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Sales & marketing
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Sales & marketing
Dienstleistungsproduktivität: Band 1: Management, Prozessgestaltung, ...
. Ed(S): Bruhn, Manfred; Hadwich, Karsten
hardcover. Editor(s): Bruhn, Manfred; Hadwich, Karsten. Num Pages: 507 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJS; KNS. Category: (G) General (US: Trade). Dimension: 240 x 168 x 29. Weight in Grams: 1140.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- Gabler Verlag United States
- Number of pages
- 507
- Condition
- New
- Edition
- 2011th Edition
- SKU
- V9783834928054
- ISBN
- 9783834928054
Hardback
Condition: New
€ 143.42
€ 143.42
Paperback / so. Editor(s): Breuer, Robert; Winter, Karl-Heinz. Num Pages: black & white illustrations, colour illustrations, black & white tables, bibliography. BIC Classification: KC; KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 20. Weight in Grams: 590.
- Format
- Paperback
- Publication date
- 2000
- Publisher
- Gabler Verlag United Kingdom
- Condition
- New
- SKU
- V9783409115636
- ISBN
- 9783409115636
Paperback
Condition: New
€ 73.69
€ 73.69
Adoption of Innovation: Balancing Internal and External Stakeholders i...
. Ed(S): Brem, Alexander; Viardot, Eric
hardcover. Adoption of Innovation Editor(s): Brem, Alexander; Viardot, Eric. Num Pages: 236 pages, 15 black & white illustrations, 20 colour illustrations, biography. BIC Classification: KJC; KJMV6; KJMV7; KJS. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 14. Weight in Grams: 520.
- Format
- Hardback
- Publication date
- 2015
- Publisher
- Springer Switzerland
- Edition
- 2015th Edition
- Number of pages
- 236
- Condition
- New
- SKU
- V9783319145228
- ISBN
- 9783319145228
Hardback
Condition: New
€ 128.12
€ 128.12
Paperback. Editor(s): Brem, Alexander; Viardot, Eric. Num Pages: 236 pages, 15 black & white illustrations, 20 colour illustrations, biography. BIC Classification: KJC; KJMV6; KJS. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 13. Weight in Grams: 367.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Springer International Publishing AG Switzerland
- Edition
- Softcover reprint of the original 1st ed. 2015
- Number of pages
- 236
- Condition
- New
- SKU
- V9783319343877
- ISBN
- 9783319343877
Paperback
Condition: New
€ 126.98
€ 126.98
Paperback. Intellectual Capital ist der erfolgsentscheidende Faktor fur Unternehmen. Das Buch zeigt, welche Weichenstellungen notwendig sind, um durch eine neue Rolle von Kommunikation und Interaktion die Gesamtperformance und den Gesamtwert des Unternehmens zu steigern. Mit praktischen Beispielen aus dem In- und Ausland." Editor(s): Brandes, Wolfram; Schabel, Frank; Wache, Uwe. Num Pages: 220 pages, black & white illustrations, bibliography. BIC Classification: KJMV2; KJSP. Category: (P) Professional & Vocational. Dimension: 203 x 132 x 15. Weight in Grams: 227.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Edition
- Softcover reprint of the original 1st ed. 2005
- Number of pages
- 220
- Condition
- New
- SKU
- V9783322890665
- ISBN
- 9783322890665
Paperback
Condition: New
€ 70.97
€ 70.97
Paperback. The authors identify conditions under which firms seek higher rather than lower regulation in a context of weak regulatory capacities by engaging in self-regulation or partnering up with thegovernment and/or NGOs. They analyse how firms in theautomotive, food, textile, andmining sectors fight environmental pollution and HIV/AIDS." Editor(s): Borzel, Prof.Dr. Tanja A.; Thauer, Christian. Series: Governance and Limited Statehood. Num Pages: 288 pages, biography. BIC Classification: JPSN; KCP; KJSM. Category: (G) General (US: Trade). Dimension: 216 x 140. .
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 288
- Condition
- New
- SKU
- V9781349345052
- ISBN
- 9781349345052
Paperback
Condition: New
€ 66.40
€ 66.40
Implementing International Services: A Tailorable Method for Market As...
