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Business & management
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Business & management
Paperback. With a great introduction for retail students, this is a guide to all aspects of visual merchandising and covers both window dressing and in-store areas. It reveals the secrets of their toolkit and information on the use of mannequins, the technology and how to construct and source props. It also explains the psychology behind buyer behaviour. Num Pages: 224 pages. BIC Classification: KJS; KNPR. Category: (G) General (US: Trade). .
- Publisher
- Laurence King Publishing United Kingdom
- Number of pages
- 224
- Format
- Paperback
- Publication date
- 2016
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9781780676876
- ISBN
- 9781780676876
Paperback
Condition: New
€ 33.99€ 24.65
€ 33.99
€ 24.65
Hardback. Num Pages: 240 pages. BIC Classification: KJH; KJMB. Category: (G) General (US: Trade). Dimension: 244 x 163 x 24. Weight in Grams: 452.
- Publisher
- Harvard Business School Publishing
- Format
- Hardback
- Publication date
- 2015
- Condition
- New
- SKU
- V9781625278296
- ISBN
- 9781625278296
Hardback
Condition: New
€ 32.99€ 28.52
€ 32.99
€ 28.52
Paperback. Num Pages: 272 pages. BIC Classification: KJMP; UFP. Category: (P) Professional & Vocational. Dimension: 232 x 178. .
- Publisher
- Pearson Education (US)
- Format
- Paperback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780321985712
- ISBN
- 9780321985712
Paperback
Condition: New
€ 40.99€ 38.38
€ 40.99
€ 38.38
Paperback. Every business area relies on an understanding of statistics to succeed. Statistics for Business and Economics by Carlos Cortinhas and Ken Black shows students that the proper application of statistics in the business world goes hand-in-hand with good decision making. Num Pages: 862 pages, Illustrations. BIC Classification: KJQ; PBT. Category: (P) Professional & Vocational. Dimension: 196 x 261 x 35. Weight in Grams: 1798.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 864
- Format
- Paperback
- Publication date
- 2012
- Edition
- 1st European Edition
- Condition
- New
- SKU
- V9781119993667
- ISBN
- 9781119993667
Paperback
Condition: New
€ 75.46
€ 75.46
Paperback. A source of hard intelligence about the marketing discipline, broken down into over 60 constituent chapters - including internet marketing, understanding consumers, market audits, segmentation, advertising and PR, and managing a sales team. It applies the authors' marketing know-how to every aspect of the marketing mix. Num Pages: 336 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 235 x 167 x 22. Weight in Grams: 503.
- Publisher
- Kogan Page Ltd
- Number of pages
- 336
- Format
- Paperback
- Publication date
- 2013
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780749466763
- ISBN
- 9780749466763
Paperback
Condition: New
€ 32.99€ 29.98
€ 32.99
€ 29.98
Paperback. Draws on the research into the workings of the human brain undertaken by psychologists, neurologists and artificial intelligence specialists. This title uses research to suggest why emotion is such an important factor in establishing a firm memory of an advertisement and predisposing consumers to buy the brand that is being advertised. Num Pages: 256 pages, Illustrations. BIC Classification: JM; KJSA. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 234 x 157 x 19. Weight in Grams: 400.
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 256
- Format
- Paperback
- Publication date
- 2008
- Edition
- Reprint
- Condition
- New
- SKU
- V9780749450243
- ISBN
- 9780749450243
Paperback
Condition: New
€ 30.99€ 27.67
€ 30.99
€ 27.67
Paperback. Essentials of Global Marketing offers a concise and manageable approach to the subject. The accessible structure takes the reader through the entire international marketing planning process, and fundamental concepts are illuminated by examples from a wide range of companies, small and large, from around the world. Num Pages: 560 pages, Illustrations, maps. BIC Classification: KJK; KJS. Category: (P) Professional & Vocational. Dimension: 262 x 193 x 19. Weight in Grams: 1020.
