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Sales & marketing

Results 3681 - 3700 of 3810

Sales & marketing

Hardcover. This refreshingly simple, practical guide demonstrates howbrand management can boost business performance. It is the idealinspiration for creating growth in today's tough economic times. Num Pages: 256 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 243 x 198 x 20. Weight in Grams: 652.
Publisher
John Wiley & Sons Inc United Kingdom
Number of pages
256
Format
Hardback
Publication date
2010
Edition
2nd Edition
Condition
New
SKU
V9780470686195
ISBN
9780470686195
Hardback
Condition: New

€ 37.54

Paperback. Learn in a week, what the experts learn in a lifetime. Num Pages: 128 pages. BIC Classification: KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 129. .
Publisher
Hodder & Stoughton General Division
Format
Paperback
Publication date
2016
Condition
New
SKU
V9781473609594
ISBN
9781473609594
Paperback
Condition: New

€ 15.99
€ 11.92

Paperback. A robust guide to practicing ethnographic research in the private sector. Num Pages: 200 pages, black & white illustrations, black & white tables, figures. BIC Classification: JHB; JHMC; KJSM. Category: (G) General (US: Trade). Dimension: 229 x 152 x 15. Weight in Grams: 340.
Publisher
Left Coast Press Inc
Format
Paperback
Publication date
2014
Condition
New
SKU
V9781611323900
ISBN
9781611323900
Paperback
Condition: New

€ 50.29

Paperback. Audio branding covers everything from app sounds, right down to the noise a particular brand of car makes when unlocked or turned on. This text will give practical guidance to the creating an audio language to support brand identity and personality. Num Pages: 232 pages. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 158 x 235 x 19. Weight in Grams: 382.
Publisher
Kogan Page Ltd
Format
Paperback
Publication date
2017
Edition
1st Edition
Condition
New
SKU
V9780749478575
ISBN
9780749478575
Paperback
Condition: New

€ 40.99
€ 36.59

Hardcover. The first edition of Marketing to the Social Web has become one of the strongest titles in the market place on the hot topic of social media. Three new chapters, and additional updates to this second edition will enable the book to stay relevant and compete with the growing number of business books on social media and marketing. Num Pages: 272 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 230 x 160 x 25. Weight in Grams: 462.
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
272
Format
Hardback
Publication date
2009
Edition
2nd Edition
Condition
New
SKU
V9780470410974
ISBN
9780470410974
Hardback
Condition: New

€ 25.99
€ 21.30

Paperback. Series: Books Mean Business. Num Pages: 57 pages. BIC Classification: KJSP. Category: (G) General (US: Trade). Dimension: 148 x 108 x 6. Weight in Grams: 62.
Publisher
Hothive Books United Kingdom
Number of pages
57
Format
Paperback
Publication date
2009
Condition
New
SKU
V9781906316433
ISBN
9781906316433
Paperback
Condition: New

€ 8.99
€ 7.94

Paperback. Num Pages: 240 pages, Illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 233 x 157 x 13. Weight in Grams: 392.
Publisher
Palgrave Macmillan
Number of pages
288
Format
Paperback
Publication date
2002
Edition
Revised
Condition
New
SKU
V9781403939494
ISBN
9781403939494
Paperback
Condition: New

€ 66.52

Paperback. Advises PR practitioners at various levels on how to demonstrate clearly and objectively the impact that their work has to their clients and managers. This book draws on both their practical and academic experience to discuss a diverse range of evaluation methods and strategies. Series: PR in Practice. Num Pages: 208 pages, illustrations. BIC Classification: KJSP. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 232 x 155 x 12. Weight in Grams: 310.
Publisher
Kogan Page Ltd United Kingdom
Number of pages
256
Format
Paperback
Publication date
2014
Edition
3rd Edition
Condition
New
SKU
V9780749468897
ISBN
9780749468897
Paperback
Condition: New

€ 46.99
€ 42.16

Paperback. Mikael Karlsson's revision of Rohn Engh's classic text covers everything from choosing a subject to marketing photos the right way to the right people. Readers will benefit from up-to-date advice and brand new interviews with industry experts. Num Pages: 320 pages. BIC Classification: AJ; KJS. Category: (G) General (US: Trade). Dimension: 155 x 229 x 28. Weight in Grams: 540.
Publisher
North Light Books
Format
Paperback
Publication date
2016
Edition
6th Edition
Condition
New
SKU
V9781440344350
ISBN
9781440344350
Paperback
Condition: New

€ 30.99
€ 20.68

Hardcover. Audience behavior began to shift dramatically in the mid 1990s. Since then, people have become more spontaneous in purchasing tickets and increasingly prefer selecting specific programs to attend rather than buying a subscription series. Arts attenders also expect more responsive customer service than ever before. Num Pages: 320 pages. BIC Classification: AB; KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 237 x 163 x 28. Weight in Grams: 536.
Publisher
John Wiley & Sons Inc United States
Number of pages
320
Format
Hardback
Publication date
2006
Edition
1st Edition
Condition
New
SKU
V9780787978440
ISBN
9780787978440
Hardback
Condition: New

€ 27.35

Paperback. The complete guide to media interviews for all PR and press officers and their clients tasked with representing themselves or their organizations to confidently deliver a key message across channels, even in crisis conditions. Num Pages: 224 pages. BIC Classification: GTC; KJP; KJSP. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 158 x 234 x 15. Weight in Grams: 346.
Publisher
Kogan Page Ltd
Format
Paperback
Publication date
2015
Condition
New
SKU
V9780749474720
ISBN
9780749474720
Paperback
Condition: New

