Sales & marketing
Results 2185 - 2208 of 2513
Sales & marketing
Paperback. Discover how brands are created, managed, differentiated, leveraged, and licensed
Whether your business is large or small, global or local, this new edition of Branding For Dummies gives you the nuts and bolts to create, improve, and maintain a successful brand. Num Pages: 384 pages, illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 188 x 236 x 16. Weight in Grams: 518.
- Publisher
- John Wiley & Sons Inc
- Format
- Paperback
- Publication date
- 2015
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9781118958087
- ISBN
- 9781118958087
Paperback
Condition: New
€ 30.99€ 21.79
€ 30.99
€ 21.79
Paperback / so. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KFF; KJC; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 14. Weight in Grams: 313.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitatsverlag United States
- Condition
- New
- SKU
- V9783835006218
- ISBN
- 9783835006218
Paperback
Condition: New
€ 80.61
€ 80.61
Paperback. Auf empirischer Basis untersucht Bernd-Holger Kopler die marketingrelevanten Merkmale von Ausstellungen und das grundsatzliche Marketingverstandnis fur diesen Sektor. Er zeigt auf, welche Potentiale der Marketingeinsatz dem Ausstellungswesen eroffnet, und erarbeitet am Beispiel der documenta die Erfolgsfaktoren einer Ausstellung." Num Pages: 316 pages, 5 black & white illustrations, 90 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 17. Weight in Grams: 407.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 316
- Condition
- New
- SKU
- V9783824407828
- ISBN
- 9783824407828
Paperback
Condition: New
€ 102.48
€ 102.48
Hardback. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 23. Weight in Grams: 703.
- Format
- Hardback
- Publication date
- 2013
- Publisher
- Gabler Verlag United States
- Edition
- 2
- Condition
- New
- SKU
- V9783834946430
- ISBN
- 9783834946430
Hardback
Condition: New
€ 51.61
€ 51.61
Paperback / so. Editor(s): Wirtz, Bernd W. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 51. Weight in Grams: 1592.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783322904911
- ISBN
- 9783322904911
Paperback
Condition: New
€ 110.18
€ 110.18
Paperback. Num Pages: 419 pages, 11 black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 22. Weight in Grams: 536.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 419
- Condition
- New
- SKU
- V9783835000513
- ISBN
- 9783835000513
Paperback
Condition: New
€ 70.59
€ 70.59
Paperback / so. Series: Physica-Schriften Zur Betriebswirtschaft. Num Pages: 272 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 229 x 152 x 15. Weight in Grams: 395.
- Format
- Paperback
- Publication date
- 1993
- Publisher
- Physica-Verlag GmbH & Co Germany
- Number of pages
- 272
- Condition
- New
- SKU
- V9783790807103
- ISBN
- 9783790807103
Paperback
Condition: New
€ 70.43
€ 70.43
paperback. Bernd Grosskurth identifiziert die spezifischen Determinanten der Markenloyalitat im Premiumsegment des Automobilmarkts und gibt Empfehlungen, wie Automobilhersteller die Markenloyalitat ihrer Kunden sichern bzw. steigern konnen." Series: Forum Marketing. Num Pages: 372 pages, 48 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 20. Weight in Grams: 474.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universitats-Verlag Germany
- Edition
- 2004th Edition
- Number of pages
- 372
- Condition
- New
- SKU
- V9783824480975
- ISBN
- 9783824480975
Paperback
Condition: New
€ 80.84
€ 80.84
Paperback. Vor dem Hintergrund der auslaufenden Rechtsgrundlage des heute in Europa dominierenden Vertriebssystems fur Automobile analysiert Bernd Geiseler Bestimmungsfaktoren und Alternativen der Absatzwegewahl und leitet langfristige Handlungsempfehlungen fur die Gestaltung des zukunftigen Automobilvertriebs in der Europaischen Union ab. " Series: Ebs-forschung, Schriftenreihe Der European Business School Schloss Reichartshausen. Num Pages: 333 pages, 5 black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 229 x 155 x 23. Weight in Grams: 487.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 333
- Condition
- New
- SKU
- V9783824406272
- ISBN
- 9783824406272
Paperback
Condition: New
€ 102.27
€ 102.27
Paperback / so. Editor(s): Stauss, Bernd. Series: Fokus Dienstleistungsmarketing. Num Pages: 256 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 14. Weight in Grams: 386.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- Gabler Verlag United States
- Number of pages
- 256
- Condition
- New
- SKU
- V9783834911612
- ISBN
- 9783834911612
Paperback
Condition: New
€ 85.50
€ 85.50
Hardcover. Including information and issues in the competitive world of sport marketing, this text intends to direct students to a better understanding of the theoretical backbone to sport marketing. It also contains practical material that prepares students for careers in sport marketing. Num Pages: 504 pages, 76 colour illustrations, 40 colour illustrations. BIC Classification: KJS; KNSP; WSBM. Category: (U) Tertiary Education (US: College). Dimension: 289 x 219 x 28. Weight in Grams: 1692.
- Publisher
- Human Kinetics
- Format
- Hardback
- Publication date
- 2014
- Edition
- 4th Edition
- Condition
- New
- SKU
- V9781450424981
- ISBN
- 9781450424981
Hardback
Condition: New
€ 153.14
€ 153.14
Paperback / so. Num Pages: 436 pages, black & white illustrations, bibliography. BIC Classification: KJSM. Category: (G) General (US: Trade). Dimension: 244 x 170 x 23. Weight in Grams: 703.
