Business & management
Results 19441 - 19460 of 20318
Business & management
Paperback. Providing a focused and in-depth examination of the field of marketing research that studies consumers' sensorimotor, cognitive and affective responses to marketing stimuli, this book shows both the scientific frameworks and the practical applications of this increasingly popular marketing tool. Num Pages: 280 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 232 x 167 x 16. Weight in Grams: 426.
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 280
- Format
- Paperback
- Publication date
- 2013
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780749469276
- ISBN
- 9780749469276
Paperback
Condition: New
€ 33.15
€ 33.15
Paperback. The sales function is the front--line of any business. Keeping up with the latest sales techniques is essential, as well as ensuring you have a motivated, incentivised and focused sales team well--versed in the basics of selling, from identifying new prospects and getting repeat business to closing the deal. Series: Express Exec. Num Pages: 110 pages, black & white illustrations. BIC Classification: KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 172 x 177 x 6. Weight in Grams: 114.
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 110
- Format
- Paperback
- Publication date
- 2003
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781841124612
- ISBN
- 9781841124612
Paperback
Condition: New
€ 15.99€ 13.51
€ 15.99
€ 13.51
Hardback. .
- Publisher
- McGraw-Hill Education - Europe United States
- Number of pages
- 256
- Format
- Hardback
- Publication date
- 2013
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780071801256
- ISBN
- 9780071801256
Hardback
Condition: New
€ 26.99€ 20.16
€ 26.99
€ 20.16
Hardback.
- Publisher
- Random House USA Inc
- Number of pages
- 352
- Format
- Hardback
- Publication date
- 2013
- Condition
- New
- SKU
- V9780812992953
- ISBN
- 9780812992953
Hardback
Condition: New
€ 32.99€ 27.75
€ 32.99
€ 27.75
Hardback. The aim of shopper marketing is to convert browsing shoppers into active purchasers at the point of sale. This title demonstrates how marketers can influence the buying decision in-store, including practical advice on shopper needs and trends, retail environments, effective packaging and more. Num Pages: 296 pages, Illustrations. BIC Classification: KCK; KJS; KNPR. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 165 x 241 x 22. Weight in Grams: 584.
- Publisher
- Kogan Page Ltd
- Number of pages
- 296
- Format
- Hardback
- Publication date
- 2012
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780749464714
- ISBN
- 9780749464714
Hardback
Condition: New
€ 44.99€ 39.81
€ 44.99
€ 39.81
Paperback. Num Pages: 128 pages, 30 colour photoghraphs and illustrations. BIC Classification: KJ. Category: (G) General (US: Trade). Dimension: 178 x 120. .
- Publisher
- The Do Book Company
- Format
- Paperback
- Publication date
- 2017
- Edition
- 01st Edition
- Condition
- New
- SKU
- V9781907974304
- ISBN
- 9781907974304
Paperback
Condition: New
€ 13.99€ 10.93
€ 13.99
€ 10.93
Hardback. .
- Publisher
- Springer International Publishing AG Switzerland
- Number of pages
- 501
- Format
- Hardback
- Publication date
- 2017
- Edition
- 1st ed. 2017
- Condition
- New
- SKU
- V9783319446981
- ISBN
- 9783319446981
Hardback
Condition: New
€ 296.41€ 101.87
€ 296.41
€ 101.87
Paperback. .
- Publisher
- The Pragmatic Programmers
- Format
- Paperback
- Publication date
- 2016
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9781680501636
- ISBN
- 9781680501636
Paperback
Condition: New
€ 25.99€ 19.38
€ 25.99
€ 19.38
Paperback. In network marketing, distributors are hungry to learn about duplicable ideas that have supported others to achieve top-level organizations. The Ultimate Guide to Network Marketing will offer readers a wide variety of proven business-building techniques from many of the most successful network marketing leaders in the industry. Editor(s): Rubino, Joe. Num Pages: 336 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 229 x 155 x 23. Weight in Grams: 432.
- Publisher
- Wiley
- Number of pages
- 336
- Format
- Paperback
- Publication date
- 2005
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780471716761
- ISBN
- 9780471716761
Paperback
Condition: New
€ 25.99€ 21.09
€ 25.99
€ 21.09
Paperback. .
- Publisher
- Taylor & Francis Ltd
- Format
- Paperback
- Publication date
- 2017
- Edition
- 6th Edition
- Condition
- New
- SKU
- V9781138288294
- ISBN
- 9781138288294
Paperback
Condition: New
€ 49.78
€ 49.78
Paperback. Combines two approaches into a powerful and effective technique to assist personal change. This title includes 50 tales that can immediately help coaches, trainers, managers and educators to reinforce key messages or stimulate fresh thinking. Num Pages: 224 pages, black & white illustrations. BIC Classification: KJMV2. Category: (P) Professional & Vocational. Dimension: 235 x 156 x 16. Weight in Grams: 389.
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 224
- Format
- Paperback
- Publication date
- 2010
- Edition
- Reissue
- Condition
- New
- SKU
- V9780749461010
- ISBN
- 9780749461010
Paperback
Condition: New
€ 40.99€ 36.49
€ 40.99
€ 36.49
Paperback. Technological, political and economic change have created a complex work world, inspiring a mass of new management trends. The six principles that form the foundation of a new logic are explained in this book. Num Pages: 316 pages, black & white illustrations. BIC Classification: KJM. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 213 x 148 x 25. Weight in Grams: 470.
