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Sales & marketing

Results 1281 - 1300 of 1355

Sales & marketing

Paperback. Designers, artists, and entrepreneurs will find inspiration in this collection of over 2,000 unique trademarks, logos, and typefaces Num Pages: 160 pages, 2,223 b/w drawings. BIC Classification: KJSA. Category: (G) General (US: Trade). Dimension: 278 x 216 x 12. Weight in Grams: 694.
Publisher
Schiffer Publishing Ltd
Format
Paperback
Publication date
2003
Condition
New
SKU
V9780764318283
ISBN
9780764318283
Paperback
Condition: New

€ 36.99
€ 24.77

Paperback. .
Publisher
Taylor & Francis Ltd United Kingdom
Number of pages
180
Format
Paperback
Publication date
2015
Edition
1st Edition
Condition
New
SKU
V9781138801547
ISBN
9781138801547
Paperback
Condition: New

€ 58.33

Hardcover. Used hardback, in good condition. With dustjacket.
Condition
Used, Good
Publisher
John Wiley & Sons
Format
Hardback
Publication date
1999
Edition
1st Edition
SKU
KIN0008804
ISBN
9780471295556
Hardback
Condition: Used, Good

€ 4.99

Hardcover. Adweek books." Includes index. Commissioning organisation: by Agnieszka Winkler. xii, 227 p. ill. 24 cm. Stiff boards. As new with dw." Keywords: "Business, Finance & Law - E-Commerce - General,Business, Finance & Law - E-Commerce - Managers' Guides to Computing,"
Condition
Used, Like New
Publisher
John Wiley & Sons
Format
Hardback
Publication date
1999
Edition
1st Edition
SKU
KEX0164428
ISBN
9780471295556
Hardback
Condition: Used, Like New

€ 4.99

Hardcover. Why customer retention is the new acquisition It costs roughly five-to-ten times more to acquire a new customer than it does to retain an existing one, and yet companies continue to disproportionately spend their budgets into the "wrong" end of the funnel - the mass media or awareness side. Num Pages: 304 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 232 x 160 x 29. Weight in Grams: 514.
Publisher
John Wiley & Sons Inc United Kingdom
Number of pages
304
Format
Hardback
Publication date
2010
Edition
1st Edition
Condition
New
SKU
V9780470487853
ISBN
9780470487853
Hardback
Condition: New

€ 38.65

Hardcover. The Grateful Dead-rock legends, marketing pioneers The Grateful Dead broke almost every rule in the music industry book. They encouraged their fans to record shows and trade tapes; they built a mailing list and sold concert tickets directly to fans; and they built their business model on live concerts, not album sales. Num Pages: 192 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 187 x 136 x 18. Weight in Grams: 236.
Publisher
Wiley
Number of pages
192
Format
Hardback
Publication date
2010
Edition
1st Edition
Condition
New
SKU
V9780470900529
ISBN
9780470900529
Hardback
Condition: New

€ 25.99
€ 18.93

Paperback. In an age when technology not only allows transparency, but demands it, do truth and honesty have any place in today's modern industry? Can we ever really trust companies? Robert Phillips analyses the fall of PR, argues for the rise of Public Leadership as an alternative model for communications, and offers tools & advice on how to survive. Num Pages: 336 pages. BIC Classification: KJSP. Category: (G) General (US: Trade). Dimension: 200 x 130 x 28. Weight in Grams: 318.
Publisher
Unbound
Format
Paperback
Publication date
2015
Condition
New
SKU
V9781783520831
ISBN
9781783520831
Paperback
Condition: New

€ 18.99
€ 18.82

Hardback. Discover what's possible when the art and science of marketing collide

The Marketing Performance Blueprint is an actionable and innovative guide to unlocking your potential as a marketer and accelerating success for your business. Num Pages: 256 pages, illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 163 x 232 x 23. Weight in Grams: 448.

Publisher
John Wiley & Sons Inc
Format
Hardback
Publication date
2014
Edition
1st Edition
Condition
New
SKU
V9781118883433
ISBN
9781118883433
Hardback
Condition: New

€ 29.99
€ 21.36

Hardback. An illuminating investigation into a class of enterprising women aspiring to "make it" in the social media economy but often finding only unpaid work Num Pages: 320 pages, 8 b/w illus. BIC Classification: JFCA; JFD; KCF; KJE; KJS; UDB. Category: (G) General (US: Trade). Dimension: 210 x 140. .
Publisher
Yale University Press
Format
Hardback
Publication date
2017
Condition
New
SKU
V9780300218176
ISBN
9780300218176
Hardback
Condition: New

€ 46.79

Paperback. This book addresses the specific challenges of marketing in the creative industries, whilst applying classic marketing theory to a range of international examples. It combines a comprehensive and innovative perspective on customer value theory with practical marketing strategies and detailed case studies. Num Pages: 384 pages, 47 figures, 18 black & white tables. BIC Classification: KJS. Category: (U) Tertiary Education (US: College). Dimension: 192 x 247 x 20. Weight in Grams: 750.
Publisher
Bloomsbury Publishing PLC
Format
Paperback
Publication date
2015
Edition
2015th Edition
Condition
New
SKU
V9780230380240
ISBN
9780230380240
Paperback
Condition: New

€ 70.81

Paperback. Tom Hopkins earned himself over one million dollars in his first three years as a salesman. Here, in his first book, he sets down the key secrets of his success. Editor(s): Jamison, Warren. Num Pages: 384 pages, index. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 199 x 132 x 21. Weight in Grams: 288.
Publisher
HarperCollins Publishers Ltd
Format
Paperback
Publication date
1994
Condition
New
SKU
V9780586058961
ISBN
9780586058961
Paperback
Condition: New

€ 17.99
€ 12.61

Hardback.

