
€ 19.99
€ 15.10
Paperback. While many investors fear a rapid rise in inflation, Gary Shilling argues they should be really preparing for the opposite: an extended period of falling prices. Num Pages: 544 pages, illustrations. BIC Classification: KFFM. Category: (P) Professional & Vocational. Dimension: 221 x 147 x 38. Weight in Grams: 616.
- Publisher
- John Wiley & Sons Inc
- Number of pages
- 512
- Format
- Paperback
- Publication date
- 2012
- Edition
- Revised edition
- Condition
- New
- SKU
- V9781118150184
- ISBN
- 9781118150184
Paperback
Condition: New
€ 20.99€ 16.87
€ 20.99
€ 16.87
Hardcover. Robots may one day rule the world, but what is a robot-ruled Earth like? Many think that the first truly smart robots will be brain emulations or "ems." Robin Hanson draws on decades of expertise in economics, physics, and computer science to paint a detailed picture of this next great era in human (and machine) evolution - the age of em. Num Pages: 448 pages. BIC Classification: KCY; PDR; PDZ; TJFM1. Category: (G) General (US: Trade). Dimension: 234 x 156. .
- Format
- Hardback
- Publication date
- 2016
- Publisher
- Oxford University Press
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780198754626
- ISBN
- 9780198754626
Hardback
Condition: New
€ 42.99€ 38.30
€ 42.99
€ 38.30
Hardback. Alongside unprecedented improvements in longevity and material well-being, the twentieth century saw the rise of fascism and communism and a second world war followed by a cold war. Governments with market economies won the battle against these competing systems by combining growth and efficiency with greater equality of opportunity and outcome. Num Pages: 296 pages, 2 maps, 3 graphs, 15 tables. BIC Classification: 3JJ; HBG; HBLW; KCZ. Category: (G) General (US: Trade). Dimension: 210 x 153 x 25. Weight in Grams: 496.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- Harvard University Press
- Number of pages
- 296
- Condition
- New
- SKU
- V9780674062177
- ISBN
- 9780674062177
Hardback
Condition: New
€ 47.99€ 40.39
€ 47.99
€ 40.39
Hardcover. Praise for The Age of Heretics "A remarkable job of showing how revolutionary change in management originated. These are no mere 'currents of change,' but rather a thundering waterfall of intellectual and moral forces reshaping business. Series: J-B Warren Bennis Series. Num Pages: 432 pages, Illustrations. BIC Classification: KJD; KJM. Category: (P) Professional & Vocational. Dimension: 234 x 165 x 35. Weight in Grams: 660.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 2nd Edition
- Number of pages
- 432
- Condition
- New
- SKU
- V9780470190708
- ISBN
- 9780470190708
Hardback
Condition: New
€ 31.99€ 25.13
€ 31.99
€ 25.13
Paperback. The stories behind the inequality crisis Num Pages: 256 pages. BIC Classification: 1KBB; JP; KCP. Category: (G) General (US: Trade). Dimension: 210 x 140. Weight in Grams: 368.
- Publisher
- Verso Books
- Format
- Paperback
- Publication date
- 2017
- Condition
- New
- SKU
- V9781786631145
- ISBN
- 9781786631145
Paperback
Condition: New
€ 27.99€ 22.76
€ 27.99
€ 22.76
paperback. Num Pages: 322 pages, biography. BIC Classification: KJQ; UKN; UY. Category: (G) General (US: Trade). Dimension: 235 x 155 x 18. Weight in Grams: 510.
- Format
- Paperback
- Publication date
- 1990
- Publisher
- Palgrave Macmillan United Kingdom
- Edition
- 1st ed. 1990
- Number of pages
- 322
- Condition
- New
- SKU
- V9781349122714
- ISBN
- 9781349122714
Paperback
Condition: New
€ 73.73
€ 73.73