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Business & management

Results 12301 - 12320 of 20587

Business & management

Paperback. Most people believe that large corporations wield enormous political power when they lobby for policies as a cohesive bloc. With this work, the author sets conventional wisdom on its head. He states that business loses in legislative battles unless it has public backing. Series: Studies in Communication, Media & Public Opinion. Num Pages: 264 pages, Ill. BIC Classification: 1KBB; JPA; JPWD; KJ; KN. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 230 x 155 x 14. Weight in Grams: 350.
Format
Paperback
Publication date
2000
Publisher
The University of Chicago Press United States
Edition
1st Edition
Number of pages
264
Condition
New
SKU
V9780226764641
ISBN
9780226764641
Paperback
Condition: New

€ 37.99
€ 29.52

Paperback. Combining both quantitative and qualitative aspects of management decision-making with a strong interdisciplinary perspective, this book explores the relationship between hard and soft aspects of decision-making. Examples from the authors' own experiences are used to illustrate issues. Num Pages: 392 pages, Illustrations. BIC Classification: KJMD. Category: (P) Professional & Vocational. Dimension: 246 x 191 x 21. Weight in Grams: 740.
Publisher
Pearson Education Limited United Kingdom
Number of pages
388
Format
Paperback
Publication date
2002
Edition
01st Edition
Condition
New
SKU
V9780201619225
ISBN
9780201619225
Paperback
Condition: New

€ 99.09

Hardback. Beauty is a multi-billion dollar global industry embracing make-up, skincare, hair care, fragrances, cosmetic surgery - even tattooing and piercing. This title delves into the history and evolution of the beauty business. From luxury boutiques in Paris to tattoo parlours in Brooklyn, it introduces the people who've made skin their trade. Num Pages: 288 pages, black & white illustrations. BIC Classification: KJS; KNSX. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 232 x 165 x 23. Weight in Grams: 584.
Publisher
Kogan Page Ltd United Kingdom
Number of pages
288
Format
Hardback
Publication date
2011
Condition
New
SKU
V9780749461812
ISBN
9780749461812
Hardback
Condition: New

€ 40.56

Paperback. Explores the popularization of fashion and explains how marketers and branding experts have turned clothes and accessories into objects of desire. This title analyses every aspect of fashion from a marketing perspective. It also looks at the impact of blogging and the rise of celebrity-endorsed products and fashion ranges. Num Pages: 240 pages, col. Illustrations, col. ports. BIC Classification: KJS; KNSX. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 232 x 158 x 13. Weight in Grams: 372.
Publisher
Kogan Page Ltd
Number of pages
240
Format
Paperback
Publication date
2012
Edition
3rd Edition
Condition
New
SKU
V9780749464462
ISBN
9780749464462
Paperback
Condition: New

€ 33.99
€ 30.69

Paperback. Examines key developments in advertising, from copy adverts, radio and television, to the opportunities afforded by the explosion of digital media. This title focuses on key players in the industry and features interviews with leading names in advertising, including Jean-Marie Dru, Sir Alan Parker, John Hegarty and more. Num Pages: 272 pages, Illustrations. BIC Classification: KJSA. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 232 x 156 x 16. Weight in Grams: 456.
Publisher
Kogan Page Ltd United Kingdom
Number of pages
272
Format
Paperback
Publication date
2013
Edition
2nd Edition
Condition
New
SKU
V9780749464318
ISBN
9780749464318
Paperback
Condition: New

€ 40.99
€ 36.49

Hardcover. Discusses the evolution of the male consumer and the desire of marketers to tap into the male market. Using a typical modern male's weekday as a template and examining the influences affecting him, this book considers his exposure to brands and the ways marketers can exploit these channels, taking you through strategies for marketing to men. Num Pages: 256 pages, col. Illustrations. BIC Classification: KJMV7; KJSA. Category: (P) Professional & Vocational. Dimension: 241 x 163 x 20. Weight in Grams: 609.
Format
Hardback
Publication date
2008
Publisher
Kogan Page
Condition
New
SKU
V9780749450113
ISBN
9780749450113
Hardback
Condition: New

