Sales & marketing
Results 2689 - 2712 of 2717
Sales & marketing
Marktorientierte Fuhrung Im Wirtschaftlichen Und Gesellschaftlichen Wa...
. Ed(S): Bruhn, Manfred; Kirchgeorg, Manfred;...
Hardback. Editor(s): Bruhn, Manfred; Kirchgeorg, Manfred; Meier, Johannes. Num Pages: black & white illustrations, colour illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 27. Weight in Grams: 821.
- Format
- Hardback
- Publication date
- 2015
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834947512
- ISBN
- 9783834947512
Hardback
Condition: New
€ 93.74
€ 93.74
Paperback. Editor(s): Bruhn, Manfred; Homburg, Christian. BIC Classification: KJS. Dimension: 235 x 155. .
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Gabler Verlag
- Condition
- New
- SKU
- V9783322890870
- ISBN
- 9783322890870
Paperback
Condition: New
€ 157.70
€ 157.70
Hardback. Editor(s): Bruhn, Manfred; Hadwich, Karsten. Num Pages: 484 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJS; KNS. Category: (G) General (US: Trade). Dimension: 240 x 168 x 25. Weight in Grams: 1096.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- Gabler Verlag United States
- Number of pages
- 484
- Condition
- New
- SKU
- V9783834928016
- ISBN
- 9783834928016
Hardback
Condition: New
€ 110.90
€ 110.90
Hardback. Editor(s): Bruhn, Manfred; Hadwich, Karsten. Num Pages: 512 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 33. Weight in Grams: 975.
- Format
- Hardback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Number of pages
- 512
- Condition
- New
- SKU
- V9783834940001
- ISBN
- 9783834940001
Hardback
Condition: New
€ 177.47
€ 177.47
Dienstleistungsproduktivität: Band 1: Management, Prozessgestaltung, ...
. Ed(S): Bruhn, Manfred; Hadwich, Karsten
hardcover. Editor(s): Bruhn, Manfred; Hadwich, Karsten. Num Pages: 507 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJS; KNS. Category: (G) General (US: Trade). Dimension: 240 x 168 x 29. Weight in Grams: 1140.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- Gabler Verlag United States
- Number of pages
- 507
- Condition
- New
- Edition
- 2011th Edition
- SKU
- V9783834928054
- ISBN
- 9783834928054
Hardback
Condition: New
€ 144.63
€ 144.63
Paperback / so. Editor(s): Breuer, Robert; Winter, Karl-Heinz. Num Pages: black & white illustrations, colour illustrations, black & white tables, bibliography. BIC Classification: KC; KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 20. Weight in Grams: 590.
- Format
- Paperback
- Publication date
- 2000
- Publisher
- Gabler Verlag United Kingdom
- Condition
- New
- SKU
- V9783409115636
- ISBN
- 9783409115636
Paperback
Condition: New
€ 74.32
€ 74.32
Paperback. The authors identify conditions under which firms seek higher rather than lower regulation in a context of weak regulatory capacities by engaging in self-regulation or partnering up with thegovernment and/or NGOs. They analyse how firms in theautomotive, food, textile, andmining sectors fight environmental pollution and HIV/AIDS." Editor(s): Borzel, Prof.Dr. Tanja A.; Thauer, Christian. Series: Governance and Limited Statehood. Num Pages: 288 pages, biography. BIC Classification: JPSN; KCP; KJSM. Category: (G) General (US: Trade). Dimension: 216 x 140. .
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 288
- Condition
- New
- SKU
- V9781349345052
- ISBN
- 9781349345052
Paperback
Condition: New
€ 67.00
€ 67.00
Implementing International Services: A Tailorable Method for Market As...
. Ed(S): Bohmann, Tilo; Burr, Wolfgang; Herrm...
