Business & Finance
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Business & Finance
Paperback. * Focused on the broad principles of behavior, which are illustrated using real-world examples from experimental literature as well as experiential examples. * Covers all the ways consumers and other economic agents behave in nonrational manner and prepares readers to make rational economic choices. Num Pages: 528 pages, black & white illustrations, colour illustrations, black & white tables, figures. BIC Classification: KCK. Category: (P) Professional & Vocational. Dimension: 233 x 191 x 18. Weight in Grams: 752.
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 528
- Format
- Paperback
- Publication date
- 2014
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780470596227
- ISBN
- 9780470596227
Paperback
Condition: New
€ 159.07
€ 159.07
Paperback. The oil giant ExxonMobil makes more money annually than the GDP of most countries; has greater sway than US embassies abroad; and spends more on lobbying than any other corporation. Yet to outsiders it is a mystery. In this title, the author tells the truth about the world's most powerful and shadowy company. Num Pages: 704 pages. BIC Classification: 1KBB; JP; KJZ; KNB. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 196 x 136 x 39. Weight in Grams: 482.
- Publisher
- Penguin Books
- Number of pages
- 704
- Format
- Paperback
- Publication date
- 2013
- Condition
- New
- SKU
- V9780718194475
- ISBN
- 9780718194475
Paperback
Condition: New
€ 21.99€ 16.37
€ 21.99
€ 16.37
Hardcover. Offers an approach to solving a range of social problems - drug use, smoking, unsafe sex, and overpopulation - by applying marketing techniques and concepts to change behaviour. This book shows that effective social change starts with an understanding of the needs of the target consumer. Num Pages: 368 pages, Illustrations. BIC Classification: JFF; JKS; KJSM. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 230 x 160 x 30. Weight in Grams: 634.
- Publisher
- Jossey-Bass
- Number of pages
- 368
- Format
- Hardback
- Publication date
- 1995
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780787901370
- ISBN
- 9780787901370
Hardback
Condition: New
€ 61.96
€ 61.96
Paperback. This book shows how the arts can be used to enhance value-creation capacity and boost business performance. Num Pages: 314 pages, black & white illustrations. BIC Classification: A; AV; KJM; KJMP; KJP. Category: (P) Professional & Vocational. Dimension: 153 x 230 x 17. Weight in Grams: 462. 312 pages. This 2011 book shows how the arts can be used to enhance value-creation capacity and boost business performance. Cateogry: (P) Professional & Vocational. BIC Classification: A; AV; KJM; KJMP; KJP. Dimension: 153 x 230 x 17. Weight: 428.
- Publisher
- Cambridge University Press
- Number of pages
- 312
- Format
- Paperback
- Publication date
- 2012
- Condition
- New
- SKU
- V9781107412460
- ISBN
- 9781107412460
Paperback
Condition: New
€ 52.17
€ 52.17
Paperback. Explores the popularization of fashion and explains how marketers and branding experts have turned clothes and accessories into objects of desire. This title analyses every aspect of fashion from a marketing perspective. It also looks at the impact of blogging and the rise of celebrity-endorsed products and fashion ranges. Num Pages: 240 pages, col. Illustrations, col. ports. BIC Classification: KJS; KNSX. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 232 x 158 x 13. Weight in Grams: 372.
- Publisher
- Kogan Page Ltd
- Number of pages
- 240
- Format
- Paperback
- Publication date
- 2012
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9780749464462
- ISBN
- 9780749464462
Paperback
Condition: New
€ 33.99€ 30.15
€ 33.99
€ 30.15
Paperback. Num Pages: 224 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 155 x 228 x 15. Weight in Grams: 336.
- Publisher
- Red Wheel/Weiser
- Format
- Paperback
- Publication date
- 2017
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781632650740
- ISBN
- 9781632650740
Paperback
Condition: New
€ 16.99€ 16.42
€ 16.99
€ 16.42
Paperback. Develop your own trading system with practical guidance and expert advice
In Building Algorithmic Trading Systems: A Trader's Journey From Data Mining to Monte Carlo Simulation to Live Training, award-winning trader Kevin Davey shares his secrets for developing trading systems that generate triple-digit returns. Series: Wiley Trading. Num Pages: 288 pages, black & white tables, figures. BIC Classification: KFFM2; UY. Category: (P) Professional & Vocational. Dimension: 235 x 181 x 14. Weight in Grams: 494.
