Business & management
Results 28961 - 28980 of 33478
Business & management
Paperback. Based in the "science" of resiliency, this book shows people in various occupations and circumstances how to become skilled at bouncing back quickly from setbacks, making difficult challenges turn out well, and converting misfortune into good fortune. Num Pages: 225 pages, illustrations. BIC Classification: KJW. Category: (P) Professional & Vocational. Dimension: 215 x 141 x 15. Weight in Grams: 288.
- Publisher
- Berrett-Koehler United States
- Number of pages
- 300
- Format
- Paperback
- Publication date
- 2005
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781576753293
- ISBN
- 9781576753293
Paperback
Condition: New
€ 23.99€ 20.09
€ 23.99
€ 20.09
Hardback. This 20th Anniversary Edition makes available to business and marketing professionals---including tens of thousands of Ries and Trout groupies, worldwide---the work that forever changed the way marketing strategy is done. Num Pages: 246 pages, 50ill. BIC Classification: KJMV7; KJSA. Category: (P) Professional & Vocational. Dimension: 212 x 195 x 26. Weight in Grams: 590.
- Publisher
- McGraw-Hill Education - Europe United States
- Number of pages
- 246
- Format
- Hardback
- Publication date
- 2000
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9780071359160
- ISBN
- 9780071359160
Hardback
Condition: New
€ 29.99€ 21.60
€ 29.99
€ 21.60
Paperback. Everyone knows that building your product or service into a bona fide brand is the only way to stand out in an insanely crowded marketplace. This book deals with branding, distilling complex theories and principles behind this key marketing term. It examines brand-blazing strategies from some of the world's best, including Coca-Cola, and Xerox. Num Pages: 192 pages. BIC Classification: KJC; KJS; VSC. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 197 x 129 x 13. Weight in Grams: 140.
- Publisher
- Profile Books Ltd United Kingdom
- Number of pages
- 192
- Format
- Paperback
- Publication date
- 2000
- Condition
- New
- SKU
- V9781861976055
- ISBN
- 9781861976055
Paperback
Condition: New
€ 14.99€ 11.57
€ 14.99
€ 11.57
Paperback. Two marketing experts present a comprehensive guide to building a product into a recognized and respected brand and share their radical strategies for marketing effectively on the Internet, urging readers to mix the old with the new when making a marketing plan, in a volume that contains The 22 Immu Num Pages: 272 pages, black & white illustrations. BIC Classification: GPS; KJK; KJSM. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 233 x 189 x 19. Weight in Grams: 380.
- Publisher
- HarperCollins Publishers Inc United States
- Number of pages
- 272
- Format
- Paperback
- Publication date
- 2002
- Edition
- 1st
- Condition
- New
- SKU
- V9780060007737
- ISBN
- 9780060007737
Paperback
Condition: New
€ 16.99€ 12.05
€ 16.99
€ 12.05
Paperback. .
- Publisher
- HarperBusiness
- Format
- Paperback
- Publication date
- 2005
- Edition
- Reprint
- Condition
- New
- SKU
- V9780060570156
- ISBN
- 9780060570156
Paperback
Condition: New
€ 14.99€ 12.33
€ 14.99
€ 12.33
Paperback. Reveals a shift in marketing trends from advertising to publicity, citing the successes of such top brands as the Body Shop, Starbucks, and Wal-Mart, while sharing strategies on establishing credibility and implementing a slow PR build. Num Pages: 320 pages, black & white illustrations. BIC Classification: KJSA; KJSP. Category: (P) Professional & Vocational. Dimension: 202 x 135 x 20. Weight in Grams: 262.
- Publisher
- HarperCollins Publishers Inc United States
- Number of pages
- 320
- Format
- Paperback
- Publication date
- 2004
- Edition
- Reprint
- Condition
- New
- SKU
- V9780060081997
- ISBN
- 9780060081997
Paperback
Condition: New
€ 15.99€ 14.58
€ 15.99
€ 14.58
Paperback. Identifies the definitive rules that govern the world of marketing. This book examines marketing campaigns that have succeeded and others that have failed, and why good ideas didn't live up to expectations. It contains real-life examples and commonsense suggestions. Num Pages: 160 pages, line drawings. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 196 x 135 x 11. Weight in Grams: 140.
