E-commerce: business aspects
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E-commerce: business aspects
Paperback. Wired Marketing provides a unique mix of strategic and technical knowledge designed primarily for students on marketing--related courses. It focuses on the Internet as a marketing tool in the context of rapidly changing business and consumer markets, including the emergence of eCommerce on the World Wide Web. Num Pages: 282 pages, illustrations. BIC Classification: KJE; KJS; UDB. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 236 x 194 x 16. Weight in Grams: 514.
- Format
- Paperback
- Publication date
- 2001
- Publisher
- John Wiley and Sons Ltd
- Number of pages
- 282
- Condition
- New
- SKU
- V9780471496458
- ISBN
- 9780471496458
Paperback
Condition: New
€ 71.45
€ 71.45
Paperback. Two experts on the information economy explore the true economic value of technology and innovation. Num Pages: 176 pages, 13 figures. BIC Classification: KJE; KJMV3. Category: (P) Professional & Vocational. Dimension: 197 x 134 x 14. Weight in Grams: 210.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- MIT Press Ltd United States
- Number of pages
- 176
- Condition
- New
- SKU
- V9780262518611
- ISBN
- 9780262518611
Paperback
Condition: New
€ 19.99€ 16.91
€ 19.99
€ 16.91
Hardcover. Num Pages: 272 pages, illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 238 x 164 x 28. Weight in Grams: 458.
- Format
- Hardback
- Publication date
- 2015
- Publisher
- John Wiley & Sons Inc
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781119002581
- ISBN
- 9781119002581
Hardback
Condition: New
€ 25.99€ 21.18
€ 25.99
€ 21.18
Paperback. The knowledge, resources, and computing power of billions of people are self-organizing into a massive collective force. This book investigates how small businesses can achieve success by using a dynamic ecosystem of partners to co-create and peer-produce value in a networked economy. Num Pages: 336 pages. BIC Classification: KJC; KJE. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 198 x 129 x 28. Weight in Grams: 342.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- Atlantic Books
- Condition
- New
- SKU
- V9781843546375
- ISBN
- 9781843546375
Paperback
Condition: New
€ 26.99€ 20.17
€ 26.99
€ 20.17
Paperback. * A coherent introduction to e-business. * Integrates the vast range of relevant topics and issues within a clear theoretical framework. * Written by an author with fifteen years' experience of teaching the subject. * Allows students to understand and interpret the new developments that are taking place. Num Pages: 264 pages, 6 illustrations. BIC Classification: KJE. Category: (P) Professional & Vocational. Dimension: 246 x 172 x 21. Weight in Grams: 452.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- John Wiley and Sons Ltd
- Edition
- 1st Edition
- Number of pages
- 264
- Condition
- New
- SKU
- V9781405125581
- ISBN
- 9781405125581
Paperback
Condition: New
€ 40.99€ 31.65
€ 40.99
€ 31.65
Hardcover. * A coherent introduction to e-business. * Integrates the vast range of relevant topics and issues within a clear theoretical framework. * Written by an author with fifteen years' experience of teaching the subject. * Allows students to understand and interpret the new developments that are taking place. Num Pages: 264 pages, 6 illustrations. BIC Classification: KJE. Category: (P) Professional & Vocational. Dimension: 248 x 179 x 21. Weight in Grams: 630.
- Format
- Hardback
- Publication date
- 2006
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 264
- Condition
- New
- SKU
- V9781405125574
- ISBN
- 9781405125574
Hardback
Condition: New
€ 85.25€ 71.73
€ 85.25
€ 71.73
Paperback. Your ticket to generating better results through infographics Visual Content Marketing is a more than just a guide to infographics. Written for business people dealing with complex offerings, this is a hands-on, in-the-trenches guide to leveraging this emerging medium to reach bottomline business goals. Num Pages: 256 pages. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Weight in Grams: 666.
- Publisher
- John Wiley & Sons Inc
- Format
- Paperback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781119157434
- ISBN
- 9781119157434
Paperback
Condition: New
€ 31.99€ 24.98
€ 31.99
€ 24.98
Hardcover. Virtual Teams, Second Edition emphasizes the importance of focusing first on people rather than technology when trying to make a virtual workplace happen. Successful virtual companies observe the "The 90/10 Rule. " It's 90% people and 10% technology. Num Pages: 352 pages, illustrations. BIC Classification: KJC; KJE; KJMV2; UDB. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (XV) Technical / Manuals. Dimension: 231 x 162 x 30. Weight in Grams: 708.
- Format
- Hardback
- Publication date
- 2000
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 2nd Edition
- Number of pages
- 352
- Condition
- New
- SKU
- V9780471388258
- ISBN
- 9780471388258
Hardback
Condition: New
€ 59.21€ 50.62
€ 59.21
€ 50.62
Paperback. Series: ExpressExec S. Num Pages: 128 pages, Ill. BIC Classification: KJE; KJV; UDB. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 176 x 126 x 8. Weight in Grams: 132.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 128
- Condition
- New
- SKU
- V9781841122205
- ISBN
- 9781841122205
Paperback
Condition: New
€ 15.99€ 13.59
€ 15.99
€ 13.59
Paperback. Presents seven timeless laws for businesses and individuals in a world that is dominated by rapid change and digital technology. This title shares the vision and values required to succeed with the untold backstories to influential and iconic innovation. Num Pages: 272 pages. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 214 x 152 x 21. Weight in Grams: 338.
