Business strategy
Results 1321 - 1344 of 1612
Business strategy
Hardcover. Brand Revolution offers a radical new approach to brand management. With big brand case studies including L'Oreal and Jaguar, the author draws on her extensive experience as a marketing consultant to put together this highly engaging and practical book for developing, improving and controlling the identity of your brand. Num Pages: 180 pages, biography. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational. Dimension: 238 x 164 x 16. Weight in Grams: 424.
- Publisher
- Palgrave Macmillan
- Number of pages
- 174
- Format
- Hardback
- Publication date
- 2012
- Edition
- 2013th Edition
- Condition
- New
- SKU
- V9781137019486
- ISBN
- 9781137019486
Hardback
Condition: New
€ 63.83
€ 63.83
Paperback. The bestselling guide to nonprofit planning, with proven, practical advice
Strategic Planning for Nonprofit Organizations describes a proven method for creating an effective, organized, actionable strategy, tailored to the unique needs of the nonprofit organization. Series: Wiley Nonprofit Authority. Num Pages: 304 pages, illustrations. BIC Classification: KJC; KJVX. Category: (P) Professional & Vocational. Dimension: 180 x 254 x 22. Weight in Grams: 532.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 384
- Format
- Paperback
- Publication date
- 2015
- Edition
- 3rd Revised ed.
- Condition
- New
- SKU
- V9781118768143
- ISBN
- 9781118768143
Paperback
Condition: New
€ 51.99€ 51.88
€ 51.99
€ 51.88
Hardcover. From the authors of the best-selling The Second Machine Age, a leader's guide to success in a rapidly changing economy. Num Pages: 288 pages. BIC Classification: KJC. Category: (G) General (US: Trade). Dimension: 235 x 155. .
- Publisher
- W. W. Norton & Company
- Format
- Hardback
- Publication date
- 2017
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780393254297
- ISBN
- 9780393254297
Hardback
Condition: New
€ 31.99€ 26.88
€ 31.99
€ 26.88
Hardback. Num Pages: 304 pages. BIC Classification: KJC; KJMB. Category: (G) General (US: Trade). Dimension: 165 x 243 x 32. Weight in Grams: 544.
- Publisher
- Harvard Business Press
- Format
- Hardback
- Publication date
- 2015
- Condition
- New
- SKU
- V9781422163085
- ISBN
- 9781422163085
Hardback
Condition: New
€ 31.99€ 27.88
€ 31.99
€ 27.88
Hardcover. This volume has two goals. First, it intends to attract a representative sample of the most significant empirical and theoretical developments in the field of cognition and strategy. Second, it intends to take stock of these developments by proposing a preliminary synthesis of the disparate advances in this field. Editor(s): Gavetti, Giovanni; Ocasio, William. Series: Advances in Strategic Management. Num Pages: 600 pages. BIC Classification: KJC. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 163 x 236 x 50. Weight in Grams: 1012.
- Publisher
- Emerald Group Publishing Limited
- Format
- Hardback
- Publication date
- 2015
- Condition
- New
- SKU
- V9781784419462
- ISBN
- 9781784419462
Hardback
Condition: New
€ 174.34
€ 174.34
Paperback. * Enables students and managers to understand the reality of business networks and how to manage them * Updated with the IMP Group s latest thinking from research, consulting and teaching experience over the past five years * Includes case material from across Europe . Num Pages: 256 pages, Illustrations. BIC Classification: KJC; KJM. Category: (P) Professional & Vocational. Dimension: 190 x 235 x 14. Weight in Grams: 488.
- Publisher
- John Wiley & Sons Inc United Kingdom
- Number of pages
- 256
- Format
- Paperback
- Publication date
- 2011
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9780470721094
- ISBN
- 9780470721094
Paperback
Condition: New
€ 56.43
€ 56.43
Paperback. .
- Publisher
- Oxford University Press
- Format
- Paperback
- Publication date
- 2015
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9780198706595
- ISBN
- 9780198706595
Paperback
Condition: New
€ 81.29
€ 81.29
Paperback. Everyone knows that building your product or service into a bona fide brand is the only way to stand out in an insanely crowded marketplace. This book deals with branding, distilling complex theories and principles behind this key marketing term. It examines brand-blazing strategies from some of the world's best, including Coca-Cola, and Xerox. Num Pages: 192 pages. BIC Classification: KJC; KJS; VSC. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 197 x 129 x 13. Weight in Grams: 140.
- Publisher
- Profile Books Ltd United Kingdom
- Number of pages
- 192
- Format
- Paperback
- Publication date
- 2000
- Condition
- New
- SKU
- V9781861976055
- ISBN
- 9781861976055
Paperback
Condition: New
€ 15.99€ 11.70
€ 15.99
€ 11.70
Hardcover. Num Pages: 199 pages, 2 black & white illustrations, 13 black & white tables, biography. BIC Classification: KJC; KJM; KJMV3; KJQ. Category: (P) Professional & Vocational. Dimension: 244 x 163 x 16. Weight in Grams: 462.
