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20%OFFRichard Wiseman - Did You Spot the Gorilla? - 9780099466437 - V9780099466437
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Did You Spot the Gorilla?

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Description for Did You Spot the Gorilla? Paperback. In a recent series of ground-breaking psychological experiments, volunteers were shown a 30-second film of some people playing basketball and told to count the number of passes made with the ball. After just a few seconds, a man dressed as a gorilla slowly walked into frame, beat his chest at the camera, and sauntered off. Num Pages: 128 pages, 15line drawings. BIC Classification: KJ; VSC. Category: (G) General (US: Trade). Dimension: 196 x 130 x 10. Weight in Grams: 98.
In a recent series of ground-breaking psychological experiments, volunteers were shown a 30-second film of some people playing basketball and told to count the number of passes made with the ball. After just a few seconds, a man dressed as a gorilla slowly walked into frame, beat his chest at the camera, and sauntered off. Unbelievably, almost none of the people watching the film noticed the gorilla. Exactly the same psychological mechanisms that cause people to miss the gorilla also make them miss unexpected but vitally important opportunities in their professional and personal lives. This book outlines ... Read more

Product Details

Format
Paperback
Publication date
2004
Publisher
Cornerstone
Condition
New
Number of Pages
128
Place of Publication
London, United Kingdom
ISBN
9780099466437
SKU
V9780099466437
Shipping Time
Usually ships in 4 to 8 working days
Ref
99-2

About Richard Wiseman
Professor Richard Wiseman has a first-class honours degree in Psychology from University College London, a doctorate from Edinburgh University, and was awarded the prestigious Perrott-Warrick Scholarship from Trinity College Cambridge. He now heads a research unit based within the Psychology Department at the University of Herefordshire. Professor Wiseman's work is frequently featured in the national press, and he has ... Read more

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