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Business & management
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Business & management
Paperback. Helps you to master various aspects of global marketing. This title covers the key techniques for successful global marketing, from creating global brands to building an international culture, and from selecting international executives to delivering innovation globally. It also includes a glossary of key concepts. Series: ExpressExec S. Num Pages: 138 pages. BIC Classification: KJK; KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 172 x 125 x 11. Weight in Grams: 136.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 138
- Condition
- New
- SKU
- V9781841121918
- ISBN
- 9781841121918
Paperback
Condition: New
€ 13.59
€ 13.59
Paperback. covers the fundamentals of successful global strategy, from market entry tactics to understanding local regulations, and from understanding country risk to finding sales and marketing opportunities. This title includes examples and lessons from some of the world's most successful businesses, including Wal-Mart, Tesco and MSN. Series: ExpressExec S. Num Pages: 146 pages, black & white illustrations. BIC Classification: KJC; KJK. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 172 x 125 x 12. Weight in Grams: 146.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 146
- Condition
- New
- SKU
- V9781841121901
- ISBN
- 9781841121901
Paperback
Condition: New
€ 11.99€ 11.69
€ 11.99
€ 11.69
Paperback. "This powerfully argued book combines excellent analysis of future trends with insights into directing and managing the forces of change. Num Pages: 208 pages, Ill. BIC Classification: KJ; KN. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 218 x 203 x 13. Weight in Grams: 394.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 208
- Condition
- New
- SKU
- V9781841121871
- ISBN
- 9781841121871
Paperback
Condition: New
€ 23.99€ 19.28
€ 23.99
€ 19.28
Paperback. aeo A genuine time and money--saver--no need to invest in big textbooks aeo The Ultimateformula is highly successful aeo The author is regarded as a visionary business thinker--hea s the founder of the Bristol Management Research Centre and editor of Future Filter,a business digest for the new economy. Series: Ultimate S. Num Pages: 264 pages, black & white illustrations. BIC Classification: KJC. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 237 x 164 x 16. Weight in Grams: 418.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 264
- Condition
- New
- SKU
- V9781841121802
- ISBN
- 9781841121802
Paperback
Condition: New
€ 20.99€ 18.33
€ 20.99
€ 18.33
Paperback. Phones, TVa s, PDAa s, watches and even fridges are rapidly taking the place of the PC. Now Europea s proliferating channels and devices -- plus its multiple cultures and languages -- are writing tomorrowa s rules. Num Pages: 278 pages, Ill. BIC Classification: KJE; KJM; KJS; UDB. Category: (G) General (US: Trade). Dimension: 233 x 156 x 21. Weight in Grams: 438.
- Format
- Paperback
- Publication date
- 2001
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st
- Number of pages
- 278
- Condition
- New
- SKU
- V9781841121598
- ISBN
- 9781841121598
Paperback
Condition: New
€ 20.99€ 18.33
€ 20.99
€ 18.33
Paperback. Amazon revolutionized the way the world buys books. And now, after having toppled the bookselling giants on--line, Amazona s leader, Jeff Bezos, is now taking Amazon. com into uncharted territory. Series: Big Shots S. Num Pages: 232 pages, Ill. BIC Classification: KJE; KNP; UDB. Category: (G) General (US: Trade). Dimension: 142 x 217 x 13. Weight in Grams: 318.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 2nd
- Number of pages
- 232
- Condition
- New
- SKU
- V9781841121550
- ISBN
- 9781841121550
Paperback
Condition: New
€ 13.99€ 12.64
€ 13.99
€ 12.64
Paperback. Now brought completely up--to--date for this new edition, Business The Jack Welch Way, not only reveals the secrets of Welchsa remarkable success but also draws out the universal lessons and identifies strategies that can be applied to any business or career. Series: Big Shots S. Num Pages: 192 pages, Ill. BIC Classification: BGB; KJM. Category: (P) Professional & Vocational; (UU) Undergraduate. Dimension: 217 x 142 x 13. Weight in Grams: 246.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- Capstone
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9781841121512
- ISBN
- 9781841121512
Paperback
Condition: New
€ 13.99€ 12.60
€ 13.99
€ 12.60
Hardcover. Based on first-hand experience, this book explores some extraordinary cases of corporate metamorphosis as we begin the long haul from today's Caterpillar Economy to tomorrow's Butterfly Economy. It also shows how business leaders and boards build values-based platforms essential for sustainable value creation. Num Pages: 304 pages, illustrations. BIC Classification: KC; KJM. Category: (P) Professional & Vocational. Dimension: 241 x 166 x 26. Weight in Grams: 600.