- Publisher
- John Wiley & Sons Inc
- Format
- Paperback
- Publication date
- 2014
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118778982
- ISBN
- 9781118778982
Paperback
Condition: New
€ 79.97€ 66.29
€ 79.97
€ 66.29
Paperback. Barbie is the diminutive yet arrestingly voluptuous doll unveiled at the 1959 Toy Fair. Ruth Handler is Barbie's creator: the tenth child of Polish-Jewish immigrants; a passionately competitive and creative business pioneer. This title presents the story of two women, and how together they indelibly changed American business and culture. Num Pages: 288 pages, black & white illustrations. BIC Classification: BGB; KND; WCW. Category: (G) General (US: Trade). Dimension: 193 x 135 x 20. Weight in Grams: 224.
- Publisher
- HarperCollins Publishers Inc United States
- Number of pages
- 288
- Format
- Paperback
- Publication date
- 2010
- Edition
- Reprint
- Condition
- New
- SKU
- V9780061341328
- ISBN
- 9780061341328
Paperback
Condition: New
€ 13.99€ 11.26
€ 13.99
€ 11.26
Paperback. Semco is one of Latin America's fastest-growing companies, acknowledged to be the best in Brazil to work for, and with a waiting list of thousands of applicants waiting to join it. Here, the author shares his secrets, and tells how he tore up the rule books. Num Pages: 336 pages, illustrations. BIC Classification: 1KLSB; HBTB; KJMD; KND. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 198 x 130 x 21. Weight in Grams: 234.
- Publisher
- Random House Business Books
- Format
- Paperback
- Publication date
- 2001
- Edition
- Reissue
- Condition
- New
- SKU
- V9780712678865
- ISBN
- 9780712678865
Paperback
Condition: New
€ 17.99€ 13.33
€ 17.99
€ 13.33
Paperback. By now it's clear that whether you're promoting a business, a product, or yourself, social media is near the top of what will determine your success or failure. With more than 100 tips, tricks, and insights, this book presents a ground-up strategy to produce a focused, thorough, and compelling presence on the most popular social-media platforms. Num Pages: 208 pages. BIC Classification: KJC; UDBS; VSC. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 196 x 130 x 13. Weight in Grams: 152.
- Publisher
- Penguin Books Ltd
- Format
- Paperback
- Publication date
- 2014
- Condition
- New
- SKU
- V9780241199473
- ISBN
- 9780241199473
Paperback
Condition: New
€ 14.99€ 11.73
€ 14.99
€ 11.73
Paperback. Exploring the full spectrum of Internet infringement, monitoring and enforcement, this book gives readers an overview of the threats most commonly faced by brands today. Num Pages: 280 pages, black & white illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 233 x 158 x 25. Weight in Grams: 444.
- Publisher
- Kogan Page Ltd
- Format
- Paperback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780749478698
- ISBN
- 9780749478698
Paperback
Condition: New
€ 46.99€ 41.41
€ 46.99
€ 41.41
Paperback. Staff are ever more demanding of their employers. They want to be consulted, appreciated and, more importantly, they want to enjoy their work. This title shows you how to inspire individuals or teams to develop. It clarifies the underlying principles for motivating staff to get results and maximise performance. Series: Creating Success. Num Pages: 160 pages, Illustrations. BIC Classification: KJMV2. Category: (P) Professional & Vocational. Dimension: 216 x 142 x 13. Weight in Grams: 211.
- Publisher
- Kogan Page Ltd
- Number of pages
- 160
- Format
- Paperback
- Publication date
- 2010
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780749459994
- ISBN
- 9780749459994
Paperback
Condition: New
€ 14.99€ 14.19
€ 14.99
€ 14.19
Paperback. Helps you find out the uncomfortable truths about how organizations really work, what's wrong with the way we design and manage businesses, what makes managers tick.. and how we can make things work better. Written by business guru, Russell Ackoff, this book skewers many of the behaviours and practices taken for granted in organizations. Num Pages: 32 pages, None. BIC Classification: KJU. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 175 x 114 x 4. Weight in Grams: 56.
