Business & Finance
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Business & Finance
Paperback. Explaining the science behind pricing, The Psychology of Price has practical, jargon-free advice on pricing strategies and techniques that can be immediately applied. Includes a toolkit to work out the price point for any product plus expert tips to help businesses understand consumer behaviour and achieve higher sales. Num Pages: 248 pages, Illustrations. BIC Classification: KCK. Category: (G) General (US: Trade). Dimension: 217 x 168 x 12. Weight in Grams: 308. How to Use Price to Increase Demand, Profit and Customer Satisfaction. 248 pages. Explaining the science behind pricing, The Psychology of Price has practical, jargon-free advice on pricing strategies and techniques that can be immediately applied. Includes a toolkit to work out the price point for any product plus expert tips to help businesses understand consumer behaviour and achieve higher sales. Cateogry: (G) General (US: Trade). BIC Classification: KCK. Dimension: 217 x 168 x 12. Weight: 272.
- Publisher
- Hodder & Stoughton
- Number of pages
- 248
- Format
- Paperback
- Publication date
- 2012
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781780590073
- ISBN
- 9781780590073
Paperback
Condition: New
€ 19.99€ 14.96
€ 19.99
€ 14.96
Hardcover. With the markets becoming more and more volatile, managing risk is more important than ever. Renowned psychiatrist Ari Kiev bridges the gap between investor psychology and quantitative risk management techniques to present a risk management program that any investor/trader can put to use. Series: Wiley Trading Advantage Series. Num Pages: 304 pages, Ill. BIC Classification: KFFM; KJMD. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 230 x 162 x 27. Weight in Grams: 658.
- Format
- Hardback
- Publication date
- 2002
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 304
- Condition
- New
- SKU
- V9780471403876
- ISBN
- 9780471403876
Hardback
Condition: New
€ 68.92€ 58.41
€ 68.92
€ 58.41
paperback. Brian Tracy, one of the top professional speakers and sales trainers in the world today, found that his most important breakthrough in selling was the discovery that it is the "Psychology of Selling" that is more important than the techniques and methods of selling. Num Pages: 240 pages, black & white illustrations. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 216 x 139 x 16. Weight in Grams: 228.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Nelson Books
- Condition
- New
- SKU
- 9780785288060
- ISBN
- 9780785288060
Paperback
Condition: New
€ 13.99€ 12.62
€ 13.99
€ 12.62
Hardcover. Written by a board-certified psychiatrist and the founder of Chicago's best-known brokerage firm, it contains the psychological tools essential to breaking through mental barriers in order to achieve a successful mindset. Num Pages: 256 pages, black & white illustrations. BIC Classification: KFFM. Category: (P) Professional & Vocational. Dimension: 234 x 163 x 24. Weight in Grams: 542.
- Format
- Hardback
- Publication date
- 1992
- Publisher
- John Wiley and Sons Ltd United States
- Number of pages
- 256
- Condition
- New
- SKU
- V9780471550716
- ISBN
- 9780471550716
Hardback
Condition: New
€ 47.99€ 37.05
€ 47.99
€ 37.05
Paperback. Addresses the psychological issues related to team sport activities on and off the court or field. Chapter 1 introduces a three-phase model to cut through the complexities associated with team sports and chapters 2 to 12 offer theoretical and practical advice. Series: Sport Management Library. Num Pages: 278 pages, b/w illlus. BIC Classification: KJS; KNSP. Category: (G) General (US: Trade); (U) Tertiary Education (US: College). Dimension: 229 x 154 x 19. Weight in Grams: 486.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Fitness Information Technology, Inc, U.S. United States
- Number of pages
- 278
- Condition
- New
- SKU
- V9781885693327
- ISBN
- 9781885693327
Paperback
Condition: New
€ 47.28
€ 47.28
hardcover. "The one, only, and by far the best book synthesizing psychology and investing. In addition to providing modern, scientific knowledge about psychology, this book provides a mirror into the mind and wide breadth of knowledge of one of the leading practitioners of brief and effectual cures. Will help to cure your trading and your life. Series: Wiley Trading. Num Pages: 352 pages, black & white illustrations. BIC Classification: KJMD. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 236 x 163 x 31. Weight in Grams: 566.
- Format
- Hardback
- Publication date
- 2002
- Publisher
- Wiley
- Condition
- New
- SKU
- 9780471267614
- ISBN
- 9780471267614
Hardback
Condition: New
€ 69.99€ 48.78
€ 69.99
€ 48.78
Paperback. Num Pages: 320 pages, 28 black & white illustrations, 19 black & white tables, 28 black & white line drawings. BIC Classification: JMJ; JPP; KJU; LND. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 180 x 294 x 23. Weight in Grams: 660.
- Publisher
- Taylor & Francis Ltd
- Format
- Paperback
- Publication date
- 2016
- Edition
- 8th Edition
- Condition
- New
- SKU
- V9781138682085
- ISBN
- 9781138682085
Paperback
Condition: New
€ 154.40
€ 154.40
Paperback. Num Pages: 310 pages, illus. BIC Classification: KFFD. Category: (G) General (US: Trade); (UU) Undergraduate. Dimension: 228 x 153 x 24. Weight in Grams: 562.
