Business & management
Results 5473 - 5496 of 20584
Business & management
paperback. Features actual real-life cases that reflect various trends in the advertising and promotion industry, with a strong emphasis on digital media and integrated marketing communications. This book covers such topics as financial management, business planning, strategic planning, budgeting, human resource management, and managing change. Num Pages: 192 pages, cases & exhibits. BIC Classification: KJSA. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 231 x 192 x 11. Weight in Grams: 262.
- Format
- Paperback
- Publication date
- 2009
- Publisher
- Routledge United States
- Edition
- 1st Edition
- Number of pages
- 192
- Condition
- New
- SKU
- V9780765622617
- ISBN
- 9780765622617
Paperback
Condition: New
€ 87.21
€ 87.21
Paperback. Provides a step-by-step guide for planning and executing consumer studies that lead to innovations in products, services, and communications. The author provides real-world examples, used successfully for over 15 years at his own company, to set standards for practices in planning, managing, executing, and generating strategic insights. Num Pages: 264 pages, black & white illustrations. BIC Classification: JHMP; KJSM. Category: (U) Tertiary Education (US: College). Dimension: 228 x 153 x 14. Weight in Grams: 378.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- SAGE Publications Inc United States
- Number of pages
- 264
- Condition
- New
- SKU
- V9780761969471
- ISBN
- 9780761969471
Paperback
Condition: New
€ 180.70
€ 180.70
Paperback. Explains approaches to managing disputes at home, in the workplace or school, within communities, and in the international arena. Num Pages: 256 pages, black & white illustrations. BIC Classification: GTJ; JMJ; KJMV2. Category: (U) Tertiary Education (US: College). Dimension: 191 x 235 x 14. Weight in Grams: 464.
- Format
- Paperback
- Publication date
- 2000
- Publisher
- SAGE Publications Inc United States
- Number of pages
- 256
- Condition
- New
- SKU
- V9780761919308
- ISBN
- 9780761919308
Paperback
Condition: New
€ 181.78
€ 181.78
paperback. Demonstrates that effective sports marketing epitomizes the science and art of marketing across various contexts. This work includes examples of best practices and covers subjects as diverse as sponsorships, season ticket sales, venue management, and more. It also presents an overview of the techniques in sports marketing. Num Pages: 288 pages, 1, black & white illustrations. BIC Classification: KJS; KNSP. Category: (U) Tertiary Education (US: College). Dimension: 228 x 153 x 15. Weight in Grams: 544.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Routledge United Kingdom
- Edition
- 1st Edition
- Number of pages
- 288
- Condition
- New
- SKU
- V9780750679794
- ISBN
- 9780750679794
Paperback
Condition: New
€ 87.79
€ 87.79
paperback. Num Pages: black & white tables, figures. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 272 x 213 x 25. Weight in Grams: 1279.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- South-Western College Publishing United States
- Edition
- 7th Edition
- Condition
- New
- SKU
- V9780538478342
- ISBN
- 9780538478342
Paperback
Condition: New
€ 258.17
€ 258.17
paperback. Help students succeed with this Workbook for MARKETING. You'll find chapter outlines, graph and map analysis, math exercises, writing activities and many more helpful tools that will deliver the results you are looking for! Num Pages: 176 pages. BIC Classification: JNT; KJS. Category: (G) General (US: Trade). Dimension: 274 x 218 x 5. Weight in Grams: 295.
- Format
- Paperback
- Publication date
- 1980
- Publisher
- Cengage Learning United States
- Edition
- 3rd ed.
- Number of pages
- 176
- Condition
- New
- SKU
- V9780538446655
- ISBN
- 9780538446655
Paperback
Condition: New
€ 30.17
€ 30.17
Paperback. An introduction to general statistics with a focus on statistical inference. All technical terms are defined in easy to understand language; plus, definitions, important formulas, and summaries of statistical tests are set off in boxes for quick reference. Num Pages: 72 pages, Ill. BIC Classification: KJS; PBT. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 251 x 199 x 5. Weight in Grams: 162.