- Publisher
- John Wiley & Sons Inc
- Format
- Paperback
- Publication date
- 2000
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780787951979
- ISBN
- 9780787951979
Paperback
Condition: New
€ 38.99€ 30.46
€ 38.99
€ 30.46
Hardcover. What's the Secret? is a revolutionary book that finally answers the questions how companies like Disney, Nordstrom, and The Ritz-Carlton get 50,000 employees to deliver world class consistently, everyday, while the rest of companies and departments struggle with providing even good customer service with staffs of 12 or 15. Num Pages: 336 pages, Illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 237 x 163 x 30. Weight in Grams: 556.
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 336
- Format
- Hardback
- Publication date
- 2008
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780470196120
- ISBN
- 9780470196120
Hardback
Condition: New
€ 31.99€ 24.88
€ 31.99
€ 24.88
Hardback. Num Pages: 336 pages, 21 black & white illustrations, 5 figures. BIC Classification: HBJF; JPS; KJVW. Category: (P) Professional & Vocational. Dimension: 235 x 163 x 27. Weight in Grams: 602.
- Publisher
- Columbia University Press United States
- Number of pages
- 336
- Format
- Hardback
- Publication date
- 2012
- Condition
- New
- SKU
- V9780231158480
- ISBN
- 9780231158480
Hardback
Condition: New
€ 99.60€ 75.86
€ 99.60
€ 75.86
Hardback. In most organizations, errors - although common and unavoidable - are rarely mentioned bottom-up. Using this example of the high risk aviation industry this book assess how active error management can work and lead to success. Using academic research and 10 actual aviation accidents cases, this book will provide compelling and informative reading. Num Pages: 200 pages, 25 black & white halftones, 22 diagrames, 2 graphs, 1 black & white tables. BIC Classification: KJC; KJM; KNGV. Category: (P) Professional & Vocational. Dimension: 240 x 161 x 25. Weight in Grams: 482.
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 200
- Format
- Hardback
- Publication date
- 2013
- Edition
- 2013th Edition
- Condition
- New
- SKU
- V9781137276179
- ISBN
- 9781137276179
Hardback
Condition: New
€ 81.41
€ 81.41
Paperback. Offers an introduction to asset pricing, optimal portfolio selection, risk measurement, and investment evaluation. This title includes research in the area of incomplete markets and unhedgeable risks, and a chapter on finite difference methods. It integrates detailed examples and MATLAB codes. Num Pages: 416 pages, Illustrations. BIC Classification: KF; KJQ; PBW. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 233 x 155 x 25. Weight in Grams: 622.
- Publisher
- Princeton University Press
- Number of pages
- 416
- Format
- Paperback
- Publication date
- 2009
- Edition
- Second
- Condition
- New
- SKU
- V9780691141213
- ISBN
- 9780691141213
Paperback
Condition: New
€ 100.78€ 76.52
€ 100.78
€ 76.52
Paperback. This revised guide to mastering an essential, but frequently, neglected aspect of communication provides step-by-step techniques for projecting interest, overcoming language barriers, interpreting body language, and asking constructive but non-threatening questions. Series: Self-teaching Guides. Num Pages: 208 pages, illustrations. BIC Classification: JMR; KJP. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 190 x 233 x 13. Weight in Grams: 428.
- Publisher
- John Wiley and Sons Ltd United States
- Number of pages
- 208
- Format
- Paperback
- Publication date
- 1995
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780471015871
- ISBN
- 9780471015871
Paperback
Condition: New
€ 20.99€ 18.38
€ 20.99
€ 18.38
Paperback. This book provides a rich source of insight useful to both business leaders, who have been charged with making their organizations more sustainable, as well as organizational researchers, looking to understand how sustainability and the latest thinking in organizational change intersect. Editor(s): Henderson, Rebecca M.; Gulati, Ranjay; Tushman, Michael L. Num Pages: 400 pages. BIC Classification: KJJ. Dimension: 234 x 156. .
- Publisher
- Oxford University Press
- Format
- Paperback
- Publication date
- 2016
- Edition
- Reprint
- Condition
- New
- SKU
- V9780198783725
- ISBN
- 9780198783725
Paperback
Condition: New
€ 43.00
€ 43.00
Paperback. Num Pages: black & white illustrations, bibliography. BIC Classification: KFF; KJC; KJMV5. Category: (G) General (US: Trade). Dimension: 210 x 148 x 10. Weight in Grams: 227.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG United States
- Edition
- 2., akt. und überarb. Aufl. 2016
- Condition
- New
- SKU
- V9783658144944
- ISBN
- 9783658144944
Paperback
Condition: New
€ 48.24
€ 48.24
Paperback. What do Coca-Cola, McDonald's, IBM, Microsoft and Virgin have in common? Yes, they are all global giants, but what they are less recognized for are all those branded products they've launched that have bombed. This title takes a riveting look at how such disasters occur. It gives an inside story of 100 major brand blunders. Num Pages: 256 pages, black & white illustrations. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 214 x 140 x 19. Weight in Grams: 316.
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 256
- Format
- Paperback
- Publication date
- 2011
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780749462994
- ISBN
- 9780749462994
Paperback
Condition: New
€ 33.99€ 28.74
€ 33.99
€ 28.74