- Format
- Hardback
- Publication date
- 2001
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st
- Number of pages
- 304
- Condition
- New
- SKU
- V9781841121420
- ISBN
- 9781841121420
Hardback
Condition: New
€ 26.99€ 22.15
€ 26.99
€ 22.15
Paperback.
- Format
- Paperback
- Publication date
- 2000
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 160
- Condition
- New
- SKU
- V9781841121185
- ISBN
- 9781841121185
Paperback
Condition: New
€ 24.99€ 20.25
€ 24.99
€ 20.25
Paperback. Get ready for a whole new world -- a world of Blur in which traditional boundaries between product and service, capital and people, buyer and seller, and real and virtual no longer exist. Num Pages: 288 pages, illustrations. BIC Classification: KJC; KJM. Category: (P) Professional & Vocational. Dimension: 222 x 162 x 16. Weight in Grams: 422.
- Format
- Paperback
- Publication date
- 1999
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 2nd
- Number of pages
- 288
- Condition
- New
- SKU
- V9781841120829
- ISBN
- 9781841120829
Paperback
Condition: New
€ 13.99€ 12.64
€ 13.99
€ 12.64
Paperback. A seemingly endless parade of consultants, academics and journalists continue to pontificate about management, leadership and the dream of the perfect organization. But only a tiny fraction have really changed the way business works. These are the gurus. Series: Ultimate Series. Num Pages: 308 pages, black & white illustrations. BIC Classification: KJM. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 157 x 231 x 24. Weight in Grams: 500.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 2nd Edition
- Number of pages
- 308
- Condition
- New
- SKU
- V9781841120751
- ISBN
- 9781841120751
Paperback
Condition: New
€ 20.99€ 18.33
€ 20.99
€ 18.33
Paperback. Smart Things to Know about Growth is a sharp look at the latest thinking on making the most of the opportunities and avoiding the pitfalls associated with rapid growth. Series: Smart Things to Know About (Stay Smart!) Series. Num Pages: 312 pages, Illustrations. BIC Classification: KJC; KJM. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 209 x 175 x 24. Weight in Grams: 492.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 312
- Condition
- New
- SKU
- V9781841120522
- ISBN
- 9781841120522
Paperback
Condition: New
€ 19.99€ 17.38
€ 19.99
€ 17.38
Hardcover. When everyone in an organization is focused on results it is easy to lose sight of the bigger picture. This book uses the experience of Nokia to develop a frame--work for the organization of the future -- one which is efficient, learning and healthy. Num Pages: 242 pages, Ill. BIC Classification: KJC; KJQ; KJU. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 240 x 162 x 25. Weight in Grams: 532.
- Format
- Hardback
- Publication date
- 2002
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st
- Number of pages
- 242
- Condition
- New
- SKU
- V9781841120485
- ISBN
- 9781841120485
Hardback
Condition: New
€ 26.99€ 22.15
€ 26.99
€ 22.15
Paperback. This is the business book we have been waiting for. Whilst we watch in horror as the consultants, the gurus and the management experts interfere with our jobs and lives with no apparent benefit, along comes this latest book from Geoff Burch that confirms that all our fears were true. Num Pages: 208 pages, Ill. BIC Classification: KJC; KJM. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 228 x 154 x 13. Weight in Grams: 328.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 208
- Condition
- New
- SKU
- V9781841120430
- ISBN
- 9781841120430
Paperback
Condition: New
€ 23.99€ 19.28
€ 23.99
€ 19.28
Paperback. It is a fact of business life that most managers are promoted into their first management job with hardly any training. And if they get promoted again, guess what? The same thing happens again. Managers are basically expected to work out how to do a new job by reacting to the pressures the role puts on them. Series: Capstone Reference. Num Pages: 176 pages, Illustrations. BIC Classification: GBC; KJ. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 244 x 158 x 16. Weight in Grams: 338.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 176
- Condition
- New
- SKU
- V9781841120126
- ISBN
- 9781841120126
Paperback
Condition: New
€ 23.99€ 19.28
€ 23.99
€ 19.28
Hardback. The role that small- and medium-sized enterprises (SMEs) play in the economic development and growth of cities, regions and nations has been an increasing subject of debate and study for the last half century. This volume focuses on the opportunities and challenges that entrepreneurs and SMEs face in a world of global competition. Series: Advances in International Management. Num Pages: 344 pages. BIC Classification: KCL; KJK. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 162 x 238 x 24. Weight in Grams: 616.
- Format
- Hardback
- Publication date
- 2016
- Publisher
- Emerald Publishing Limited
- Condition
- New
- SKU
- V9781786354846
- ISBN
- 9781786354846
Hardback
Condition: New
€ 165.87
€ 165.87
Hardback. Why do firms die? This volume explores international and cross-disciplinary perspectives, carrying out a forensic examination of 'how and why' companies die in order to understand the lessons 'dead firms' may have to offer. Series: Advanced Series in Management. Num Pages: 208 pages. BIC Classification: KJV. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 175 x 250 x 18. Weight in Grams: 492.