Harness "Code Halos" to gain competitive advantage in the digital era

Amazon beating Borders, Netflix beating Blockbuster, Apple beating Kodak, and the rise of companies like Google, LinkedIn, and Pandora are not isolated or random events. Num Pages: 256 pages, illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 243 x 167 x 22. Weight in Grams: 448.

Publisher
John Wiley & Sons Inc
Format
Hardback
Publication date
2014
Edition
1st Edition
Condition
New
SKU
V9781118862070
ISBN
9781118862070
Hardback
Condition: New

€ 36.87

Paperback. Series: Financial Times Series. Num Pages: 240 pages, Illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 234 x 154 x 18. Weight in Grams: 470.
Publisher
FT Press
Number of pages
240
Format
Paperback
Publication date
2012
Edition
01st Edition
Condition
New
SKU
V9780273775089
ISBN
9780273775089
Paperback
Condition: New

€ 26.99
€ 26.16

Paperback. Num Pages: 490 pages, 102 black & white illustrations, 6 black & white tables, 21 black & white halftones, 81 b. BIC Classification: KJC; KJS. Category: (G) General (US: Trade); (U) Tertiary Education (US: College). Dimension: 192 x 246 x 39. Weight in Grams: 1172.
Publisher
Taylor & Francis Ltd
Format
Paperback
Publication date
2016
Edition
5th Edition
Condition
New
SKU
V9780415834278
ISBN
9780415834278
Paperback
Condition: New

€ 80.41

Hardcover. Editor(s): Richard Joseph Publishers Ltd. Num Pages: 480 pages. BIC Classification: 1DB; GBCR; KJS; WCS. Category: (G) General (US: Trade). Dimension: 234 x 166 x 32. Weight in Grams: 808. 480pp.
Condition
Used, Like New
Publisher
Richard Joseph Publishers Ltd
Number of pages
480
Format
Hardback
Publication date
2006
Edition
29th UK ed.
SKU
KEX0193998
ISBN
9781872699844
Hardback
Condition: Used, Like New

€ 4.99

Paperback. Num Pages: 640 pages, Illustrations. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational. Dimension: 233 x 193 x 32. Weight in Grams: 1078.
Publisher
John Wiley & Sons Inc
Number of pages
640
Format
Paperback
Publication date
2012
Edition
3rd Edition
Condition
New
SKU
V9781118269749
ISBN
9781118269749
Paperback
Condition: New

€ 28.99
€ 23.86

Paperback. The New York Times Bestseller named one of the "Most Important Books of 2016" by Inc, and a Forbes 2016 "Must Read Business Book" Small Data presents a behind-the-scenes look at what it takes to create global brands and reveals surprising and counter-intuitive truths about who we are and what connects us as humans. Num Pages: 288 pages. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 130 x 198 x 19. Weight in Grams: 206.
Publisher
Hodder & Stoughton General Division
Format
Paperback
Publication date
2017
Condition
New
SKU
V9781473630130
ISBN
9781473630130
Paperback
Condition: New

€ 17.99
€ 13.04

Hardcover. How to apply for-profit marketing strategies to non-profit organizations Branding for the Public Sector presents powerful and effective branding strategies for the public sector illustrated through case studies and examples. Num Pages: 288 pages, illustrations. BIC Classification: KJS; KNV. Category: (P) Professional & Vocational. Dimension: 159 x 231 x 20. Weight in Grams: 552.
Publisher
John Wiley & Sons Inc United States
Number of pages
352
Format
Hardback
Publication date
2014
Edition
1st Edition
Condition
New
SKU
V9781118756317
ISBN
9781118756317
Hardback
Condition: New

€ 40.99
€ 31.89

Hardback. The go-to guide for creating and managing a fully integrated product lifecycle--updated with critical information about innovative new tools and evolving customer perceptions Num Pages: 432 pages, ill. BIC Classification: KJMV5; KJS. Category: (P) Professional & Vocational. Dimension: 161 x 236 x 32. Weight in Grams: 642.
Publisher
McGraw-Hill Education - Europe United States
Number of pages
432
Format
Hardback
Publication date
2011
Edition
4th Edition
Condition
New
SKU
V9780071772983
ISBN
9780071772983
Hardback
Condition: New

€ 83.49
€ 63.42

Paperback. Num Pages: 128 pages. BIC Classification: GTC; KJB; KJC; KJH; KJS; UT. Category: (U) Tertiary Education (US: College). Dimension: 234 x 175 x 11. Weight in Grams: 252.
Publisher
Oxford University Press, USA
Number of pages
128
Format
Paperback
Publication date
2013
Edition
1st Edition
Condition
New
SKU
V9780195527988
ISBN
9780195527988
Paperback
Condition: New

€ 35.62

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