Business & management
Results 5201 - 5220 of 33484
Business & management
Hardcover. This book presents new ideas and tools across a wide range of marketing activities, from product and market selection and definition, to pricing, promotion and distribution. All companies and managers can apply the practical advice in this fundamental text. You'll be surprised at how this book can help change the way you sell your products. Num Pages: 206 pages, biography. BIC Classification: KJS. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 241 x 166 x 18. Weight in Grams: 468.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- Palgrave Macmillan
- Edition
- 1st
- Number of pages
- 208
- Condition
- New
- SKU
- V9780230537149
- ISBN
- 9780230537149
Hardback
Condition: New
€ 62.64
€ 62.64
Hardcover. Provides a detailed analytical assessment of the merger and acquisition phenomenon in banking. It advances the prior literature focusing on some specific aspects that have been investigated by only limited previous analysis by assessing the effect produced by M&A transactions on bank efficiency and shareholder value. Series: Palgrave Macmillan Studies in Banking and Financial Institutions. Num Pages: 213 pages, 4 black & white illustrations, biography. BIC Classification: 1QFE; KFFK; KJVB. Category: (P) Professional & Vocational. Dimension: 222 x 157 x 17. Weight in Grams: 370.
- Format
- Hardback
- Publication date
- 2009
- Publisher
- Palgrave Macmillan
- Number of pages
- 216
- Condition
- New
- SKU
- V9780230537194
- ISBN
- 9780230537194
Hardback
Condition: New
€ 119.13
€ 119.13
Hardcover. This tells the story of the development of the private equity industry in Germany. It is the first comprehensive history of the private equity industry for any country, revealing the vicissitudes of private equity investing, warts and all. It is an engaging chronicle for anyone interested in the industry or the modern German economy. Num Pages: 639 pages, biography. BIC Classification: 1DFG; KFFH; KFFM; KJV. Category: (P) Professional & Vocational. Dimension: 223 x 148 x 42. Weight in Grams: 906.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- Palgrave Macmillan
- Number of pages
- 480
- Condition
- New
- SKU
- V9780230537767
- ISBN
- 9780230537767
Hardback
Condition: New
€ 184.70
€ 184.70
Hardcover. Regional management has taken on a new role and is becoming more important. This book explores the challenges of European, US and Asian companies. It outlinines how regional headquarters can develop into Dynamic Competence Relay centers to master these challenges. Num Pages: 315 pages, biography. BIC Classification: KJK. Category: (P) Professional & Vocational. Dimension: 225 x 149 x 23. Weight in Grams: 502.
- Format
- Hardback
- Publication date
- 2010
- Publisher
- Palgrave Macmillan
- Number of pages
- 320
- Condition
- New
- SKU
- V9780230538757
- ISBN
- 9780230538757
Hardback
Condition: New
€ 119.57
€ 119.57
The Harmony Versus Conflict in Asian Business: Managing in a Turbulent...
Ping-Man Chow, Raymond, Hong-Ming Yau, Oliver
Hardcover. This book is a timely evaluation of how a harmonious business environment can be created and managed successfully in an increasingly turbulent era. It illustrates how diversity within East-West business is valuable to the development of new approaches in managing harmony for practitioners. Editor(s): Yau, Oliver Hong-Ming; Chow, Raymond P. M. Series: The Palgrave Macmillan Asian Business Series. Num Pages: 238 pages, biography. BIC Classification: 1F; KJK. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 221 x 150 x 20. Weight in Grams: 414.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- Palgrave Macmillan
- Number of pages
- 256
- Condition
- New
- SKU
- V9780230542921
- ISBN
- 9780230542921
Hardback
Condition: New
€ 62.51
€ 62.51
Hardcover. Based upon empirical research this book explores the process of China's corporatization reform and investigates whether the reform has altered the process of strategy formulation and implementation of large Chinese SOEs. What processes of ownership restructuring are taking place in the large SOEs and what impact do these changes have? Num Pages: 312 pages, biography. BIC Classification: 1F; KJVN. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 223 x 139 x 21. Weight in Grams: 494.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- Palgrave Macmillan
- Edition
- First Edition
- Number of pages
- 320
- Condition
- New
- SKU
- V9780230542938
- ISBN
- 9780230542938
Hardback
Condition: New
€ 119.57
€ 119.57
Hardcover. This book analyzes rapidly-growing world-class Spanish retail banks. It argues that their success is due to excellent management, clear-headed CEOs, the presence of a cluster of like-minded executives who complement each other and create a homogenous strategy pattern, and that IT systems and the regulatory environment have contributed greatly. Series: Palgrave Macmillan Studies in Banking and Financial Institutions. Num Pages: 276 pages, biography. BIC Classification: 1DSE; KFFK; KJK; KJV. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 146 x 222 x 20. Weight in Grams: 456.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- Palgrave Macmillan
- Edition
- First Edition
- Number of pages
- 280
- Condition
- New
- SKU
- V9780230542952
- ISBN
- 9780230542952
Hardback
Condition: New
€ 119.30
€ 119.30
Contemporary Thoughts on Corporate Branding and Corporate Identity Man...