- Publisher
- Liberty Fund Inc United States
- Number of pages
- 310
- Format
- Paperback
- Publication date
- 1999
- Condition
- New
- SKU
- V9780865972209
- ISBN
- 9780865972209
Paperback
Condition: New
€ 15.99€ 12.61
€ 15.99
€ 12.61
Hardcover. Num Pages: 310 pages, illus. BIC Classification: KFFD. Category: (G) General (US: Trade); (UU) Undergraduate. Dimension: 234 x 160 x 27. Weight in Grams: 644.
- Publisher
- Liberty Fund Inc United States
- Number of pages
- 310
- Format
- Hardback
- Publication date
- 1999
- Edition
- Revised
- Condition
- New
- SKU
- V9780865972193
- ISBN
- 9780865972193
Hardback
Condition: New
€ 26.99€ 20.44
€ 26.99
€ 20.44
Paperback. Internationally renowned facilitator and public participation consultant James L. Creighton offers a practical guide to designing and facilitating public participation of the public in environmental and public policy decision making. Num Pages: 288 pages, black & white illustrations. BIC Classification: JN; JPA; KJ. Category: (P) Professional & Vocational. Dimension: 236 x 196 x 16. Weight in Grams: 528.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 288
- Condition
- New
- SKU
- V9781118437049
- ISBN
- 9781118437049
Paperback
Condition: New
€ 69.84
€ 69.84
Paperback. Num Pages: 400 pages, 3 black & white illustrations, 72 black & white tables, 3 black & white line drawings. BIC Classification: JFF; JPQB; KJVN. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 192 x 247 x 27. Weight in Grams: 842.
- Publisher
- Taylor & Francis Ltd
- Format
- Paperback
- Publication date
- 2016
- Edition
- 7th Edition
- Condition
- New
- SKU
- V9781138909502
- ISBN
- 9781138909502
Paperback
Condition: New
€ 64.55
€ 64.55
Hardcover. Num Pages: 169 pages. BIC Classification: KCP; KFFD. Category: (G) General (US: Trade); (UU) Undergraduate. Dimension: 233 x 158 x 21. Weight in Grams: 482.
- Publisher
- Liberty Fund Inc United States
- Number of pages
- 169
- Format
- Hardback
- Publication date
- 1999
- Edition
- Volume 2 ed.
- Condition
- New
- SKU
- V9780865972155
- ISBN
- 9780865972155
Hardback
Condition: New
€ 26.99€ 20.37
€ 26.99
€ 20.37
Paperback. Num Pages: 169 pages. BIC Classification: KFFD. Category: (G) General (US: Trade); (UU) Undergraduate. Dimension: 227 x 153 x 16. Weight in Grams: 350.
- Format
- Paperback
- Publication date
- 1999
- Publisher
- Liberty Fund Inc United States
- Number of pages
- 169
- Condition
- New
- SKU
- V9780865972162
- ISBN
- 9780865972162
Paperback
Condition: New
€ 15.99€ 12.61
€ 15.99
€ 12.61
Paperback. Nonprofit organizations must employ effective, professional public relations techniques in order to get the recognition, support and dollars they need to fulfill their missions. The Public Relations Handbook for Nonprofits offers you the first comprehensive guide to all the practices organizations need to do well in their efforts to do good. Num Pages: 336 pages, black & white illustrations. BIC Classification: JFC; KJ. Category: (P) Professional & Vocational. Dimension: 249 x 180 x 19. Weight in Grams: 594.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 336
- Condition
- New
- SKU
- V9781118336076
- ISBN
- 9781118336076
Paperback
Condition: New
€ 65.93
€ 65.93
Hardcover. The second edition of the Public Relations Writer's Handbook offers a simple, step-by-step approach to creating a wide range of writing, from basic news releases, pitch letters, biographies, and media alerts, to more complex and sophisticated speeches, media campaign proposals, crisis responses, and in-house publications. Num Pages: 368 pages, Illustrations. BIC Classification: KJSP. Category: (P) Professional & Vocational. Dimension: 231 x 155 x 31. Weight in Grams: 584.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 2nd Edition
- Number of pages
- 368
- Condition
- New
- SKU
- V9780787986315
- ISBN
- 9780787986315
Hardback
Condition: New
€ 42.20
€ 42.20
Hardcover. Volume 15 of Research in Accounting in Emerging Economies focuses on how NPM ideas have been conceptualised, implemented and affected the accounting, accountability and auditing practices in emerging economies characterised by different ideologies, social and political factors. Series: Research in Accounting in Emerging Economies. Num Pages: 240 pages. BIC Classification: KFCP. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 159 x 240 x 19. Weight in Grams: 490.