- Publisher
- Ebury Publishing United Kingdom
- Number of pages
- 272
- Format
- Paperback
- Publication date
- 2012
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780091947569
- ISBN
- 9780091947569
Paperback
Condition: New
€ 23.99€ 16.54
€ 23.99
€ 16.54
Paperback. Revised edition of the author's UnMarketing, c2012. Num Pages: 304 pages, illustrations. BIC Classification: KJE; KJMV7; KJS. Category: (P) Professional & Vocational. Dimension: 155 x 268 x 23. Weight in Grams: 364.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- John Wiley & Sons Inc
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9781119335009
- ISBN
- 9781119335009
Paperback
Condition: New
€ 25.99€ 21.16
€ 25.99
€ 21.16
Paperback. Written by the same team behind the bestselling Understanding Digital Marketing, Understanding Social Media is the ultimate guide to using social media to grow a customer base, increase engagement and build a business. Num Pages: 304 pages, black & white illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 158 x 234 x 19. Weight in Grams: 464.
- Publisher
- Kogan Page Ltd
- Format
- Paperback
- Publication date
- 2015
- Condition
- New
- SKU
- V9780749473563
- ISBN
- 9780749473563
Paperback
Condition: New
€ 33.99€ 30.93
€ 33.99
€ 30.93
Paperback. Series: Ultimate Series. Num Pages: 268 pages, illustrations. BIC Classification: KJE; KJSA; UDBS. Category: (G) General (US: Trade). Dimension: 253 x 203 x 17. Weight in Grams: 710. Clean copy with minor shelf wear
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Entrepreneur Press
- Condition
- Used, Very Good
- SKU
- KMK0006236
- ISBN
- 9781599185460
Paperback
Condition: Used, Very Good
€ 4.99
€ 4.99
Paperback.
The complete guide to a successful Twitter marketing campaign
Twitter is a microblogging service that's changing the way we communicate. Num Pages: 504 pages, Illustrations. BIC Classification: KJE; KJS; UDBS. Category: (P) Professional & Vocational. Dimension: 226 x 195 x 30. Weight in Grams: 744.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 504
- Condition
- New
- SKU
- V9780470562260
- ISBN
- 9780470562260
Paperback
Condition: New
€ 32.25
€ 32.25
Hardcover. Silver Medal Winner, Social Networking, 2012 Axiom Business Book Awards Silver Medal Winner, Business and Leadership, 2012 Nautilus Book Awards The official word from Twitter on how to harness the power of the platform for any cause. Num Pages: 224 pages, Illustrations, maps. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 152 x 216 x 21. Weight in Grams: 354.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- John Wiley & Sons Inc
- Edition
- 1st Edition
- Number of pages
- 224
- Condition
- New
- SKU
- V9781118061930
- ISBN
- 9781118061930
Hardback
Condition: New
€ 25.99€ 21.18
€ 25.99
€ 21.18
Hardback. Reveals the proven, time-tested trading system he used to achieve triple-digit returns for five consecutive years, averaging 220 per cent per year for a 33,500 per cent compounded total return. This title teaches you: how to find the best stocks before they make big price gains; and how to avoid costly mistakes made by most investors. Num Pages: 352 pages, Illustrations. BIC Classification: KFFM; KJE. Category: (G) General (US: Trade). Dimension: 163 x 230 x 35. Weight in Grams: 580.
- Publisher
- McGraw-Hill Education - Europe United States
- Number of pages
- 336
- Format
- Hardback
- Publication date
- 2013
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780071807227
- ISBN
- 9780071807227
Hardback
Condition: New
€ 31.99€ 22.80
€ 31.99
€ 22.80
Hardcover. This text tackles the economic, social, and political issues that electronic commerce raises from interdisciplinary and international perspectives. It presents information for those wanting the background of e-commerce, and gives case studies related to specific services making use of e-commerce. Editor(s): Leinbach, Thomas R.; Brunn, Stanley D. Num Pages: 372 pages, maps. BIC Classification: KJE; KJP; UDB; UT. Category: (P) Professional & Vocational. Dimension: 245 x 175 x 25. Weight in Grams: 756.
- Format
- Hardback
- Publication date
- 2001
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 372
- Condition
- New
- SKU
- V9780471494553
- ISBN
- 9780471494553
Hardback
Condition: New
€ 198.02
€ 198.02
Paperback. This text addresses the need of corporate training departments to understand how to use the Web intelligently to create learning environments that will actually help people learn. Num Pages: 256 pages, illustrations. BIC Classification: KJC; KJE; KJMV2; UDB. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 179 x 16. Weight in Grams: 488.
- Format
- Paperback
- Publication date
- 2000
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 256
- Condition
- New
- SKU
- V9780787950231
- ISBN
- 9780787950231
Paperback
Condition: New
€ 51.25
€ 51.25
Paperback. .
- Publisher
- Filament Publishing Ltd
- Format
- Paperback
- Publication date
- 2014
- Condition
- New
- SKU
- V9781910125045
- ISBN
- 9781910125045
Paperback
Condition: New
€ 20.99€ 16.83
€ 20.99
€ 16.83
Paperback. THE THIRD SCREEN: THE ULTIMATE GUIDE TO MOBILE MARKETING defines the implications, strategies, and tactics used to thrive in business during the mobile revolution. Num Pages: 240 pages. BIC Classification: KJE; KJS; UDH. Category: (G) General (US: Trade). Dimension: 231 x 153 x 20. Weight in Grams: 332.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Nicholas Brealey America
- Edition
- Rev Upd
- Condition
- New
- SKU
- V9781857886238
- ISBN
- 9781857886238
Paperback
Condition: New
€ 19.99€ 14.96
€ 19.99
€ 14.96