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Business & Finance

Results 34161 - 34180 of 40066

Business & Finance

Paperback. aeo Written clearly and simply, and devoid of jargon. aeo Covers both the empirical and theoretical ground in a lively manner. aeo Unlike most books on the television audience, this volume looks at the programmes themselves, as well as the production process (including policies which affect television production). Num Pages: 256 pages, 0. BIC Classification: APT; JFD; KNTD. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 253 x 176 x 15. Weight in Grams: 456.
Format
Paperback
Publication date
1997
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
256
Condition
New
SKU
V9780631202349
ISBN
9780631202349
Paperback
Condition: New

€ 52.06

Hardback. This course text should encourage students to understand what contemporary audiences are all about. It is based on a recent survey of audiences undertaken by the ITC, and extrapolates from the most recent findings about the future prospects for both terrestrial and satellite/cable broadcasts. Num Pages: 256 pages, 0. BIC Classification: APT; JFD; KNTD. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 262 x 189 x 23. Weight in Grams: 658.
Format
Hardback
Publication date
1997
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
256
Condition
New
SKU
V9780631202332
ISBN
9780631202332
Hardback
Condition: New

€ 154.29

Hardback. Collects together the studies of music consumption, and developments in music technology. This book combines the perspectives of both social scientists and technology designers, uncovering how music technologies are actually being used. It is useful for those designing new music technologies, and those working in the music industry. Editor(s): O'Hara, Kenton (Hewlett Packard Laboratories); Brown, Barry. Series: Computer Supported Cooperative Work. Num Pages: 322 pages, biography. BIC Classification: KNTF; UYU. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 19. Weight in Grams: 631.
Publisher
Springer-Verlag New York Inc.
Format
Hardback
Publication date
2006
Edition
2006th Edition
Condition
New
SKU
V9781402040313
ISBN
9781402040313
Hardback
Condition: New

€ 125.46

Hardback. This book examines the changes taking place in literary writing and publishing in contemporary China under the influence of the emerging market economy. It focuses on the revival of literary best sellers in the Chinese book market and the establishment of a best-seller production machine. Num Pages: 256 pages. BIC Classification: 1FPC; KNTP. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 5817 x 3887 x 19. Weight in Grams: 454.
Format
Hardback
Publication date
2004
Publisher
Stanford University Press United States
Number of pages
256
Condition
New
SKU
V9780804749398
ISBN
9780804749398
Hardback
Condition: New

€ 149.96

Hardback. Contrasts knowledge-yielding and conventional goods and services as factors in the construction of activities that consumers engage in when they are not in the workplace. This book sees consumers as deciding on non-work activities and the inputs to these activities according to their objectives, and the values and accumulated skills they hold. Num Pages: 242 pages, biography. BIC Classification: KCB. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 156 x 15. Weight in Grams: 542.
Format
Hardback
Publication date
2000
Publisher
Kluwer Academic Publishers United States
Number of pages
242
Condition
New
SKU
V9780792386896
ISBN
9780792386896
Hardback
Condition: New

€ 128.15

Paperback. Editor(s): Grunert, Klaus Gunter; Thogersen, John. Num Pages: 379 pages, biography. BIC Classification: KCP; KJS; LBBM. Category: (G) General (US: Trade). Dimension: 235 x 155 x 20. Weight in Grams: 581.
Format
Paperback
Publication date
2014
Publisher
Birkhauser Boston Inc United States
Number of pages
379
Condition
New
SKU
V9781461498070
ISBN
9781461498070
Paperback
Condition: New

€ 188.17

Paperback. This approach to service marketing from a consumer perspective integrates information on service consumption from from a variety of sources. It establishes the effect of the characteristics of services upon consumer behavior and presents four detailed case studies of consumer behavior in service industries. Num Pages: 284 pages, Illustrations. BIC Classification: KJS; KNS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 229 x 156 x 17. Weight in Grams: 426.
Format
Paperback
Publication date
1998
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
284
Condition
New
SKU
V9780471962694
ISBN
9780471962694
Paperback
Condition: New

€ 77.17

Hardback. Num Pages: 250 pages. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 186 x 261 x 17. Weight in Grams: 546.
Format
Hardback
Publication date
2016
Publisher
Nova Science Publishers Inc
Edition
UK ed.
Condition
New
SKU
V9781634851220
ISBN
9781634851220
Hardback
Condition: New

€ 242.47
€ 180.50

Paperback. Available in paperback for the first time, this new updated and revised second edition of CONSUMEROLOGY contains a new introduction and epilogue, in which Philip Graves reveals the myriad tricks and psychological games high street shops play on consumers. Num Pages: 240 pages. BIC Classification: KJSM. Category: (G) General (US: Trade). Dimension: 214 x 135 x 18. Weight in Grams: 258. The Truth About Consumer Behaviour and the Psychology of Shopping. 288 pages. Available in paperback for the first time, this new updated and revised second edition of Consumer.ology: the Truth About Consumers and the Psychology of Shopping contains a new introduction and epilogue, in which Philip Graves reveals the myriad tricks and psychological games high street shops play on consumers. Cateogry: (G) General (US: Trade). BIC Classification: KJSM. Dimension: 214 x 135 x 18. Weight: 302.
Publisher
Nicholas Brealey Publishing
Number of pages
288
Format
Paperback
Publication date
2013
Edition
2nd Revised edition
Condition
New
SKU
V9781857885767
ISBN
9781857885767
Paperback
Condition: New