. Ed(S): Bohmann, Tilo; Burr, Wolfgang; Herrm...
paperback. The authors present a set of methods for designing and planning the implementation of business-to-business services in international markets and explain the practical use of the methods. Editor(s): Bohmann, Tilo; Burr, Wolfgang; Herrmann, Thomas A.; Krcmar, Helmut. Num Pages: 455 pages, 109 black & white illustrations, 5 black & white tables, biography. BIC Classification: KJM; KJSM. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 23. Weight in Grams: 551.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Gabler Verlag Germany
- Number of pages
- 455
- Condition
- New
- Edition
- 2012th Edition
- SKU
- V9783834915771
- ISBN
- 9783834915771
Paperback
Condition: New
€ 68.39
€ 68.39
Paperback. Editor(s): Boenigk, Michael; Krieger, David; Belliger, Andrea; Hug, Christoph. Series: Europaische Kulturen in der Wirtschaftskommunikation. BIC Classification: KJS. Dimension: 210 x 148. Weight in Grams: 414.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitatsverlag
- Condition
- New
- SKU
- V9783835060319
- ISBN
- 9783835060319
Paperback
Condition: New
€ 94.61
€ 94.61
Paperback. Um den Markterfolg in dynamischen Markten zu sichern, gilt es, das Management fur den Umgang mit den identifizierten Schlusselkompetenzen zu sensibilisieren, das erforderliche theoretische Know-how zu vermitteln und konkrete Handlungsempfehlungen zu geben." Editor(s): Bocker, Jens; Hardtke, Christoph. Num Pages: 157 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 9. Weight in Grams: 290.
- Format
- Paperback
- Publication date
- 2001
- Publisher
- Gabler Germany
- Number of pages
- 157
- Condition
- New
- SKU
- V9783409117661
- ISBN
- 9783409117661
Paperback
Condition: New
€ 49.30
€ 49.30
Paperback. Fuhrende Personlichkeiten aus Politik, Journalistik, Wirtschaft und Wissenschaft sowie Professoren und Studenten der TU Dresden setzen sich in Vortragen, Diskussionen und auf "Heissen Stuhlen" mit dem Thema "Krisenkommunikation" auseinander." Editor(s): Blum, Ulrich; Greipl, Erich; Muller, Stefan; Uhr, Wolfgang. Series: Dresdner Beitrage zu Wettbewerb und Unternehmensfuhrung. Num Pages: 268 pages, 3 black & white tables. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 14. Weight in Grams: 327.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Edition
- Softcover reprint of the original 1st ed. 2003
- Number of pages
- 268
- Condition
- New
- SKU
- V9783322810977
- ISBN
- 9783322810977
Paperback
Condition: New
€ 114.96
€ 114.96
Paperback / so. Papers from conference held March 2009 at the Wolfgang Goethe-Universit'at Frankfurt. Editor(s): Blattel-Mink, Birgit; Hellmann, Kai-Uwe. Series: Konsumsoziologie Und Massenkultur. Num Pages: 232 pages, black & white illustrations, bibliography. BIC Classification: JHB; KJSM. Category: (G) General (US: Trade). Dimension: 210 x 148 x 12. Weight in Grams: 341.
- Format
- Paperback
- Publication date
- 2009
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Number of pages
- 232
- Condition
- New
- SKU
- V9783531169354
- ISBN
- 9783531169354
Paperback
Condition: New
€ 55.16
€ 55.16
Hardback. Editor(s): Binckebanck, Lars; Belz, Christian. Num Pages: colour illustrations, black & white tables, bibliography. BIC Classification: KJMV5; KJS. Category: (G) General (US: Trade). Dimension: 244 x 173 x 43. Weight in Grams: 1315.
- Format
- Hardback
- Publication date
- 2012
- Publisher
- Springer Gabler United States
- Condition
- New
- SKU
- V9783834931610
- ISBN
- 9783834931610
Hardback
Condition: New
€ 112.88
€ 112.88
Paperback. Editor(s): Bilgin, Mehmet Huseyin; Danis, Hakan; Demir, Ender; Lau, Chi Keung Marco. Series: Eurasian Studies in Business and Economics. Num Pages: 265 pages, 24 black & white illustrations, 8 colour illustrations, biography. BIC Classification: KCF; KFF; KJMV6; KJSM. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 14. Weight in Grams: 415.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Springer International Publishing AG Switzerland
- Edition
- Softcover reprint of the original 1st ed. 2015
- Number of pages
- 265
- Condition
- New
- SKU
- V9783319367125
- ISBN
- 9783319367125
Paperback
Condition: New
€ 193.57
€ 193.57
Hardback. Editor(s): Bilgin, Mehmet Huseyin; Danis, Hakan; Demir, Ender; Can, Ugur. Series: Eurasian Studies in Business and Economics. Num Pages: 633 pages, 93 black & white illustrations, 42 colour illustrations, biography. BIC Classification: KFFH; KJSM; KJVS. Category: (G) General (US: Trade). Dimension: 235 x 155 x 35. Weight in Grams: 1142.
