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Business strategy

Results 1033 - 1056 of 2171

Business strategy

Paperback. The best marketing doesn't just focus on the individual psychology of the consumer, it operates at a cultural level. It frames choices so that the consumer isn't aware their buying decisions are being influenced. Hackley shows how marketing must set the scene and identify the broader cultural context to successfully influence consumers. Num Pages: 230 pages, biography. BIC Classification: KJC; KJS; KJSP; KJT. Category: (G) General (US: Trade). Dimension: 141 x 215 x 18. Weight in Grams: 324.
Format
Paperback
Publication date
2013
Publisher
Palgrave Macmillan
Edition
1st ed. 2013
Condition
New
SKU
V9781349452033
ISBN
9781349452033
Paperback
Condition: New

€ 71.97

Paperback. Num Pages: 576 pages, colour illustrations. BIC Classification: KJC; KJS. Category: (G) General (US: Trade). Dimension: 251 x 203 x 21. Weight in Grams: 996.
Format
Paperback
Publication date
2012
Publisher
McGraw-Hill Education - Europe United States
Edition
8th Edition
Number of pages
576
Condition
New
SKU
V9780078028793
ISBN
9780078028793
Paperback
Condition: New

€ 322.11

paperback. This book introduces the reader to the 'world of finance', more exactly to one core activity: investment banking. Analysing the practices of traders, analysts, brokers and bankers it reveals how their contrasting perspectives on shares are put to use and the consequences this has for investment banks, corporations, investors and the stock markets. Num Pages: 264 pages, biography. BIC Classification: KCB; KFFH; KFFK; KFFM; KJC. Category: (G) General (US: Trade). Dimension: 216 x 140. .
Format
Paperback
Publication date
2012
Publisher
Palgrave Macmillan United Kingdom
Edition
1st ed. 2012
Number of pages
264
Condition
New
SKU
V9781349327836
ISBN
9781349327836
Paperback
Condition: New

€ 66.77

Paperback. Series: Gabler edition wissenschaft. Num Pages: 188 pages, 12 black & white illustrations, 32 black & white tables, biography. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 11. Weight in Grams: 278.
Format
Paperback
Publication date
2002
Publisher
Deutscher Universitats-Verlag Germany
Number of pages
188
Condition
New
SKU
V9783824476695
ISBN
9783824476695
Paperback
Condition: New

€ 66.34

Hardcover. Based on their studies of successful firms, the authors highlight two main paths to success. As well as delivering a groundbreaking new analytical framework, they also provide practical advice to practitioners on avoiding pitfalls and taking decisions while elaborating their marking discipline. Series: Insead Business Press. Num Pages: 253 pages, biography. BIC Classification: KJC. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College); (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 164 x 242 x 20. Weight in Grams: 536.
Format
Hardback
Publication date
2006
Publisher
Palgrave Macmillan
Edition
First Edition
Number of pages
256
Condition
New
SKU
V9780230001879
ISBN
9780230001879
Hardback
Condition: New

€ 68.12

Paperback. Melanie Fritz zeigt, wie das Internet fur die Markt- und Wettbewerbsbeobachtung in Unternehmensnetzwerken genutzt werden kann. Auf der Basis verschiedener Forschungsgebiete entwickelt sie ein Konzept, das die personalisierte Bereitstellung relevanter Informationen fur einzelne Unternehmen ermoglicht." Num Pages: 256 pages, 15 black & white illustrations, 40 black & white tables. BIC Classification: KJC; KJM. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 14. Weight in Grams: 333.
Format
Paperback
Publication date
2005
Publisher
Deutscher Universitats-Verlag Germany
Number of pages
256
Condition
New
SKU
V9783835000124
ISBN
9783835000124
Paperback
Condition: New

€ 94.68

Paperback / so. Series: Neue Betriebswirtschaftliche Forschung (Nbf). Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJC; KJM. Category: (G) General (US: Trade). Dimension: 210 x 148 x 27. Weight in Grams: 621.
Format
Paperback
Publication date
2005
Publisher
Deutscher Universit?tsverlag United Kingdom
Condition
New
SKU
V9783824491452
ISBN
9783824491452
Paperback
Condition: New