paperback. The authors present a set of methods for designing and planning the implementation of business-to-business services in international markets and explain the practical use of the methods. Editor(s): Bohmann, Tilo; Burr, Wolfgang; Herrmann, Thomas A.; Krcmar, Helmut. Num Pages: 455 pages, 109 black & white illustrations, 5 black & white tables, biography. BIC Classification: KJM; KJSM. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 23. Weight in Grams: 551.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Gabler Verlag Germany
- Number of pages
- 455
- Condition
- New
- Edition
- 2012th Edition
- SKU
- V9783834915771
- ISBN
- 9783834915771
Paperback
Condition: New
€ 68.95
€ 68.95
Paperback. Editor(s): Boenigk, Michael; Krieger, David; Belliger, Andrea; Hug, Christoph. Series: Europaische Kulturen in der Wirtschaftskommunikation. BIC Classification: KJS. Dimension: 210 x 148. Weight in Grams: 414.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitatsverlag
- Condition
- New
- SKU
- V9783835060319
- ISBN
- 9783835060319
Paperback
Condition: New
€ 95.41
€ 95.41
Paperback. Um den Markterfolg in dynamischen Markten zu sichern, gilt es, das Management fur den Umgang mit den identifizierten Schlusselkompetenzen zu sensibilisieren, das erforderliche theoretische Know-how zu vermitteln und konkrete Handlungsempfehlungen zu geben." Editor(s): Bocker, Jens; Hardtke, Christoph. Num Pages: 157 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 9. Weight in Grams: 290.
- Format
- Paperback
- Publication date
- 2001
- Publisher
- Gabler Germany
- Number of pages
- 157
- Condition
- New
- SKU
- V9783409117661
- ISBN
- 9783409117661
Paperback
Condition: New
€ 49.70
€ 49.70
Hardback. Editor(s): Belz, Christian; Schogel, Marcus; Arndt, Oliver; Walter, Verena. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 32. Weight in Grams: 1102.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834907400
- ISBN
- 9783834907400
Hardback
Condition: New
€ 111.26
€ 111.26
Innovation Driven Marketing: Vom Trend zur innovativen Marketinglösun...
. Ed(S): Belz, Christian; Sch Gel, Marcus; To...
hardcover. Editor(s): Belz, Christian; Sch Gel, Marcus; Tomczak, Torsten; Schogel, Marcus. Num Pages: 489 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 29. Weight in Grams: 1007.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- Gabler Verlag United States
- Number of pages
- 489
- Condition
- New
- Edition
- 2007th Edition
- SKU
- V9783834902825
- ISBN
- 9783834902825
Hardback
Condition: New
€ 110.44
€ 110.44
Paperback. Social Media and the Politics of Reportage explores the journalistic challenges, issues and opportunities that have risen as a result of social media increasingly being used as a form of crisis reporting within the field of global journalism, with a focus on the protests during the 'Arab Spring'. Editor(s): Bebawi, Saba; Bossio, Diana. Num Pages: 153 pages, biography. BIC Classification: JFC; JFD; JPA; KJS. Category: (G) General (US: Trade). Dimension: 216 x 140 x 8. Weight in Grams: 207.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 153
- Condition
- New
- SKU
- V9781349472307
- ISBN
- 9781349472307
Paperback
Condition: New
€ 77.53
€ 77.53
Hardback. Editor(s): Bayon, Tomas; Herrmann, Dr Andreas (Firmenich SA, Geneva, Switzerland); Huber, Frank. Num Pages: 600 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 33. Weight in Grams: 1184.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- Gabler Verlag United States
- Number of pages
- 600
- Condition
- New
- SKU
- V9783834906441
- ISBN
- 9783834906441
Hardback
Condition: New
€ 145.09
€ 145.09
hardcover. Part of the "Advances in Applied Microeconomics" series, this volume contains 11 chapters, which cover theoretical and empirical contributions. It examines theoretical models of incomplete information; product innovations in services; and both advertising and product differentiation, including generic advertising, advertising bans and more. Editor(s): Baye, Michael R.; Nelson, J.P. Series: Advances in Applied Micro-economics. Num Pages: 308 pages, black & white illustrations. BIC Classification: KJSA. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 19. Weight in Grams: 609.
- Format
- Hardback
- Publication date
- 2001
- Publisher
- Emerald Group Publishing Limited United States
- Number of pages
- 308
- Condition
- New
- SKU
- V9780762308231
- ISBN
- 9780762308231
Hardback
Condition: New
€ 142.59
€ 142.59
Paperback / so. Editor(s): Baumgarth, Carsten; Kelemci Schneider, Gulpinar; Ceritoglu, Bahar. Num Pages: 254 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 14. Weight in Grams: 318.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- Gabler Verlag United States
- Number of pages
- 254
- Condition
- New
- SKU
- V9783834910462
- ISBN
- 9783834910462
Paperback
Condition: New
€ 83.80
€ 83.80
Hardback. Editor(s): Balmer, John M. T.; Chen, Weifeng. Series: Journal of Brand Management: Advanced Collections. Num Pages: 354 pages, biography. BIC Classification: 1FPC; KCL; KJMB; KJP; KJSM. Category: (P) Professional & Vocational. Dimension: 216 x 140. Weight in Grams: 590.