- Publisher
- Pearson Education Limited United Kingdom
- Number of pages
- 560
- Format
- Paperback
- Publication date
- 2012
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780273756545
- ISBN
- 9780273756545
Paperback
Condition: New
€ 94.60
€ 94.60
Hardcover. Teaches us how to make presentations. This title provides a simple five-step path to take us from jitters and complexity to confidence and clarity. Num Pages: 272 pages, illustrations (black and white, and colour). BIC Classification: KJP. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 185 x 179 x 21. Weight in Grams: 510.
- Publisher
- Portfolio Penguin
- Format
- Hardback
- Publication date
- 2014
- Condition
- New
- SKU
- V9780241004371
- ISBN
- 9780241004371
Hardback
Condition: New
€ 26.99€ 20.36
€ 26.99
€ 20.36
Paperback. Grantwriters often have little or no training in the practical task of grantseeking. In Storytelling for Grantseekers, Second Edition , Cheryl Clarke presents an organic approach to grantseeking, one that views the process through the lens of the pleasures and rewards of crafting a good story. Num Pages: 216 pages. BIC Classification: KJL; KJMV1; KJVX. Category: (P) Professional & Vocational. Dimension: 234 x 179 x 15. Weight in Grams: 378.
- Publisher
- Jossey-Bass
- Format
- Paperback
- Publication date
- 2009
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780470381229
- ISBN
- 9780470381229
Paperback
Condition: New
€ 36.27
€ 36.27
Paperback. Your fastest route to successful selling Learn in a week what the experts learn about sellingin a lifetime. Written by Christine Harvey, a leading expert on selling, Selling In A Week gives you the insider secrets to successful sales. Num Pages: 128 pages. BIC Classification: KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 129. .
- Publisher
- Hodder & Stoughton General Division United Kingdom
- Number of pages
- 128
- Format
- Paperback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781473608580
- ISBN
- 9781473608580
Paperback
Condition: New
€ 15.99€ 11.92
€ 15.99
€ 11.92
Paperback. Fraser Doherty's 48-Hour Start-Up is your handy and essential cheat sheet to starting your own business giving the key steps for developing an idea and getting it to market quickly. Num Pages: 224 pages. BIC Classification: KJH; KJVS. Category: (G) General (US: Trade). Dimension: 136 x 215 x 21. Weight in Grams: 244.
- Publisher
- HarperCollins Publishers
- Format
- Paperback
- Publication date
- 2016
- Condition
- New
- SKU
- V9780008196684
- ISBN
- 9780008196684
Paperback
Condition: New
€ 17.99€ 14.33
€ 17.99
€ 14.33
Hardcover. It's the Subtleties that Matter! What is the real difference between competent leader and extraordinary executive? Is it pedigree, experience, intelligence? The answer is yes. and much more. Exceptional leadership hinges on a complex interaction between individual psychology and unique business needs. Num Pages: 256 pages. BIC Classification: KJ. Category: (P) Professional & Vocational. Dimension: 238 x 162 x 23. Weight in Grams: 516.
- Publisher
- John Wiley & Sons Inc United Kingdom
- Number of pages
- 256
- Format
- Hardback
- Publication date
- 2010
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780470679159
- ISBN
- 9780470679159
Hardback
Condition: New
€ 24.99€ 18.64
€ 24.99
€ 18.64
Paperback. Num Pages: 272 pages. BIC Classification: KJMB; VSC. Category: (G) General (US: Trade). Dimension: 150 x 211 x 20. Weight in Grams: 284.
- Publisher
- Harvard Business Review Press
- Format
- Paperback
- Publication date
- 2014
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781625274380
- ISBN
- 9781625274380
Paperback
Condition: New
€ 30.99€ 25.92
€ 30.99
€ 25.92
Hardback. Revised edition of Inventory management and production planning and scheduling. Num Pages: 810 pages, 109 black & white illustrations, 95 black & white tables. BIC Classification: KJMV8. Category: (G) General (US: Trade); (U) Tertiary Education (US: College). Dimension: 189 x 260 x 51. Weight in Grams: 1656.