€ 74.25

Paperback. Editor(s): Nippa, Michael. BIC Classification: KJC. Dimension: 235 x 155. Weight in Grams: 399.
Format
Paperback
Publication date
2003
Publisher
Physica-Verlag HD
Condition
New
SKU
V9783790801255
ISBN
9783790801255
Paperback
Condition: New

€ 61.61

paperback. Editor(s): Meffert, Heribert. Num Pages: 574 pages, black & white illustrations, bibliography. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 30. Weight in Grams: 912.
Format
Paperback
Publication date
2012
Publisher
Gabler Verlag Germany
Edition
Softcover reprint of the original 1st ed. 1999
Number of pages
574
Condition
New
SKU
V9783322844262
ISBN
9783322844262
Paperback
Condition: New

€ 76.52

Paperback. From the leading authority on workplace incivility, Christine Porath, shows why it pays to be civil, and reveals just how to enhance effectiveness in the workplace and beyond by mastering civility. Num Pages: 240 pages. BIC Classification: KJC; KJD. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 140 x 272 x 17. Weight in Grams: 242.
Format
Paperback
Publication date
2016
Publisher
Little, Brown & Company
Condition
New
SKU
V9781478947899
ISBN
9781478947899
Paperback
Condition: New

€ 19.99
€ 14.95

Paperback. This strategic guide for business and IT executives focuses on how today's most disruptive technologies can be applied in powerful combinations along with platform business models, mastery of digital services, and leading practices in corporate innovation, to help you develop and execute your digital strategies for competitive advantage. Num Pages: 176 pages, black & white illustrations. BIC Classification: KJC; KJD; KJE; UF. Category: (P) Professional & Vocational. Dimension: 173 x 244 x 2. Weight in Grams: 348.
Publisher
BCS Learning & Development Limited
Format
Paperback
Publication date
2017
Condition
New
SKU
V9781780173450
ISBN
9781780173450
Paperback
Condition: New

€ 38.54

Paperback. Num Pages: 320 pages, illustrations. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational. Dimension: 158 x 232 x 20. Weight in Grams: 496.
Publisher
Pearson Education Limited
Format
Paperback
Publication date
2015
Edition
1st Edition
Condition
New
SKU
V9781292063362
ISBN
9781292063362
Paperback
Condition: New

€ 93.34
€ 91.27

Hardcover. Num Pages: 305 pages, biography. BIC Classification: KJC; KJM; KJVB. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College); (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 223 x 162 x 22. Weight in Grams: 500.
Format
Hardback
Publication date
2005
Publisher
Palgrave Macmillan
Number of pages
432
Condition
New
SKU
V9781403947550
ISBN
9781403947550
Hardback
Condition: New

€ 129.48

Hardcover. Offers a critique of management theory and its legions of evangelists and followers. Num Pages: 464 pages. BIC Classification: KJC. Category: (G) General (US: Trade). Dimension: 229 x 164 x 37. Weight in Grams: 622.
Format
Hardback
Publication date
2011
Publisher
HarperCollins Publishers Inc United States
Edition
Updated
Number of pages
464
Condition
New
SKU
V9780061771132
ISBN
9780061771132
Hardback
Condition: New

€ 32.99
€ 28.39

Hardback. Num Pages: 272 pages, illustrations. BIC Classification: KJC; KJM; PDR; UDBS. Category: (G) General (US: Trade). Dimension: 244 x 304 x 26. Weight in Grams: 498.
Publisher
Harvard Business Review Press
Format
Hardback
Publication date
2016
Condition
New
SKU
V9781633691728
ISBN
9781633691728
Hardback
Condition: New

€ 33.99
€ 30.95

Paperback / so. Num Pages: 263 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJC; TGM. Category: (G) General (US: Trade). Dimension: 235 x 155 x 15. Weight in Grams: 445.
Format
Paperback
Publication date
2002
Publisher
Deutscher Universit?tsverlag United Kingdom
Number of pages
263
Condition
New
SKU
V9783824475759
ISBN
9783824475759
Paperback
Condition: New

€ 73.08

Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KFF; KJC. Category: (G) General (US: Trade). Dimension: 244 x 170 x 19. Weight in Grams: 572.
Format
Paperback
Publication date
1988
Publisher
Gabler Verlag United Kingdom
Edition
6
Condition
New
SKU
V9783409351560
ISBN
9783409351560
Paperback
Condition: New