- Format
- Hardback
- Publication date
- 2015
- Publisher
- Emerald Group Publishing Limited
- Condition
- New
- SKU
- V9781784416621
- ISBN
- 9781784416621
Hardback
Condition: New
€ 127.20
€ 127.20
Paperback. Offers practical advice to public sector managers on how to develop techniques to deal with the challenges they face, particularly in the areas of accountability, setting targets, risk management/encouraging innovation, managing people, decision making and working with politicians. Num Pages: 216 pages, black & white illustrations. BIC Classification: KJM; KNV. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 232 x 157 x 11. Weight in Grams: 332.
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 216
- Format
- Paperback
- Publication date
- 2013
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780749467777
- ISBN
- 9780749467777
Paperback
Condition: New
€ 40.99€ 36.49
€ 40.99
€ 36.49
Hardback. Two leading economists argue that publicly owned commercial assets need to be taken out of the control of politicians. This radical, reforming book could lead to the creation of entirely new departments in the world's major banks, improve the fabric of democratic institutions across the globe, and increase global living standards. Num Pages: 244 pages, 17 figures. BIC Classification: KCG; KFFD. Category: (P) Professional & Vocational. Dimension: 223 x 147 x 23. Weight in Grams: 436.
- Publisher
- Palgrave Macmillan
- Format
- Hardback
- Publication date
- 2015
- Edition
- 2015th Edition
- Condition
- New
- SKU
- V9781137519849
- ISBN
- 9781137519849
Hardback
Condition: New
€ 47.73
€ 47.73
The Public, the Media and Agricultural Biotechnology
. Ed(S): Brossard, D.; Shanahan, James; Nesbi...
hardcover. Reviews the literature on communication about biotechnology. With the use of case studies, this book looks at public opinion data, communication theory, and international examples; and provides a complementary overview of how the public sees this controversial topic. Editor(s): Brossard, D.; Shanahan, James; Nesbitt, T.C. Num Pages: 405 pages, Illustrations. BIC Classification: JPVK; KCM; TCB; TVB. Category: (P) Professional & Vocational; (UF) Further/Higher Education. Dimension: 234 x 156 x 23. Weight in Grams: 953.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- Cabi United Kingdom
- Edition
- Illustrated
- Number of pages
- 405
- Condition
- New
- SKU
- V9781845932046
- ISBN
- 9781845932046
Hardback
Condition: New
€ 255.32
€ 255.32
Paperback. Series: Phoenix Books. Num Pages: 396 pages, xii, 386 p. BIC Classification: KNXB1. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 220 x 140 x 23. Weight in Grams: 467.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- University Of Chicago Press Chicago, Ill
- Edition
- New edition
- Number of pages
- 396
- Condition
- New
- SKU
- V9780226483832
- ISBN
- 9780226483832
Paperback
Condition: New
€ 52.99€ 40.83
€ 52.99
€ 40.83
Hardback. Series: Princeton Legacy Library. Num Pages: 278 pages, black & white illustrations. BIC Classification: 1FKP; 3JH; 3JJ; HBJF; HBTQ; KCZ. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 254 x 178 x 18. Weight in Grams: 685.
- Format
- Hardback
- Publication date
- 2017
- Publisher
- Princeton University Press United States
- Number of pages
- 278
- Condition
- New
- SKU
- V9780691631868
- ISBN
- 9780691631868
Hardback
Condition: New
€ 139.77
€ 139.77
Paperback. Series: Princeton Legacy Library. Num Pages: 278 pages, black & white illustrations. BIC Classification: 1FKA; KCP; KN. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 256 x 177 x 15. Weight in Grams: 508.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Princeton University Press
- Condition
- New
- SKU
- V9780691602356
- ISBN
- 9780691602356
Paperback
Condition: New
€ 52.99€ 37.82
€ 52.99
€ 37.82
Paperback. In their personal lives, people consider it essential to separate economics and intimacy. Challenging this view, this book shows how we use economic activity to create, maintain, and renegotiate important ties, especially intimate ties, to others, thus opening a window on the inner workings of the economic processes that pervade our private lives. Num Pages: 368 pages, 2 tables. BIC Classification: JHBK; KC. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 235 x 156 x 23. Weight in Grams: 528.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- Princeton University Press United States
- Number of pages
- 368
- Condition
- New
- SKU
- V9780691130637
- ISBN
- 9780691130637
Paperback
Condition: New
€ 43.99€ 30.78
€ 43.99
€ 30.78
Hardback. This second edition of The Purchasing Chessboard addresses the new realities of a highly volatile economic environment and describes the many-sometimes surprising-ways in the trademark technique is being used in today's world of business procurement. Num Pages: 250 pages, 8 black & white illustrations, 1 colour tables, biography. BIC Classification: KFCC; KJMB; KJMV8. Category: (P) Professional & Vocational. Dimension: 200 x 200. .
- Publisher
- Springer-Verlag New York Inc.
- Format
- Hardback
- Publication date
- 2017
- Edition
- 3rd ed. 2017
- Condition
- New
- SKU
- V9781493967636
- ISBN
- 9781493967636
Hardback
Condition: New
€ 65.69
€ 65.69