- Publisher
- Taylor & Francis Inc
- Format
- Hardback
- Publication date
- 2016
- Edition
- 4th Edition
- Condition
- New
- SKU
- V9781466558618
- ISBN
- 9781466558618
Hardback
Condition: New
€ 141.01
€ 141.01
Hardback. Bill Cohen's interpretation of Drucker's work has never been needed more than today, when marketing spells difference between success and failure. In this book, Drucker on Marketing reflects Bill Cohen's ability to understand and communicate Peter Drucker's thoughts and ideas about [marketing]. Num Pages: 288 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 232 x 159 x 25. Weight in Grams: 560.
- Publisher
- McGraw-Hill Education - Europe United States
- Number of pages
- 288
- Format
- Hardback
- Publication date
- 2012
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780071778626
- ISBN
- 9780071778626
Hardback
Condition: New
€ 47.99€ 34.11
€ 47.99
€ 34.11
Paperback. Growing a small business requires more than just sales Business Development For Dummies helps maximise the growth of small- or medium-sized businesses, with a step-by-step model for business development designed specifically for B2B or B2C service firms. Num Pages: 424 pages, illustrations. BIC Classification: KJM. Category: (P) Professional & Vocational. Dimension: 190 x 237 x 24. Weight in Grams: 764.
- Publisher
- John Wiley & Sons Inc
- Format
- Paperback
- Publication date
- 2015
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118962718
- ISBN
- 9781118962718
Paperback
Condition: New
€ 26.99€ 20.35
€ 26.99
€ 20.35
Paperback. Cultural Change and Leadership in Organizations discusses ways in which organizations are able to implement successful strategic change; inspirational and conceptual material is combined with practical examples and concrete interventions for planning and implementing cultural change within organizations. Num Pages: 342 pages, black & white tables, figures. BIC Classification: JMJ; KJU. Category: (P) Professional & Vocational. Dimension: 229 x 153 x 16. Weight in Grams: 438.
- Publisher
- John Wiley and Sons Ltd
- Number of pages
- 342
- Format
- Paperback
- Publication date
- 2013
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118469293
- ISBN
- 9781118469293
Paperback
Condition: New
€ 52.78
€ 52.78
Hardcover. In the current economic climate, nonprofits need to focus on ways to stand out from the crowd, win charitable dollars, and survive the downturn. Effective, mission-focused communications can help organizations build strong identities, heightened reputations, and increased fundraising capability. Num Pages: 208 pages, Illustrations. BIC Classification: KJS; KJVX. Category: (P) Professional & Vocational. Dimension: 225 x 145 x 15. Weight in Grams: 370.
- Publisher
- John Wiley & Sons Inc United Kingdom
- Number of pages
- 208
- Format
- Hardback
- Publication date
- 2010
- Edition
- Har/Psc
- Condition
- New
- SKU
- V9780470527535
- ISBN
- 9780470527535
Hardback
Condition: New
€ 49.03
€ 49.03
paperback. A guide to the strategies of war. Spanning world civilisations, and synthesising dozens of political, philosophical, and religious texts, it features the subtle social game of everyday life. It contains examples of the genius and folly of those from Napoleon to Margaret Thatcher and Hannibal to Ulysses S Grant. Num Pages: 208 pages. BIC Classification: JWA; KJC; VSPM. Category: (G) General (US: Trade). Dimension: 171 x 117 x 13. Weight in Grams: 172.
- Publisher
- Profile Books; edition (2008-06-05)
- Number of pages
- 208
- Format
- Paperback
- Publication date
- 2008
- Condition
- New
- SKU
- V9781861979988
- ISBN
- 9781861979988
Paperback
Condition: New
€ 13.99€ 10.95
€ 13.99
€ 10.95
Paperback. Provides the customer-facing professionals with advice designed to transform them into heroes in the eyes of the customers they serve. This book show readers how to: achieve the mindset required for Hero-Class service; understand the customer's expectations - and exceed them; develop powerful communication skills; and more. Num Pages: 256 pages. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 230 x 153 x 19. Weight in Grams: 422.
- Publisher
- AMACOM
- Format
- Paperback
- Publication date
- 2015
- Condition
- New
- SKU
- V9780814449059
- ISBN
- 9780814449059
Paperback
Condition: New
€ 20.99€ 19.12
€ 20.99
€ 19.12