- Publisher
- Profile Books
- Number of pages
- 160
- Format
- Paperback
- Publication date
- 1994
- Edition
- Main
- Condition
- New
- SKU
- V9781861976109
- ISBN
- 9781861976109
Paperback
Condition: New
€ 13.99€ 10.79
€ 13.99
€ 10.79
Paperback. Helps you deal with the problems of communicating to a skeptical, media-blitzed public. This book describes a revolutionary approach to creating a "position" in a prospective customer's mind-one that reflects a company's own strengths and weaknesses as well as those of its competitors. Num Pages: 224 pages. BIC Classification: KJC; KJP; KJSA. Category: (U) Tertiary Education (US: College). Dimension: 203 x 134 x 13. Weight in Grams: 222.
- Publisher
- McGraw-Hill Education - Europe
- Number of pages
- 213
- Format
- Paperback
- Publication date
- 2001
- Edition
- 2nd ed.
- Condition
- New
- SKU
- V9780071373586
- ISBN
- 9780071373586
Paperback
Condition: New
€ 20.99€ 16.65
€ 20.99
€ 16.65
Paperback. The how-to playbook for start-ups and established companies on how to define a new category, develop it and then dominate it over time. Num Pages: 272 pages. BIC Classification: KJC; KJD. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 155 x 234 x 22. Weight in Grams: 360.
- Publisher
- Little, Brown Book Group
- Format
- Paperback
- Publication date
- 2016
- Condition
- New
- SKU
- V9780349411361
- ISBN
- 9780349411361
Paperback
Condition: New
€ 23.99€ 16.30
€ 23.99
€ 16.30
Paperback. Discovery--oriented supervision is a whole new dimension of supervision. It explores deep down inside the other persona s ideas about psychotherapy; to discover their inner, probably unformed, deeper pool of ideas about psychotherapy. This volume will help trainees, teachers and supervisors to become acquainted with the area of supervision. Num Pages: 150 pages. BIC Classification: KJMV2; MMJT. Category: (P) Professional & Vocational. Dimension: 232 x 156 x 14. Weight in Grams: 388.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 150
- Condition
- New
- SKU
- V9781861564849
- ISBN
- 9781861564849
Paperback
Condition: New
€ 64.26
€ 64.26
Paperback. Num Pages: 265 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 229 x 155 x 13. Weight in Grams: 340.
- Publisher
- Entrepreneur Press
- Format
- Paperback
- Publication date
- 2014
- Condition
- New
- SKU
- V9781599185354
- ISBN
- 9781599185354
Paperback
Condition: New
€ 19.99€ 19.17
€ 19.99
€ 19.17
Paperback. What makes a good leader? Ten leaders, ten key virtues This readable distillation of the core common features of successful leaders shows how an individual's character, and especially their virtue, is the defining factor. Without these ten vital virtues, leadership becomes "misleadership. Series: Foundations of Business Ethics. Num Pages: 232 pages. BIC Classification: KJMB. Category: (P) Professional & Vocational. Dimension: 153 x 230 x 13. Weight in Grams: 300.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 232
- Condition
- New
- SKU
- V9780470672310
- ISBN
- 9780470672310
Paperback
Condition: New
€ 31.99€ 24.46
€ 31.99
€ 24.46
Hardcover. What makes a good leader? Ten leaders, ten key virtues This readable distillation of the core common features of successful leaders shows how an individual's character, and especially their virtue, is the defining factor. Without these ten vital virtues, leadership becomes "misleadership. Series: Foundations of Business Ethics. Num Pages: 226 pages, black & white illustrations. BIC Classification: KJMB. Category: (P) Professional & Vocational. Dimension: 236 x 163 x 16. Weight in Grams: 448.