€ 31.99
€ 28.70

Paperback. Num Pages: 776 pages, Illustrated. BIC Classification: KJMV5. Category: (P) Professional & Vocational. Dimension: 232 x 185 x 32. Weight in Grams: 1632.
Publisher
Morgan Kaufmann
Format
Paperback
Publication date
2014
Edition
1st Edition
Condition
New
SKU
V9780127999593
ISBN
9780127999593
Paperback
Condition: New

€ 63.40

Hardback. Business model innovators have reshaped entire sectors - including retail, aviation, and media - and redistributed billions of dollars of value. With road-tested frameworks, analytics, and diagnostics, this book gives executives what they need to reshape their businesses and achieve transformative growth. Num Pages: 240 pages, Illustrations. BIC Classification: KJD. Category: (P) Professional & Vocational. Dimension: 239 x 165 x 27. Weight in Grams: 456.
Publisher
Harvard Business Review Press
Number of pages
288
Format
Hardback
Publication date
2010
Edition
1st Edition
Condition
New
SKU
V9781422124819
ISBN
9781422124819
Hardback
Condition: New

€ 33.99
€ 30.73

Paperback. Num Pages: 600 pages, 66 colour illustrations, 91 colour tables, 13 colour illustrations, 53 colour line drawin. BIC Classification: KJMV7; KJS. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 254 x 203. .
Publisher
Taylor & Francis Ltd
Format
Paperback
Publication date
2016
Edition
12th Edition
Condition
New
SKU
V9781138951723
ISBN
9781138951723
Paperback
Condition: New

€ 106.76

Hardback. Learning Leadership in a Changing World provides direction and support in the form of the 4R Model of Leadership-a theoretically sound, conceptually straightforward, and educationally powerful framework. Num Pages: 304 pages, 13 black & white illustrations, 1 graphs, 6 black & white tables. BIC Classification: KJMB. Category: (P) Professional & Vocational. Dimension: 223 x 141 x 21. Weight in Grams: 470.
Publisher
Palgrave Macmillan
Format
Hardback
Publication date
2014
Edition
2014th Edition
Condition
New
SKU
V9781137476326
ISBN
9781137476326
Hardback
Condition: New

€ 221.15

Paperback. Mark Wahl untersucht, inwieweit IT-Projekte wie die SAP R/3-Implementierung in der Praxis durch Instrumente des Wissensmanagements erganzt werden und erarbeitet Gestaltungsempfehlungen fur ein zielgerichtetes Wissensmanagement bei der Abwicklung von IT-Projekten. " Series: Markt-und Unternehmensentwicklung / Markets and Organisations. Num Pages: 228 pages, 9 black & white illustrations, 4 black & white tables. BIC Classification: KJQ. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 12. Weight in Grams: 300.
Format
Paperback
Publication date
2003
Publisher
Deutscher Universitats-Verlag Germany
Number of pages
228
Condition
New
SKU
V9783824477494
ISBN
9783824477494
Paperback
Condition: New

€ 90.34

Hardcover. An executive coach shows you how better communication leads to productivity and profitability Communication is the key to success when you manage other people. But it's not enough to just communicate; you have to communicate in the right way to get the results you want from your people and teams. Num Pages: 224 pages. BIC Classification: KJM; KJP. Category: (P) Professional & Vocational. Dimension: 223 x 149 x 21. Weight in Grams: 354.
Format
Hardback
Publication date
2009
Publisher
John Wiley & Sons Inc United Kingdom
Edition
1st Edition
Number of pages
224
Condition
New
SKU
V9780470485859
ISBN
9780470485859
Hardback
Condition: New

€ 23.99
€ 19.26

Paperback. Num Pages: 288 pages. BIC Classification: KJS; VSC. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 236 x 188 x 18. Weight in Grams: 524.
Publisher
Prima Publishing
Number of pages
288
Format
Paperback
Publication date
1998
Edition
First Edition
Condition
New
SKU
V9780761512196
ISBN
9780761512196
Paperback
Condition: New

€ 23.99
€ 20.04

Paperback. A contemporary approach to network marketing from the author of the million-copy bestseller, Your First Year in Network Marketing

This is a book about reality an unpleasant reality that no one seems to want to address. Num Pages: 256 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 154 x 228 x 18. Weight in Grams: 322.