- Format
- Hardback
- Publication date
- 2016
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 354
- Condition
- New
- SKU
- V9781352000108
- ISBN
- 9781352000108
Hardback
Condition: New
€ 185.03
€ 185.03
Paperback / so. Editor(s): Backhaus, Klaus; Gunter, Bernd; Kleinaltenkamp, Michael; Plinke, Wulff; Raffee, Hans. Num Pages: 536 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 28. Weight in Grams: 866.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Gabler Verlag United Kingdom
- Number of pages
- 536
- Condition
- New
- SKU
- V9783663107446
- ISBN
- 9783663107446
Paperback
Condition: New
€ 76.36
€ 76.36
Hardback. This text presents a selection of papers on bio-mimetic approaches and their application to management science. All papers combine the discussion of conceptual issues with illustrative empirical applications, and contain detailed information on the way heuristics are practically implemented. Editor(s): Aurifeille, Jacques-Marie; Deissenberg, Christophe. Series: Advances in Computational Management Science. Num Pages: 208 pages, biography. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 235 x 155 x 14. Weight in Grams: 498.
- Format
- Hardback
- Publication date
- 1998
- Publisher
- Kluwer Academic Publishers United States
- Number of pages
- 208
- Condition
- New
- SKU
- V9780792349938
- ISBN
- 9780792349938
Hardback
Condition: New
€ 133.21
€ 133.21
hardcover. Editor(s): Anda, Bela; Endros, Stefan; Kalka, Jochen; Lobo, Sascha. Num Pages: black & white illustrations, bibliography. BIC Classification: KJSP; KNTX. Category: (G) General (US: Trade). Dimension: 249 x 168 x 13. Weight in Grams: 590.
- Format
- Hardback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Condition
- New
- Edition
- 2012th Edition
- SKU
- V9783834940087
- ISBN
- 9783834940087
Hardback
Condition: New
€ 63.28
€ 63.28
Paperback / so. Editor(s): Albach, Horst; Hummel, Johannes. Series: Zfb Special Issue. Num Pages: colour illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 10. Weight in Grams: 290.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783409123808
- ISBN
- 9783409123808
Paperback
Condition: New
€ 78.02
€ 78.02
Vertikale Preis- Und Markenpflege Im Kreuzfeuer Des Kartellrechts
. Ed(S): Ahlert, Dieter; Kenning, Peter; Olbr...
Hardback. Editor(s): Ahlert, Dieter; Kenning, Peter; Olbrich, Rainer; Schr Der, Hendrik; Schroder, Hendrik. Series: Forum Vertriebs- Und Handelsmanagement. Num Pages: 263 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJS; LNCB. Category: (G) General (US: Trade). Dimension: 241 x 170 x 23. Weight in Grams: 590.
- Format
- Hardback
- Publication date
- 2012
- Publisher
- Gabler Verlag United Kingdom
- Number of pages
- 263
- Condition
- New
- SKU
- V9783834939227
- ISBN
- 9783834939227
Hardback
Condition: New
€ 96.68
€ 96.68
Paperback / so. Editor(s): Ahlert, Dieter; Hesse, Josef; Jullens, John; Smend, Percy. Num Pages: 272 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 16. Weight in Grams: 476.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Number of pages
- 272
- Condition
- New
- SKU
- V9783322904683
- ISBN
- 9783322904683
Paperback
Condition: New
€ 90.26
€ 90.26
Paperback. Anhand zahlreicher praktischer Beispiele und Best Practices werden die wesentlichen Problemfelder der Herausforderungen an das Marken- sowie das Vertriebsmanagement aufgezeigt und Losungen fur diese geboten." Editor(s): Ahlert, Dieter; Hesse, Josef; Evanschitzky, Heiner; Salfeld, Andre. Num Pages: 243 pages, 7 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 13. Weight in Grams: 427.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Gabler Germany
- Number of pages
- 243
- Condition
- New
- SKU
- V9783409125413
- ISBN
- 9783409125413
Paperback
Condition: New
€ 56.26
€ 56.26