- Publisher
- Triarchy Press United Kingdom
- Number of pages
- 32
- Format
- Paperback
- Publication date
- 2006
- Condition
- New
- SKU
- V9780955008115
- ISBN
- 9780955008115
Paperback
Condition: New
€ 13.99€ 13.35
€ 13.99
€ 13.35
Paperback. Series: Financial Times Series. Num Pages: 288 pages. BIC Classification: KFFM; KFFM1; KFFM2; KFFP. Category: (P) Professional & Vocational. Dimension: 234 x 156. .
- Publisher
- FT Press
- Format
- Paperback
- Publication date
- 2017
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9781292156125
- ISBN
- 9781292156125
Paperback
Condition: New
€ 21.99€ 21.87
€ 21.99
€ 21.87
Hardback. Turn unstructured data into valuable business insight Unstructured Data Analytics provides an accessible, non-technical introduction to the analysis of unstructured data. Num Pages: 304 pages. BIC Classification: KJSM. Category: (P) Professional & Vocational. Weight in Grams: 666.
- Publisher
- John Wiley & Sons Inc
- Format
- Hardback
- Publication date
- 2018
- Condition
- New
- SKU
- V9781119129752
- ISBN
- 9781119129752
Hardback
Condition: New
€ 49.99€ 34.91
€ 49.99
€ 34.91
Paperback. Exposes the national stories which turn out to be pseudo events manufactured by the PR industry, and the global news stories which prove to be fiction generated by a machinery of international propaganda. This book shows the impact of this on a world where consumers believe a mass of stories which are as false as the idea that the Earth is flat. Num Pages: 432 pages. BIC Classification: JFD; KNTJ. Category: (G) General (US: Trade). Dimension: 196 x 129 x 28. Weight in Grams: 304.
- Edition
- Paperback – 1 Jan 2009
- Publisher
- Vintage
- Format
- Paperback
- Publication date
- 2009
- Condition
- New
- SKU
- V9780099512684
- ISBN
- 9780099512684
Paperback
Condition: New
€ 13.99€ 10.87
€ 13.99
€ 10.87
Hardback. Provides an insight into the psychology of trading behaviour and shows how 'following the herd' can have disastrous results. It demonstrates how your ability to make money in the world's financial markets depends critically on your ability to make decisions independently of the crowd. Num Pages: 424 pages, black & white illustrations. BIC Classification: JM; KFFM2; KJQ. Category: (P) Professional & Vocational. Dimension: 247 x 150 x 32. Weight in Grams: 900.
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 426
- Format
- Hardback
- Publication date
- 2009
- Edition
- 6th Edition
- Condition
- New
- SKU
- V9780749456375
- ISBN
- 9780749456375
Hardback
Condition: New
€ 58.79€ 57.82
€ 58.79
€ 57.82
Hardcover. Just like you, your wedding day will be personal, one-of-a-kind, and completely unique. We're not here to tell you what you should do to make your day perfect, only that you can do it. Num Pages: 224 pages. BIC Classification: KNSX; WJF; WJW. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 199 x 253 x 20. Weight in Grams: 902.
- Publisher
- Ebury Press
- Format
- Hardback
- Publication date
- 2017
- Condition
- New
- SKU
- V9781785033537
- ISBN
- 9781785033537
Hardback
Condition: New
€ 33.99€ 22.67
€ 33.99
€ 22.67
Paperback. Num Pages: 144 pages. BIC Classification: KJC; WFA. Category: (G) General (US: Trade). Dimension: 250 x 210. .
- Publisher
- BIS Publishers
- Format
- Paperback
- Publication date
- 2017
- Condition
- New
- SKU
- V9789063694531
- ISBN
- 9789063694531
Paperback
Condition: New
€ 25.99€ 23.69
€ 25.99
€ 23.69
Paperback. Drawing on international research this text blends established theory and current practice to provide acomprehensive strategic coverage of this wide and constantly developing area. Num Pages: 336 pages, ill. BIC Classification: KJMV8. Category: (P) Professional & Vocational. Dimension: 243 x 174 x 20. Weight in Grams: 642.
- Publisher
- Pearson Education Limited United Kingdom
- Number of pages
- 336
- Format
- Paperback
- Publication date
- 2007
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780273651000
- ISBN
- 9780273651000
Paperback
Condition: New
€ 98.27
€ 98.27