- Format
- Paperback
- Publication date
- 1999
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 4th Edition
- Number of pages
- 72
- Condition
- New
- SKU
- V9780471283119
- ISBN
- 9780471283119
Paperback
Condition: New
€ 84.38
€ 84.38
Paperback. Offers step-by-step guidance on how to write effective grants that get the funding you need. This title provides examples of completed proposals and case studies to demonstrate how the grant seeking process typically works. It also includes a companion CD-ROM containing guide sheets and templates that can be downloaded, customized, and printed. Series: Wiley Nonprofit Law, Finance, and Management Series. Num Pages: 360 pages, illustrations. BIC Classification: CBW; CJCW; KJL; KJP. Category: (P) Professional & Vocational. Dimension: 254 x 178 x 25. Weight in Grams: 648.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- John Wiley and Sons Ltd United States
- Number of pages
- 360
- Condition
- New
- SKU
- V9780471212201
- ISBN
- 9780471212201
Paperback
Condition: New
€ 87.40
€ 87.40
Hardcover. The bible of new product development is now updated with the latest information from the Product Development and Management Association (PDMA). Num Pages: 504 pages, Illustrations. BIC Classification: KJMV6. Category: (P) Professional & Vocational. Dimension: 239 x 156 x 30. Weight in Grams: 798.
- Format
- Hardback
- Publication date
- 2012
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 3rd Edition
- Number of pages
- 504
- Condition
- New
- SKU
- V9780470648209
- ISBN
- 9780470648209
Hardback
Condition: New
€ 141.14
€ 141.14
Paperback. Take control of your organization's short- and long-term financial plan
Now fully revised, Not-for-Profit Budgeting and Financial Management, Second Edition, offers a financial planning system that is not only easy to use and monitor, but also ensures true fiscal accountability in the complex not-for-profit arena. Num Pages: 220 pages, Illustrations. BIC Classification: KJMV1; KJVX. Category: (P) Professional & Vocational. Dimension: 275 x 219 x 18. Weight in Grams: 568.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 4 Rev ed
- Number of pages
- 220
- Condition
- New
- SKU
- V9780470575413
- ISBN
- 9780470575413
Paperback
Condition: New
€ 86.68
€ 86.68
Paperback. Food and beverage is the largest portion of a meeting budget, but most meeting and event planners have no formal background in purchasing and managing this expense. Num Pages: 324 pages, Illustrations. BIC Classification: KJ; KNSH. Category: (P) Professional & Vocational. Dimension: 234 x 189 x 18. Weight in Grams: 576.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 324
- Condition
- New
- SKU
- V9780470124116
- ISBN
- 9780470124116
Paperback
Condition: New
€ 77.81
€ 77.81
Hardcover. Cost and Value Management in Projects provides practicing managers with a thorough understanding of the various dimensions of cost and value in projects, along with the factors that impact them, and the managerial approaches that would be most effective for achieving cost efficiency and value optimization. Num Pages: 304 pages, Illustrations. BIC Classification: KJM. Category: (P) Professional & Vocational. Dimension: 239 x 161 x 20. Weight in Grams: 568.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 304
- Condition
- New
- SKU
- V9780470069134
- ISBN
- 9780470069134
Hardback
Condition: New
€ 92.29
€ 92.29
Series: Routledge New Directions in Public Relations & Communication Research. Num Pages: 214 pages, 5 black & white illustrations, 5 black & white line drawings. BIC Classification: KJG; KJSP. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 242 x 163 x 18. Weight in Grams: 474.
- Publication date
- 2015
- Publisher
- Taylor & Francis Ltd United Kingdom
- Number of pages
- 214
- Condition
- New
- SKU
- V9780415855914
- ISBN
- 9780415855914
Hardback
Condition: New
€ 227.69
€ 227.69
Paperback. Num Pages: 115 pages, 4 black & white illustrations, 6 black & white tables, 4 black & white line drawings. BIC Classification: ABQ; KJS; KJVX. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 143 x 218 x 7. Weight in Grams: 162.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Taylor & Francis Ltd United Kingdom
- Number of pages
- 115
- Condition
- New
- SKU
- V9780415713672
- ISBN
- 9780415713672
Paperback
Condition: New
€ 66.44
€ 66.44
Paperback. Series: Leadership: Research and Practice. Num Pages: 232 pages, 1 black & white tables, 10 black & white halftones. BIC Classification: KJMB. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 233 x 172 x 15. Weight in Grams: 320.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Taylor & Francis Ltd United Kingdom
- Number of pages
- 232
- Condition
- New
- SKU
- V9780415628525
- ISBN
- 9780415628525
Paperback
Condition: New
€ 67.44
€ 67.44
Paperback. Joyce Fletcher's research shows that emotional intelligence and relational behavior are often viewed as inappropriate because they collide with powerful, gender-linked images. Num Pages: 180 pages. BIC Classification: JFSJ1; KJU. Category: (P) Professional & Vocational; (UF) Further/Higher Education; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 229 x 153 x 10. Weight in Grams: 258.