- Publisher
- Atlantis Press (Zeger Karssen)
- Format
- Hardback
- Publication date
- 2014
- Edition
- 2014th Edition
- Condition
- New
- SKU
- V9789462390935
- ISBN
- 9789462390935
Hardback
Condition: New
€ 112.58
€ 112.58
Paperback. Series: 20-Minute Manager. Num Pages: 160 pages. BIC Classification: KJC; KJM; KJMD. Category: (G) General (US: Trade). Dimension: 178 x 140 x 11. Weight in Grams: 134.
- Publisher
- Harvard Business Review Press
- Format
- Paperback
- Publication date
- 2014
- Condition
- New
- SKU
- V9781625272225
- ISBN
- 9781625272225
Paperback
Condition: New
€ 12.04
€ 12.04
Paperback. With a sophisticated and approachable style that has made it a standard in the field, this fully revised seventh edition of Strategic Organizational Communication engages readers in a comprehensive discussion of organizational communication theories. Num Pages: 520 pages, Illustrations. BIC Classification: KJC; KJP. Category: (P) Professional & Vocational. Dimension: 244 x 189 x 25. Weight in Grams: 878.
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 520
- Format
- Paperback
- Publication date
- 2012
- Edition
- 7th Edition
- Condition
- New
- SKU
- V9781444338638
- ISBN
- 9781444338638
Paperback
Condition: New
€ 57.62
€ 57.62
Paperback. Bids, Tenders & Proposals is a practical guide that provides expert advice on the entire process of tendering in the three key areas of public sector procurement, contracts for private sector clients and applications for research funding. Num Pages: 256 pages, black & white illustrations. BIC Classification: KJC; KJMV1. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 158 x 233 x 16. Weight in Grams: 386.
- Publisher
- Kogan Page Ltd
- Format
- Paperback
- Publication date
- 2015
- Edition
- 5th Edition
- Condition
- New
- SKU
- V9780749474843
- ISBN
- 9780749474843
Paperback
Condition: New
€ 52.99€ 47.59
€ 52.99
€ 47.59
Paperback. Game Theory has served as a standard text for game theory courses since the publication of the First Edition in 1968. The Fourth Edition updates several recently developed subfields. Num Pages: 500 pages, illustrations (black and white). BIC Classification: KJC; PBUD. Category: (G) General (US: Trade). Dimension: 174 x 249 x 31. Weight in Grams: 872.
- Publisher
- Emerald Publishing Limited United Kingdom
- Number of pages
- 500
- Format
- Paperback
- Publication date
- 2013
- Edition
- 4th Edition
- Condition
- New
- SKU
- V9781781905074
- ISBN
- 9781781905074
Paperback
Condition: New
€ 101.07
€ 101.07
Paperback. This is an examination of one of the most puzzling and important issues in western economic analysis -- corporate inertia in the face of known threats to survival. The book is part synthetic, part based on intensive case studies, and part theoretical. Num Pages: 272 pages, 0. BIC Classification: 1D; 1KBB; JHM; KJC; KJK. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 156 x 229 x 23. Weight in Grams: 442.
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 272
- Format
- Paperback
- Publication date
- 1997
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781557866387
- ISBN
- 9781557866387
Paperback
Condition: New
€ 33.99€ 26.68
€ 33.99
€ 26.68
Paperback. Shows how business is changing people's lives through the power of purpose, culture and campaigning. This book uncovers the secrets of what it takes to succeed: how to discover and define your commercial purpose, hone it into a campaign and turn customers into advocates. Num Pages: 240 pages. BIC Classification: KJC; KJD. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 129. Weight in Grams: 368.
- Publisher
- Penguin Books Ltd
- Format
- Paperback
- Publication date
- 2016
- Condition
- New
- SKU
- V9780241247068
- ISBN
- 9780241247068
Paperback
Condition: New
€ 23.99€ 19.81
€ 23.99
€ 19.81
Hardback. Holds critical information that is needed by anyone who wants to understand how to make money from 'green' technology and how to avoid investments that will soon suffer from hidden carbon liabilities. Readers will learn to de-code a crucial component of this new economic driver - carbon credits, the world's first common currency. Num Pages: 192 pages, biography. BIC Classification: KCN; KJC; KNBT. Category: (P) Professional & Vocational. Dimension: 240 x 160 x 20. Weight in Grams: 390. The Key to Sustainable Profits in the New Economy. 192 pages, Illustrations, maps. Holds critical information that is needed by anyone who wants to understand how to make money from 'green' technology and how to avoid investments that will soon suffer from hidden carbon liabilities. Readers will learn to de-code a crucial component of this new economic driver - carbon credits, the world's first common currency. Cateogry: (P) Professional & Vocational. BIC Classification: KCN; KJC; KNBT. Dimension: 240 x 160 x 20. Weight: 390.