- Format
- Hardback
- Publication date
- 2013
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 232
- Condition
- New
- SKU
- V9780470672303
- ISBN
- 9780470672303
Hardback
Condition: New
€ 92.00€ 76.51
€ 92.00
€ 76.51
Paperback / so. Num Pages: 236 pages, black & white illustrations, bibliography. BIC Classification: KC; KJM. Category: (G) General (US: Trade). Dimension: 229 x 152 x 13. Weight in Grams: 327.
- Format
- Paperback
- Publisher
- United Kingdom
- Number of pages
- 236
- Condition
- New
- SKU
- V9783322909688
- ISBN
- 9783322909688
Paperback
Condition: New
€ 67.09
€ 67.09
Hardcover. Called "today's hottest financial idea and getting hotter" by fortune magazine, Economic Value Added (EVA) is the topic of conversation in financial circles around the world, from Germany and Japan to Singapore and South Africa. Num Pages: 256 pages, Illustrations. BIC Classification: KFC; KJMV1. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 236 x 161 x 23. Weight in Grams: 528.
- Format
- Hardback
- Publication date
- 1998
- Publisher
- John Wiley and Sons Ltd United States
- Number of pages
- 256
- Condition
- New
- SKU
- V9780471298601
- ISBN
- 9780471298601
Hardback
Condition: New
€ 35.99€ 28.18
€ 35.99
€ 28.18
Hardback. Global Talent Management Editor(s): Al Ariss, Akram. Series: Management for Professionals. Num Pages: 289 pages, 18 black & white illustrations, biography. BIC Classification: JFC; KJMV2; KJSM. Category: (P) Professional & Vocational. Dimension: 241 x 165 x 21. Weight in Grams: 588.
- Publisher
- Springer International Publishing AG
- Format
- Hardback
- Publication date
- 2014
- Edition
- 2014th Edition
- Condition
- New
- SKU
- V9783319051246
- ISBN
- 9783319051246
Hardback
Condition: New
€ 171.44
€ 171.44
Paperback. Editor(s): Al Ariss, Akram. Series: Management for Professionals. Num Pages: 297 pages, 18 black & white illustrations, biography. BIC Classification: JFC; KJMV2; KJSM. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 16. Weight in Grams: 462.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Springer International Publishing AG Switzerland
- Edition
- Softcover reprint of the original 1st ed. 2014
- Number of pages
- 297
- Condition
- New
- SKU
- V9783319343006
- ISBN
- 9783319343006
Paperback
Condition: New
€ 118.93
€ 118.93
Paperback. Num Pages: 278 pages, biography. BIC Classification: KJMV6; TGP. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 17. Weight in Grams: 486.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Springer Verlag, Japan Japan
- Edition
- Softcover reprint of the original 1st ed. 1998
- Number of pages
- 278
- Condition
- New
- SKU
- V9784431684213
- ISBN
- 9784431684213
Paperback
Condition: New
€ 62.74
€ 62.74
Hardback. Editor(s): Matsumoto, Akio. Num Pages: 349 pages, 30 black & white illustrations, 60 colour illustrations, biography. BIC Classification: KCK; KCP; KJM; KJT. Category: (P) Professional & Vocational. Dimension: 235 x 155. .
- Format
- Hardback
- Publication date
- 2017
- Publisher
- Springer Verlag, Singapore Singapore
- Edition
- 1st ed. 2017
- Number of pages
- 349
- Condition
- New
- SKU
- V9789811042133
- ISBN
- 9789811042133
Hardback
Condition: New
€ 120.29
€ 120.29
Hardcover. Public Private Partnership is a key issue in the construction industry -- causing much concern among contractors, funders and facility managers. Demand has been building for a thorough analysis. Editor(s): Akintoye, Akintola; Beck, Matthias; Hardcastle, Cliff. Num Pages: 448 pages, 25. BIC Classification: KJMD; KNJC. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 263 x 187 x 32. Weight in Grams: 1000.
- Format
- Hardback
- Publication date
- 2003
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 448
- Condition
- New
- SKU
- V9780632064656
- ISBN
- 9780632064656
Hardback
Condition: New
€ 140.50
€ 140.50