Publisher
John Wiley & Sons Inc
Number of pages
256
Format
Paperback
Publication date
2012
Edition
Original
Condition
New
SKU
V9781118144268
ISBN
9781118144268
Paperback
Condition: New

€ 19.00
€ 18.26

Paperback / so. Series: Schriftenreihe Des Instituts F R Marktorientierte Unternehme. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 14. Weight in Grams: 318.
Format
Paperback
Publication date
2007
Publisher
Deutscher Universitatsverlag United States
Condition
New
SKU
V9783835007574
ISBN
9783835007574
Paperback
Condition: New

€ 85.94

Paperback / so. Series: Wirtschaftsinformatik / Duv Wirtschaftsinformatik. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJMV3; UY. Category: (G) General (US: Trade). Dimension: 210 x 148 x 18. Weight in Grams: 404.
Format
Paperback
Publication date
2005
Publisher
Deutscher Universit?tsverlag United Kingdom
Condition
New
SKU
V9783835001701
ISBN
9783835001701
Paperback
Condition: New

€ 101.92

paperback. Num Pages: 213 pages, black & white illustrations, bibliography. BIC Classification: GTC; KCU; KJM. Category: (G) General (US: Trade). Dimension: 210 x 148 x 12. Weight in Grams: 281.
Format
Paperback
Publication date
2006
Publisher
Deutscher Universitätsverlag United States
Number of pages
213
Condition
New
Edition
2006th Edition
SKU
V9783835060289
ISBN
9783835060289
Paperback
Condition: New

€ 70.04

Paperback. Through the story of Silicon Graphics, this text demonstrates how corporate journalism can help companies weather sudden PR shocks and remain open, flexible, and innovative. It also describes the corporate communications system, strategy, and philosophy that helped the company face a major crisis. Series: A Jossey Bass title. Num Pages: 256 pages, black & white illustrations. BIC Classification: JFD; KJC; KJP. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 228 x 154 x 18. Weight in Grams: 446.
Format
Paperback
Publication date
1999
Publisher
John Wiley & Sons Inc United States
Edition
1st Edition
Number of pages
256
Condition
New
SKU
V9780787945503
ISBN
9780787945503
Paperback
Condition: New

€ 36.99
€ 26.29

Paperback. Markus Anding unterzieht das Geschaftsmodell Online Content Syndication einer theoretischen Prufung und entwirft Szenarien fur eine Erfolg versprechende Gestaltung. Er bietet sowohl fur Ersteller von Inhalten als auch fur Inhaltehandler (Content Syndicatoren) eine fundierte Ausgangsbasis fur den Auf- und den Umbau von Geschaftsmodellen." Series: Markt-und Unternehmensentwicklung / Markets and Organisations. Num Pages: 271 pages, 58 black & white illustrations, 36 black & white tables. BIC Classification: KJM; KNT. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 15. Weight in Grams: 353.
Format
Paperback
Publication date
2004
Publisher
Deutscher Universitats-Verlag Germany
Number of pages
271
Condition
New
SKU
V9783824480944
ISBN
9783824480944
Paperback
Condition: New

€ 90.69

Paperback. Num Pages: 356 pages, 11 black & white illustrations, 50 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 19. Weight in Grams: 460.
Format
Paperback
Publication date
2003
Publisher
Deutscher Universitats-Verlag Germany
Number of pages
356
Condition
New
SKU
V9783824477821
ISBN
9783824477821
Paperback
Condition: New

€ 86.76

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