Elif Karaosmanoglu T C Melewar
Hardcover. A new look at the latest thinking and issues in the areas of branding, identity and communication, drawing on recent academic and practical thought on corporate branding. Bringing together an international array of authors, the volume includes case study examples to provide a contemporary insight into corporate marketing communications. Editor(s): Melewar, T. C.; Karaosmanoglu, Elif. Num Pages: 242 pages, biography. BIC Classification: KJ. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College); (UP) Postgraduate, Research & Scholarly. Dimension: 221 x 163 x 20. Weight in Grams: 436.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- Palgrave Macmillan
- Edition
- First Edition
- Number of pages
- 248
- Condition
- New
- SKU
- V9780230543140
- ISBN
- 9780230543140
Hardback
Condition: New
€ 119.02
€ 119.02
Hardcover. The author argues that the successes and failures of D-Day, on both sides, cannot be explained by comparing the competing strategies of each side. Instead he provides an account of the battle through the overarching nature of the relationship between the leaders and their followers. Num Pages: 511 pages, biography. BIC Classification: KJK; KJM. Category: (P) Professional & Vocational. Dimension: 244 x 168 x 37. Weight in Grams: 916.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- Palgrave Macmillan
- Edition
- 1st
- Number of pages
- 512
- Condition
- New
- SKU
- V9780230543171
- ISBN
- 9780230543171
Hardback
Condition: New
€ 111.50
€ 111.50
Multinationals in their Communities: A Social Capital Approach to Corp...
Jones, Ian W., Pollitt, Michael, Bek, David
Hardcover. Multinationals can impact significantly on the quality of social relations within their communities, partly through corporate citizenship projects. This book analyzes the nature and effectiveness of these projects, using theoretical and empirical insights of recent literature. It demonstrates how MNCs can build communities in developing countries. Num Pages: 373 pages, 2 black & white illustrations, biography. BIC Classification: KJG; KJVG. Category: (UU) Undergraduate. Dimension: 146 x 223 x 25. Weight in Grams: 570.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- Palgrave Macmillan
- Edition
- 1st
- Number of pages
- 376
- Condition
- New
- SKU
- V9780230545687
- ISBN
- 9780230545687
Hardback
Condition: New
€ 120.20
€ 120.20
Hardcover. Facilitation can provide a key route to creating buy-in to the need for change and associated change initiatives. But, this only happens when facilitation is used in the right way. The authors outline the guiding principles of facilitation that every change leader needs to understand in order to successfully drive change. Num Pages: 216 pages, biography. BIC Classification: KJC; KJK; KJM. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 240 x 162 x 15. Weight in Grams: 466.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- Palgrave Macmillan
- Edition
- First Edition
- Number of pages
- 216
- Condition
- New
- SKU
- V9780230549296
- ISBN
- 9780230549296
Hardback
Condition: New
€ 62.23
€ 62.23
Hardcover. This book is an essential read for anyone interested in Public Relations in Asia. Combining the latest in Public Relations theory with practical guidance on how to plan and structure a PR campaign and top tips on how to create successful PR campaigns, this book is also full of fascinating case histories from Asia and the rest of the world. Num Pages: 245 pages, biography. BIC Classification: KJK; KJP; KNT. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 235 x 155 x 15. Weight in Grams: 529.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- Palgrave Macmillan
- Edition
- First Edition
- Number of pages
- 248
- Condition
- New
- SKU
- V9780230549418
- ISBN
- 9780230549418
Hardback
Condition: New
€ 88.75
€ 88.75
Hardcover. This fascinating book provides a unique experiential view into the hidden globalization of Vodafone, in which was created a social network that was engaged in the acquisition and deployment of a global network of mobile technology that now serves a proportionate mobile customer base of more than 190 million. Num Pages: 223 pages, biography. BIC Classification: KJC; KJK; KNTT. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 242 x 163 x 19. Weight in Grams: 500.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- Palgrave Macmillan
- Edition
- First Edition
- Number of pages
- 224
- Condition
- New
- SKU
- V9780230551176
- ISBN
- 9780230551176
Hardback
Condition: New
€ 88.27
€ 88.27
Paperback. China is rapidly becoming an economic superpower, yet its business culture is often misunderstood. This can result in costly financial and strategic errors. This revised and updated bestseller confronts the myths about China and Chinese business practice, giving the reader a clear understanding of the culture and how to successfully engage with it. Num Pages: 175 pages, 40 black & white illustrations, biography. BIC Classification: KJK. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 233 x 157 x 12. Weight in Grams: 286.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- Palgrave Macmillan
- Edition
- 2nd
- Number of pages
- 178
- Condition
- New
- SKU
- V9780230551183
- ISBN
- 9780230551183
Paperback
Condition: New
€ 62.54
€ 62.54
The Strategic Development of Multinationals: Subsidiaries and Innovati...