- Publisher
- Palgrave Macmillan
- Number of pages
- 192
- Format
- Hardback
- Publication date
- 2011
- Edition
- 2011 ed.
- Condition
- New
- SKU
- V9780230109506
- ISBN
- 9780230109506
Hardback
Condition: New
€ 50.99€ 45.92
€ 50.99
€ 45.92
Paperback. The UK's no.1 business expert is back with his most forthright and hard-hitting book yet! Duncan's razor-sharp advice will immediatley enable you to do your day job a whole lot better Num Pages: 240 pages, illustrations. BIC Classification: KJC. Category: (G) General (US: Trade). Dimension: 215 x 137 x 19. Weight in Grams: 262.
- Publisher
- Headline Publishing Group
- Number of pages
- 240
- Format
- Paperback
- Publication date
- 2011
- Condition
- New
- SKU
- V9780755362264
- ISBN
- 9780755362264
Paperback
Condition: New
€ 18.99€ 14.17
€ 18.99
€ 14.17
Hardback. Num Pages: 288 pages, illustrations. BIC Classification: KJC; KJMB. Category: (G) General (US: Trade). Dimension: 243 x 164 x 29. Weight in Grams: 510.
- Publisher
- Harvard Business School Publishing
- Format
- Hardback
- Publication date
- 2015
- Condition
- New
- SKU
- V9781625275868
- ISBN
- 9781625275868
Hardback
Condition: New
€ 33.99€ 31.41
€ 33.99
€ 31.41
Paperback. Num Pages: 280 pages. BIC Classification: KJC; KJMD. Category: (P) Professional & Vocational. Dimension: 216 x 138. .
- Publisher
- Pearson Education Limited United Kingdom
- Number of pages
- 280
- Format
- Paperback
- Publication date
- 2015
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781292104768
- ISBN
- 9781292104768
Paperback
Condition: New
€ 23.99€ 23.23
€ 23.99
€ 23.23
Hardback. Taking Brand Initiative offers a revolutionary approach to corporate branding that looks beyond the marketing value of brands company-to-customer and the HR significance of brands company-to-employee. It places the management of brands at the senior level of management as it radiates throughout the organization. Num Pages: 288 pages, Illustrations. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational. Dimension: 239 x 161 x 26. Weight in Grams: 482.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 288
- Format
- Hardback
- Publication date
- 2008
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780787998301
- ISBN
- 9780787998301
Hardback
Condition: New
€ 32.00€ 28.75
€ 32.00
€ 28.75
Hardback. .
- Publisher
- Harvard Business Review Press
- Format
- Hardback
- Publication date
- 2014
- Condition
- New
- SKU
- V9781422122990
- ISBN
- 9781422122990
Hardback
Condition: New
€ 29.99€ 24.42
€ 29.99
€ 24.42
Paperback. Num Pages: 120 pages, 3 colour illustrations, biography. BIC Classification: KJC; KJMB; KJMV2. Category: (P) Professional & Vocational. Dimension: 185 x 234 x 13. Weight in Grams: 218.
- Publisher
- Apress
- Format
- Paperback
- Publication date
- 2016
- Edition
- 1st ed.
- Condition
- New
- SKU
- V9781484216767
- ISBN
- 9781484216767
Paperback
Condition: New
€ 41.07
€ 41.07
Paperback. Residents in Boston, Massachusetts are automatically reporting potholes and road hazards via their smartphones. Progressive Insurance tracks real-time customer driving patterns and uses that information to offer rates truly commensurate with individual safety. Series: Wiley and SAS Business Series. Num Pages: 256 pages. BIC Classification: KJC; KJM; KNTX. Category: (P) Professional & Vocational. Dimension: 227 x 153 x 16. Weight in Grams: 146.
- Publisher
- John Wiley & Sons Inc
- Format
- Paperback
- Publication date
- 2015
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781119217848
- ISBN
- 9781119217848
Paperback
Condition: New
€ 25.99€ 19.44
€ 25.99
€ 19.44
Paperback. Num Pages: 224 pages. BIC Classification: KJC; KJMB. Category: (G) General (US: Trade). Dimension: 210 x 140. .
- Publisher
- Harvard Business Review Press United States
- Number of pages
- 224
- Format
- Paperback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781633690998
- ISBN
- 9781633690998
Paperback
Condition: New
€ 26.99€ 22.48
€ 26.99
€ 22.48