- Format
- Paperback
- Publication date
- 2001
- Publisher
- MIT Press Ltd United States
- Edition
- New Ed
- Number of pages
- 180
- Condition
- New
- SKU
- V9780262561402
- ISBN
- 9780262561402
Paperback
Condition: New
€ 37.15
€ 37.15
Paperback. Revised edition of the author's Achieving excellence in the management of human service organizations, published by Allyn and Bacon in 2002. Num Pages: 384 pages, black & white illustrations, black & white tables, figures. BIC Classification: JKS; KJM. Category: (P) Professional & Vocational. Dimension: 231 x 190 x 13. Weight in Grams: 503.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Pearson Education (US) United States
- Edition
- 2nd Edition
- Number of pages
- 384
- Condition
- New
- SKU
- V9780205088157
- ISBN
- 9780205088157
Paperback
Condition: New
€ 204.17
€ 204.17
paperback. Num Pages: 256 pages, black & white illustrations. BIC Classification: JFSJ1; JPQB; KJS; MJCL. Category: (G) General (US: Trade). Dimension: 234 x 155 x 14. Weight in Grams: 366.
- Format
- Paperback
- Publisher
- Oxford University Press United States
- Number of pages
- 256
- Condition
- New
- Publication date
- 2016
- Edition
- Illustrated
- SKU
- V9780190606855
- ISBN
- 9780190606855
Paperback
Condition: New
€ 44.65
€ 44.65
paperback. Ethics stem from the concepts of role-related obligations and moral vision, per Rowan and Zinaich (Purdue U. Calumet.) In the initial scan across professions, contributors in 51 reprinted papers discuss moral theories, perspectives on professional ethics, employee rights (including a call to focus o Num Pages: 464 pages. BIC Classification: HPQ; KJG. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 235 x 189 x 23. Weight in Grams: 771.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- Wadsworth Publishing United States
- Edition
- New
- Number of pages
- 464
- Condition
- New
- SKU
- V9780155069992
- ISBN
- 9780155069992
Paperback
Condition: New
€ 140.26
€ 140.26
paperback. Num Pages: 336 pages, Illustrations, map, ports. BIC Classification: KJSP. Category: (UU) Undergraduate. Dimension: 235 x 176 x 10. Weight in Grams: 456.
- Format
- Paperback
- Publication date
- 2009
- Publisher
- Pearson United States
- Edition
- 1st Edition
- Number of pages
- 336
- Condition
- New
- SKU
- V9780136082996
- ISBN
- 9780136082996
Paperback
Condition: New
€ 209.97
€ 209.97
Basic Marketing Research with Excel: Using Microsoft Excel Data Analys...
Burns, Alvin C.; Bush, Ronald F.
paperback. For undergraduate Marketing Research courses. Basic Marketing Research usesExcela add-in software for data analysis, an integrated case, and experiential learning exercises to present a concise introduction to fundamentals of market research, offering resources students can use in their future careers. Num Pages: 416 pages, Illustrations. BIC Classification: KJSM. Category: (U) Tertiary Education (US: College). Dimension: 240 x 194 x 13. Weight in Grams: 816.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Pearson United States
- Edition
- 3rd Edition
- Number of pages
- 416
- Condition
- New
- SKU
- V9780135078228
- ISBN
- 9780135078228
Paperback
Condition: New
€ 310.30
€ 310.30
paperback. Num Pages: 624 pages. BIC Classification: KJ. Category: (U) Tertiary Education (US: College). Dimension: 276 x 216 x 25. Weight in Grams: 1111.
- Format
- Paperback
- Publication date
- 2017
- Publisher
- Pearson United States
- Edition
- 5th Edition
- Number of pages
- 624
- Condition
- New
- SKU
- V9780134522746
- ISBN
- 9780134522746
Paperback
Condition: New
€ 186.18
€ 186.18
hardcover. This supplement contains tests and quizzes for each chapter in the text, and is available from Pearson's Instructor Resource Center. Num Pages: 864 pages. BIC Classification: KJQ; PBT. Category: (U) Tertiary Education (US: College). Dimension: 276 x 216 x 33. Weight in Grams: 1842.
- Format
- Hardback
- Publication date
- 2017
- Publisher
- Pearson United States
- Edition
- 10th Edition
- Number of pages
- 864
- Condition
- New
- SKU
- V9780134496498
- ISBN
- 9780134496498
Hardback
Condition: New
€ 299.07
€ 299.07
Paperback. Num Pages: 544 pages. BIC Classification: KJQ; UYD. Category: (U) Tertiary Education (US: College). Dimension: 276 x 216 x 25. Weight in Grams: 1270.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Pearson Education (US) United States
- Edition
- 8 Rev ed
- Number of pages
- 544
- Condition
- New
- SKU
- V9780134204925
- ISBN
- 9780134204925
Paperback
Condition: New
€ 283.17
€ 283.17