Pearce, Robert, Papanastassiou, Marina
Hardcover. Globalization is a 'buzz-word' for the twenty-first century, but this volume argues that it is not possible to understand the current global economy without understanding the multinational. Num Pages: 250 pages, biography. BIC Classification: KJK; KJVG. Category: (P) Professional & Vocational. Dimension: 225 x 143 x 21. Weight in Grams: 434. Subsidiaries and Innovation. 264 pages, 6 figures, 30 black & white tables. Globalization is a 'buzz-word' for the twenty-first century, but this volume argues that it is not possible to understand the current global economy without understanding the multinational. Cateogry: (P) Professional & Vocational. BIC Classification: KJK; KJVG. Dimension: 225 x 143 x 21. Weight: 434.
- Format
- Hardback
- Publication date
- 2009
- Publisher
- Palgrave Macmillan
- Edition
- First Edition
- Number of pages
- 264
- Condition
- New
- SKU
- V9780230551336
- ISBN
- 9780230551336
Hardback
Condition: New
€ 62.62
€ 62.62
High Technology, Productivity and Networks: A Systemic Approach to SME...
Bianchi, Patrizio, Sugden, Roger
Hardcover. Progress in telecommunications and infrastructure, coupled with liberalization in international organizations, has introduced a number of new competitors to existing SMEs. This book analyzes strategic aspects of SME development that may help to promote growth: high-tech development, productivity increase, and strengthening of linkages. Editor(s): Parrilli, Mario Davide; Bianchi, Patrizio; Sugden, Roger. Num Pages: 268 pages, biography. BIC Classification: KJVS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 226 x 162 x 20. Weight in Grams: 448.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- Palgrave Macmillan
- Edition
- First Edition
- Number of pages
- 272
- Condition
- New
- SKU
- V9780230553538
- ISBN
- 9780230553538
Hardback
Condition: New
€ 119.23
€ 119.23
Hardcover.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- Palgrave Macmillan
- Edition
- 1st
- Number of pages
- 296
- Condition
- New
- SKU
- V9780230553743
- ISBN
- 9780230553743
Hardback
Condition: New
€ 62.84
€ 62.84
Managing Flow: A Process Theory of the Knowledge-Based Firm
Ikujiro Nonaka, Ryoko Toyama, Toru Hirata
Hardcover. Presents an ultimate theory of knowledge-based management and organizational knowledge creation based on empirical research and an extensive literature review. It explores knowledge management as a global concept and is relevant to any company that wants to prosper and thrive in the global knowledge economy. Num Pages: 271 pages, biography. BIC Classification: KJ. Category: (P) Professional & Vocational. Dimension: 223 x 137 x 21. Weight in Grams: 468.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- Palgrave Macmillan
- Number of pages
- 280
- Condition
- New
- SKU
- V9780230553767
- ISBN
- 9780230553767
Hardback
Condition: New
€ 181.01
€ 181.01
Mergers and Acquisitions: Current Issues (Finance and Capital Markets)
Gregoriou, Greg N., Neuhauser, Karyn
Hardcover. This collection of exclusive articles presents the latest research in the area of mergers and acquisitions. It presents what drives corporate performance under different economic conditions, both in the US and across the globe, and examines the role of mergers and acquisitions in maintaining the efficiency of world markets. Series: Finance and Capital Markets Series. Num Pages: 292 pages, biography. BIC Classification: KJK; KJVB. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 239 x 167 x 21. Weight in Grams: 594.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- Palgrave Macmillan
- Number of pages
- 296
- Condition
- New
- SKU
- V9780230553798
- ISBN
- 9780230553798
Hardback
Condition: New
€ 233.21
€ 233.21
Hardcover. This book debunks the notion that the Chief Executive is the primary figurehead and places line managers at the forefront. Using a mixture of unique but tried and tested bespoke management models and case studies, line managers are identified as the critical community in the war between brands. Series: International Political Economy Series. Num Pages: 231 pages, biography. BIC Classification: KJK; KJP; KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 241 x 157 x 19. Weight in Grams: 516.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- Palgrave Macmillan
- Edition
- First Edition
- Number of pages
- 232
- Condition
- New
- SKU
- V9780230573062
- ISBN
- 9780230573062
Hardback
Condition: New
€ 62.92
€ 62.92