€ 74.23

Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KFF; KJC. Category: (G) General (US: Trade). Dimension: 244 x 170 x 26. Weight in Grams: 789.
Format
Paperback
Publication date
1996
Publisher
Gabler Verlag United Kingdom
Edition
9
Condition
New
SKU
V9783409351591
ISBN
9783409351591
Paperback
Condition: New

€ 75.78

paperback. Series: Betriebswirtschaftliche Aspekte Lose Gekoppelter Systeme Und. Num Pages: black & white illustrations, bibliography. BIC Classification: KJC; KJM. Category: (G) General (US: Trade). Dimension: 210 x 148 x 18. Weight in Grams: 395.
Format
Paperback
Publication date
2006
Publisher
Deutscher Universitatsverlag United States
Condition
New
Edition
2006th Edition
SKU
V9783835004269
ISBN
9783835004269
Paperback
Condition: New

€ 84.26

Hardback. Al Giacco is the former chairman and CEO of Hercules. This book focusses on Giacco's role in key developments at Hercules, including establishing Hercules as a major player in the aerospace industry, providing troubleshooting leadership for the polymers division, restructuring Hercules to deal with the changes created by the energy crisis and more. Num Pages: 291 pages, 34ill. BIC Classification: BGB; KJC; KJH; PDX. Category: (P) Professional & Vocational. Dimension: 241 x 165 x 25. Weight in Grams: 567.
Format
Hardback
Publication date
2003
Publisher
Associated University Presses United States
Number of pages
291
Condition
New
SKU
V9780874138382
ISBN
9780874138382
Hardback
Condition: New

€ 142.25

Hardback. A manual for achieving McKinsey-style solutions and success. It reveals the secrets behind the powerhouse firm's success and discusses how executives from various fields or industry can use those tactics in day-to-day decision-making. It explores how McKinsey tools and techniques can be applied to business problem sin various settings. Num Pages: 272 pages, illustrations. BIC Classification: KJC; KJM. Category: (P) Professional & Vocational. Dimension: 238 x 160 x 25. Weight in Grams: 540.
Publisher
McGraw-Hill Education - Europe
Format
Hardback
Publication date
2001
Condition
New
SKU
V9780071374293
ISBN
9780071374293
Hardback
Condition: New

€ 34.99
€ 25.20

Hardcover. Offers the author's personal options strategies for enhancing trading profits. This guide addresses a myriad of techniques and methods needed for profiting consistently in investment arena. Series: Wiley Trading. Num Pages: 672 pages, illustrations. BIC Classification: KFF; KJC. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 239 x 163 x 36. Weight in Grams: 1044.
Format
Hardback
Publication date
2004
Publisher
John Wiley and Sons Ltd United States
Edition
2nd Edition
Number of pages
672
Condition
New
SKU
V9780471678755
ISBN
9780471678755
Hardback
Condition: New

€ 98.00
€ 82.46

Paperback. A holistic overview of the essential leading methods of techniques and a hands-on guide for business professionals and those in higher education. Communications, strategy and business development and growth are essential for success and profitability in the business process and are all topics that Geoff Hudson-Searle covers. Num Pages: 160 pages. BIC Classification: KJC; KJMB; KJP. Category: (G) General (US: Trade). Dimension: 131 x 255 x 2. Weight in Grams: 282.
Publisher
Troubador Publishing
Format
Paperback
Publication date
2017
Edition
UK ed.
Condition
New
SKU
V9781785898501
ISBN
9781785898501
Paperback
Condition: New

€ 14.00
€ 13.33

Paperback. This book shows trainers how to create building blocks, construct the right linkages, and measure the impact of training programs from the first step (Level 1 reaction) to the final destination (Level 5 ROI). Including a new ground-breaking Level 6 exploring training sustainability, this is a must-read for HR professionals." Num Pages: 222 pages, biography. BIC Classification: KJC; KJM; KJMV2. Category: (G) General (US: Trade). Dimension: 235 x 155. .
Format
Paperback
Publication date
2014
Publisher
Palgrave Macmillan United Kingdom
Edition
1st ed. 2014
Number of pages
222
Condition
New
SKU
V9781349490387
ISBN
9781349490387
Paperback
Condition: New

€ 48.99
€ 39.32

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