- Format
- Paperback
- Publication date
- 2009
- Publisher
- Gabler Verlag United States
- Edition
- 12
- Number of pages
- 436
- Condition
- New
- SKU
- V9783834915481
- ISBN
- 9783834915481
Paperback
Condition: New
€ 77.17
€ 77.17
Paperback. A holistic approach to conversion rate optimization that encompasses an entire business online and offline to drive more sales and referrals, and increase bottom-line profits
In order for your business to survive, you must convert anonymous traffic into sales. The better you do that, the more money you make. Num Pages: 240 pages, illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 229 x 153 x 16. Weight in Grams: 306.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- John Wiley & Sons Inc
- Edition
- 1st Edition
- Number of pages
- 240
- Condition
- New
- SKU
- V9781118759677
- ISBN
- 9781118759677
Paperback
Condition: New
€ 16.99€ 13.32
€ 16.99
€ 13.32
Paperback. Num Pages: 245 pages, 28 black & white illustrations, 37 black & white tables, biography. BIC Classification: KJSM; KJT. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 14. Weight in Grams: 330.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Number of pages
- 245
- Condition
- New
- SKU
- V9783658087876
- ISBN
- 9783658087876
Paperback
Condition: New
€ 63.27
€ 63.27
Paperback / so. Series: Unternehmensf Hrung Und Marketing. Num Pages: 243 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 14. Weight in Grams: 431.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- Gabler Verlag United States
- Number of pages
- 243
- Condition
- New
- SKU
- V9783834908926
- ISBN
- 9783834908926
Paperback
Condition: New
€ 91.89
€ 91.89
Paperback / so. Series: Schriftenreihe Unternehmensfeuhrung Und Marketing. Num Pages: 319 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJSM. Category: (G) General (US: Trade). Dimension: 244 x 170 x 18. Weight in Grams: 540.
- Format
- Paperback
- Publication date
- 1987
- Publisher
- Gabler Verlag United States
- Number of pages
- 319
- Condition
- New
- SKU
- V9783409133272
- ISBN
- 9783409133272
Paperback
Condition: New
€ 81.48
€ 81.48
Hardcover. A practical approach to better customer experience through service design Service Design for Business helps you transform your customer's experience and keep them engaged through the art of intentional service design. Num Pages: 208 pages. BIC Classification: KJSU. Category: (P) Professional & Vocational. Weight in Grams: 666.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 208
- Format
- Hardback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118988923
- ISBN
- 9781118988923
Hardback
Condition: New
€ 32.99€ 23.73
€ 32.99
€ 23.73
Paperback. Get a handle on the most up--to--date selling strategies and techniques that will help you grow your business. Num Pages: 366 pages, Illustrations (black and white). BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 215 x 140 x 21. Weight in Grams: 464.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- John Wiley & Sons Inc
- Edition
- 2nd Revised edition
- Number of pages
- 366
- Condition
- New
- SKU
- V9781118489437
- ISBN
- 9781118489437
Paperback
Condition: New
€ 17.99€ 15.52
€ 17.99
€ 15.52
Paperback. Solve your traffic troubles and turn browsers into buyers
When web design expert Ben Hunt set out to quantify the difference between an ordinary web site and a great one, he expected to find the key in design simplicity. Num Pages: 312 pages, Illustrations. BIC Classification: KJE; KJS; UGB. Category: (P) Professional & Vocational. Dimension: 234 x 187 x 17. Weight in Grams: 548.
- Publisher
- John Wiley & Sons Inc United Kingdom
- Number of pages
- 312
- Format
- Paperback
- Publication date
- 2011
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780470616338
- ISBN
- 9780470616338
Paperback
Condition: New
€ 31.99€ 24.80
€ 31.99
€ 24.80
Paperback / so. Series: Schriftenreihe Des Instituts Fur Marktorientierte Unternehme. Num Pages: 277 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KC; KJS; KN. Category: (G) General (US: Trade). Dimension: 210 x 148 x 17. Weight in Grams: 390.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitatsverlag United States
- Number of pages
- 277
- Condition
- New
- SKU
- V9783835006171
- ISBN
- 9783835006171
Paperback
Condition: New
€ 85.94
€ 85.94
Paperback. Num Pages: 200 pages. BIC Classification: KJS; KNDF; WBXD1. Category: (G) General (US: Trade). Dimension: 177 x 152. .
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Wine Appreciation Guild United States
- Number of pages
- 200
- Condition
- New
- SKU
- V9781935879633
- ISBN
- 9781935879633
Paperback
Condition: New
€ 32.99€ 26.67
€ 32.99
€ 26.67
Paperback / so. Editor(s): Dernbach, Beatrice. Num Pages: black & white illustrations, bibliography. BIC Classification: CBWJ; GTC; JFD; JFSJ; JHB; KJSP. Category: (G) General (US: Trade). Dimension: 210 x 148 x 15. Weight in Grams: 340.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Vs Verlag Fur Sozialwissenschaften United States
- Condition
- New
- SKU
- V9783531178530
- ISBN
- 9783531178530
Paperback
Condition: New
€ 48.16
€ 48.16
Paperback. Num Pages: 176 pages. BIC Classification: KJMB; KJSU. Category: (G) General (US: Trade). Dimension: 200 x 200. .
- Publisher
- BIS Publishers
- Format
- Paperback
- Publication date
- 2018
- Condition
- New
- SKU
- V9789063694449
- ISBN
- 9789063694449
Paperback
Condition: New
€ 40.99€ 37.99
€ 40.99
€ 37.99
Paperback. Num Pages: 183 pages, 10 black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 10. Weight in Grams: 248.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 183
- Condition
- New
- SKU
- V9783824478606
- ISBN
- 9783824478606
Paperback
Condition: New
€ 73.99
€ 73.99