- Format
- Hardback
- Publication date
- 2016
- Publisher
- Springer International Publishing AG Switzerland
- Number of pages
- 633
- Condition
- New
- SKU
- V9783319399188
- ISBN
- 9783319399188
Hardback
Condition: New
€ 263.46
€ 263.46
Paperback. Autoren aus Wissenschaft und Praxis stellen in diesem Buch die Grundlagen und Besonderheiten des Business-to-Business-Marketing fur Profifussballvereine umfassend und verstandlich dar." Editor(s): Bieling, Marc; Eschweiler, Maurice; Hardenacke, Jens. Num Pages: 412 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 22. Weight in Grams: 535.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Edition
- Softcover reprint of the original 1st ed. 2004
- Number of pages
- 412
- Condition
- New
- SKU
- V9783322816504
- ISBN
- 9783322816504
Paperback
Condition: New
€ 84.09
€ 84.09
Hardback. Editor(s): Beule, Filip De; Narayanan, Krishnan. Series: India Studies in Business and Economics. Num Pages: 224 pages, 15 colour illustrations, 80 black & white tables, 12 colour tables, biography. BIC Classification: KCD; KJMV6; KJSM. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 14. Weight in Grams: 502.
- Format
- Hardback
- Publication date
- 2015
- Publisher
- Springer Verlag, Singapore Singapore
- Number of pages
- 224
- Condition
- New
- SKU
- V9789811000829
- ISBN
- 9789811000829
Hardback
Condition: New
€ 128.05
€ 128.05
Unternehmerische Herausforderung Durch Den Europaischen Binnenmarkt 19...
. Ed(S): Berthel, Jurgen; Becker, Fred W.
Paperback. Editor(s): Berthel, Jurgen; Becker, Fred W. Num Pages: 184 pages, 5 black & white illustrations. BIC Classification: KJS; KJU. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 10. Weight in Grams: 330.
- Format
- Paperback
- Publication date
- 1990
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Number of pages
- 184
- Condition
- New
- SKU
- V9783540530749
- ISBN
- 9783540530749
Paperback
Condition: New
€ 82.71
€ 82.71
Hardback. Editor(s): Belz, Christian; Schogel, Marcus; Arndt, Oliver; Walter, Verena. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 32. Weight in Grams: 1102.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834907400
- ISBN
- 9783834907400
Hardback
Condition: New
€ 110.32
€ 110.32
Innovation Driven Marketing: Vom Trend zur innovativen Marketinglösun...
. Ed(S): Belz, Christian; Sch Gel, Marcus; To...
hardcover. Editor(s): Belz, Christian; Sch Gel, Marcus; Tomczak, Torsten; Schogel, Marcus. Num Pages: 489 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 29. Weight in Grams: 1007.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- Gabler Verlag United States
- Number of pages
- 489
- Condition
- New
- Edition
- 2007th Edition
- SKU
- V9783834902825
- ISBN
- 9783834902825
Hardback
Condition: New
€ 109.52
€ 109.52
Paperback / so. In dem Buch wird die Gestaltung von Informationssystemen aus dem Blickwinkel von Anbietern, Anwendern und Nutzern beschrieben. Dabei stehen vier wichtige Trends im Vordergrund: Standardisierung, Individualisierung, Hybridisierung und Internetisierung. Editor(s): Becker, Jorg; Knackstedt, Ralf; Muller, Oliver; Winkelmann, Axel. Num Pages: black & white illustrations, bibliography. BIC Classification: KJMV3; KJS; UF. Category: (G) General (US: Trade). Dimension: 234 x 156 x 14. Weight in Grams: 381.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Condition
- New
- SKU
- V9783642337246
- ISBN
- 9783642337246
Paperback
Condition: New
€ 50.37
€ 50.37