€ 40.99
€ 36.59

Paperback. ". fascinating. Like Malcolm Gladwell on speed. " -THE GUARDIAN "HERD is a rare thing: a book that transforms the reader's perception of how the world works". -Matthew D'Ancona, THE SPECTATOR "This book is a must. Once you have read it you will understand why Mark Earls is regarded as a marketing guru. Num Pages: 424 pages, Illustrations. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 196 x 128 x 23. Weight in Grams: 452.
Publisher
John Wiley & Sons Inc London
Format
Paperback
Publication date
2009
Edition
First Updated
Condition
New
SKU
V9780470744598
ISBN
9780470744598
Paperback
Condition: New

€ 17.99
€ 15.56

Paperback. Harness the power of marketing and watch your business grow

Having your own business isn't the same as having customers, and one is useless without the other. Num Pages: 384 pages, Illustrations. BIC Classification: KJS; KJVS. Category: (P) Professional & Vocational. Dimension: 233 x 189 x 21. Weight in Grams: 612.

Publisher
John Wiley & Sons Inc United States
Number of pages
384
Format
Paperback
Publication date
2012
Edition
3rd Edition
Condition
New
SKU
V9781118311837
ISBN
9781118311837
Paperback
Condition: New

€ 38.99
€ 30.86

Paperback. Provides practical advice, tools and techniques for managers to adopt when managing any complaints that come into their organisation. With case studies from companies as diverse as John Lewis, Waitrose, DHL, Hilton Hotels, the Starwood group and BT, this title explains what customers are really looking for when they make a compliant. Num Pages: 208 pages, illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 233 x 154 x 12. Weight in Grams: 326.
Publisher
Kogan Page Ltd United Kingdom
Number of pages
208
Format
Paperback
Publication date
2012
Edition
1st Edition
Condition
New
SKU
V9780749465308
ISBN
9780749465308
Paperback
Condition: New

€ 46.99
€ 42.28

Hardcover. How to become a trusted resource for consumers in a society of constant manipulation

People decide who to trust, what advice to heed, and which individuals to forge personal or transactional relationships with based on a simple metric of believability. Num Pages: 184 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 235 x 162 x 20. Weight in Grams: 408.

Publisher
John Wiley & Sons Inc
Number of pages
184
Format
Hardback
Publication date
2012
Edition
1st Edition
Condition
New
SKU
V9781118137536
ISBN
9781118137536
Hardback
Condition: New

€ 25.99
€ 21.30

Paperback. Series: The Basics. Num Pages: 288 pages, black & white illustrations. BIC Classification: KJSP. Category: (U) Tertiary Education (US: College); (UP) Postgraduate, Research & Scholarly. Dimension: 197 x 130 x 21. Weight in Grams: 324.
Publisher
Taylor & Francis Ltd
Number of pages
288
Format
Paperback
Publication date
2013
Edition
1st Edition
Condition
New
SKU
V9780415675833
ISBN
9780415675833
Paperback
Condition: New

€ 28.63

Hardback. What is a 21st Century Brand?, published with the Institute of Practitioners in Advertising, presents a collection of essays from distinction-level candidates of the IPA's Excellence Diploma who have gone on to become some of the industry's most celebrated and brightest young stars. Num Pages: 432 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 165 x 242 x 29. Weight in Grams: 788.
Publisher
Kogan Page Ltd
Format
Hardback
Publication date
2015
Edition
1st Edition
Condition
New
SKU
V9780749472627
ISBN
9780749472627
Hardback
Condition: New

€ 53.47

Hardback. Editor(s): Wymer, Walter W., Jr. Series: Applying Quality of Life Research. Num Pages: 389 pages, 16 black & white illustrations, 27 colour illustrations, biography. BIC Classification: KJS; MBNH. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 22. Weight in Grams: 757.
Publisher
Springer International Publishing AG Switzerland
Number of pages
389
Format
Hardback
Publication date
2015
Edition
1st ed. 2015
Condition
New
SKU
V9783319198682
ISBN
9783319198682
Hardback
Condition: New

€ 129.66

Paperback. A practical textbook for marketing professionals, senior executives in business, students at both undergraduate and MBA level and those studying for the Chartered Institute of Marketing Diploma. Haywood uses real business examples to illustrate successes and failures in the field. Num Pages: 240 pages. BIC Classification: KJMV7; KJSP. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 156 x 13. Weight in Grams: 406. "Includes bibliographical references and index. Commissioning organisation: Roger Haywood ; foreword by Steve Cuthbert. viii, 227 p. 24 cm. Paperback. As new." Keywords: "Business, Finance & Law - Sales & Marketing - Marketing Management,Business, Finance & Law - Sales & Marketing - Public Relations,Subjec"
Condition
Used, Like New
Publisher
Palgrave Macmillan Dublin, Ireland
Number of pages
240
Format
Paperback
Publication date
1997
Edition
1998th Edition
SKU
KEX0163907
ISBN
9780333684771
Paperback
Condition: Used, Like New

€ 32.99
€ 4.99

Paperback. With a new foreword by Ken Blanchard A straightforward and snappy guide to successful customer service from the author of the bestselling The One Minute Manager. Series: The One Minute Manager. Num Pages: 160 pages. BIC Classification: KJSU. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 196 x 129 x 11. Weight in Grams: 98.
Publisher
Harper
Number of pages
160
Format
Paperback
Publication date
2011
Edition
New edition
Condition
New
SKU
V9780006530695
ISBN
9780006530695
Paperback
Condition: New

€ 13.99
€ 11.76

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