€ 19.99
€ 15.00

Paperback. Drawing on research of the consumer experience in the West and Japan, this title examines societies less renowned for consumerism, such as Africa. By relating consumerism to other issues in world history, it forces reassessment of our understanding of both consumerism and global history. It is suitable for students of world history. Series: Themes in World History. Num Pages: 180 pages, black & white illustrations. BIC Classification: JHM; KCZ. Category: (UU) Undergraduate. Dimension: 233 x 157 x 11. Weight in Grams: 268.
Format
Paperback
Publication date
2006
Publisher
Taylor & Francis Ltd
Edition
2nd Edition
Condition
New
SKU
V9780415395878
ISBN
9780415395878
Paperback
Condition: New

€ 49.60

Hardback. This book assembles an expert team of leading authorities and up-and coming scholars to re-assess the status of the Co-op in modern British history and demonstrate the Co-op's continuing relevance to contemporary debates about consumerism and . Editor(s): Black, Lawrence; Robertson, Nicole. Num Pages: 288 pages, Illustrations, black & white. BIC Classification: 1DBK; KC. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 240 x 166 x 27. Weight in Grams: 598.
Format
Hardback
Publication date
2009
Publisher
Manchester University Press United Kingdom
Number of pages
288
Condition
New
SKU
V9780719076848
ISBN
9780719076848
Hardback
Condition: New

€ 161.14

Paperback / so. Series: Schriftenreihe Des Instituts F R Marktorientierte Unternehme. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 13. Weight in Grams: 299.
Format
Paperback
Publication date
2012
Publisher
Gabler Verlag United States
Condition
New
SKU
V9783834938978
ISBN
9783834938978
Paperback
Condition: New

€ 90.52

Paperback. Num Pages: 88 pages, tables & charts. BIC Classification: 1KBB; KCB. Category: (UF) Further/Higher Education. Dimension: 213 x 139 x 8. Weight in Grams: 160.
Format
Paperback
Publication date
2008
Publisher
Nova Science Publishers Inc United States
Number of pages
88
Condition
New
SKU
V9781604565867
ISBN
9781604565867
Paperback
Condition: New

€ 60.61
€ 43.33

Paperback. Nicola Sauer untersucht, was sich hinter dem Konzept Consumer Sophistication verbirgt und wie Consumer Sophistication gemessen und in der Praxis nutzbar gemacht werden kann. Series: Schriftenreihe DES Instituts fur Marktorientierte Unternehmensfuhrung (Imu), Universitat Mannheim. Num Pages: 352 pages, 18 black & white illustrations, 62 black & white tables. BIC Classification: KJM; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 19. Weight in Grams: 457.
Format
Paperback
Publication date
2003
Publisher
Deutscher Universitats-Verlag Germany
Number of pages
352
Condition
New
SKU
V9783824478903
ISBN
9783824478903
Paperback
Condition: New

€ 102.84

Paperback. Editor(s): Glickman, Lawrence B. Num Pages: 432 pages, 7. BIC Classification: 1KBB; 3J; HBTB; JFFT; JHM; KCZ. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 235 x 156 x 27. Weight in Grams: 628.
Publisher
Cornell University Press
Format
Paperback
Publication date
1999
Edition
1st Edition
Condition
New
SKU
V9780801484865
ISBN
9780801484865
Paperback
Condition: New

€ 40.99
€ 36.23

Hardcover.
Format
Hardback
Publication date
2001
Publisher
CABI Publishing United Kingdom
Edition
First
Number of pages
368
Condition
New
SKU
V9780851995359
ISBN
9780851995359
Hardback
Condition: New

€ 198.07

hardcover. Themes covered by this collection of papers include attitudes, emotions and information processing; motivation and learning; consumption systems; decision and choice; experience and satisfaction; market segmentation; attraction and loyalty; and image and interpretation. Num Pages: 368 pages, Illustrations , maps. BIC Classification: JFFT; JM; KNSG. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 244 x 172 x 24. Weight in Grams: 953.
Format
Hardback
Publication date
2004
Publisher
CABI Publishing United Kingdom
Edition
Illustrated
Number of pages
368
Condition
New
SKU
V9780851997490
ISBN
9780851997490
Hardback
Condition: New

€ 152.23

hardcover. This title focuses on the diverse subject of consumer psychology as applied to the fields of tourism, hospitality and leisure. It provides a general review of current thinking and presents several theories and methods of analysis. Editor(s): etc. Num Pages: 400 pages, Illustrations , maps. BIC Classification: JM; KJSM; KNSG; KNSP. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 166 x 246 x 28. Weight in Grams: 762.
Format
Hardback
Publication date
1999
Publisher
CABI Publishing United Kingdom
Number of pages
400
Condition
New
SKU
V9780851993225
ISBN
9780851993225
Hardback
Condition: New

€ 172.58

Paperback. .
Publisher
Taylor & Francis Ltd
Format
Paperback
Publication date
2015
Edition
1st Edition
Condition
New
SKU
V9780765646941
ISBN
9780765646941
Paperback
Condition: New

€ 63.40

Hardcover. Editor(s): Varga, Peter A.; Pinter, Mate D. Num Pages: 308 pages, tables. BIC Classification: KJ. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 267 x 187 x 26. Weight in Grams: 870.
Format
Hardback
Publication date
2009
Publisher
Nova Science Publishers Inc United States
Number of pages
308
Condition
New
SKU
V9781604568264
ISBN
9781604568264
Hardback
Condition: New

€ 101.02
€ 70.38

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