- Format
- Hardback
- Publication date
- 2016
- Publisher
- Emerald Publishing Limited
- Condition
- New
- SKU
- V9781786353146
- ISBN
- 9781786353146
Hardback
Condition: New
€ 138.97
€ 138.97
Hardback. This special issue, featuring contributions from top scholars including former editors of top journals in marketing, will assemble a set of current, comprehensive review articles written by distinguished experts on the state-of-the-art of marketing research and future prospects in the transition towards sustainable society. Series: Review of Marketing Research. Num Pages: 248 pages. BIC Classification: KJMV7; KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 163 x 238 x 19. Weight in Grams: 490.
- Format
- Hardback
- Publication date
- 2016
- Publisher
- Emerald Publishing Limited
- Condition
- New
- SKU
- V9781786352828
- ISBN
- 9781786352828
Hardback
Condition: New
€ 132.69
€ 132.69
Hardback. Volume 14 examines critical topics at the intersection of leadership, stress, and well being including: leaders' networks, personality and development, workaholism, followership, the role of leaders in helping promote employees' mental well being and taking a holistic view of a leader's life at and away from work. Editor(s): Halbesleben, Jonathon R. B.; Perrewe, Pamela L.; Rosen, Christopher C.; Gentry, Bill. Series: Research in Occupational Stress and Well Being. Num Pages: 208 pages. BIC Classification: JMJ; KJMB. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 168 x 238 x 17. Weight in Grams: 438.
- Format
- Hardback
- Publication date
- 2016
- Publisher
- Emerald Publishing Limited
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781786350626
- ISBN
- 9781786350626
Hardback
Condition: New
€ 157.80
€ 157.80
Hardback. BIC Classification: KJMP. Category: (P) Professional & Vocational. Weight in Grams: 666.
- Format
- Hardback
- Publication date
- 2017
- Publisher
- ISTE Ltd and John Wiley & Sons Inc
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781786300676
- ISBN
- 9781786300676
Hardback
Condition: New
€ 177.36
€ 177.36
Paperback. This book presents the economic theories with regards to the entrepreneur of yesterday and those of more recent years, on which issue research has been developing exponentially since the last third of the 20th Century. Much of this book will be devoted to contemporary theories. Num Pages: 144 pages. BIC Classification: KC; KJ. Category: (P) Professional & Vocational. Dimension: 233 x 162 x 7. Weight in Grams: 232.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- ISTE Ltd
- Condition
- New
- SKU
- V9781786300539
- ISBN
- 9781786300539
Paperback
Condition: New
€ 179.03
€ 179.03
Hardback. This volume argues the need for a radical break with the methodological individualism that dominates economics, management and finance, asking 'How should we (re)define the concept of value?' and serving as a stepping stone for the rethinking of academic finance. Series Editor(s): Sun, William. Series: Critical Studies on Corporate Responsibility, Governance and Sustainability. Num Pages: 440 pages. BIC Classification: KFF; KJG. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 162 x 240 x 30. Weight in Grams: 756.
- Format
- Hardback
- Publication date
- 2016
- Publisher
- Emerald Publishing Limited
- Condition
- New
- SKU
- V9781785609800
- ISBN
- 9781785609800
Hardback
Condition: New
€ 157.80
€ 157.80
Paperback. New Perspectives in Employee Engagement in Human Resources is a unique collection of articles that represent the very highest level of scholarship in the field. The articles published in this collection identify some emergent themes which include: - career development - career satisfaction - employee driven innovation Series: Emerald Gems. Num Pages: 216 pages. BIC Classification: KJMV2; KJU. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 167 x 251 x 17. Weight in Grams: 364.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Emerald Publishing Limited
- Condition
- New
- SKU
- V9781785608735
- ISBN
- 9781785608735
Paperback
Condition: New
€ 56.30
€ 56.30
A Focus on Consumer Behaviours and Experiences in an Online Shopping E...
Emerald Group Publishing Limited
Paperback. A Focus on Consumer Behaviours and Experiences in an Online Shopping Environment is a collection of key articles offering insights across a range of sectors. Some of the topics the book looks at include: - Influences of socioeconomic characteristics in online shopping behaviour - The role trust plays in an online shopping environment Series: Emerald Gems. Num Pages: 196 pages. BIC Classification: KJSM. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 167 x 241 x 15. Weight in Grams: 322.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Emerald Publishing Limited
- Condition
- New
- SKU
- V9781785608711
- ISBN
- 9781785608711
Paperback
Condition: New
€ 56.30
€ 56.30