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Business & Finance

Results 36433 - 36456 of 40058

Business & Finance

Hardback. Series: The Princeton Economic History of the Western World. Num Pages: 240 pages, 21 line illus. 3 tables. BIC Classification: KCM. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 229 x 152. .
Publisher
Princeton University Press
Format
Hardback
Publication date
2016
Condition
New
SKU
V9780691162911
ISBN
9780691162911
Hardback
Condition: New

€ 52.99
€ 37.81

Hardcover. Editor(s): Almeida, Jorge T. Num Pages: 168 pages, tables. BIC Classification: KC. Category: (G) General (US: Trade). Dimension: 263 x 183 x 17. Weight in Grams: 598.
Format
Hardback
Publication date
2008
Publisher
Nova Science Publishers Inc United States
Number of pages
168
Condition
New
SKU
V9781604561654
ISBN
9781604561654
Hardback
Condition: New

€ 158.04
€ 107.92

Paperback. Editor(s): Bakker, Niels. Num Pages: 87 pages, illustrations. BIC Classification: 1FKA; 1KLSB; TV. Category: (G) General (US: Trade). Dimension: 225 x 152 x 7. Weight in Grams: 194.
Format
Paperback
Publication date
2013
Publisher
Nova Science Pub Inc
Number of pages
87
Condition
New
SKU
V9781628081015
ISBN
9781628081015
Paperback
Condition: New

€ 101.00
€ 70.11

Hardcover. Editor(s): Rottner, Wesley B. Num Pages: 277 pages, tables, graphs, maps. BIC Classification: 1KL; JP; JW; KC. Category: (G) General (US: Trade). Dimension: 185 x 261 x 22. Weight in Grams: 722.
Format
Hardback
Publication date
2011
Publisher
Nova Science Publishers Inc United States
Number of pages
277
Condition
New
SKU
V9781617611131
ISBN
9781617611131
Hardback
Condition: New

€ 221.02
€ 149.67

Paperback. Once deemed a dysfunctional democracy with a feckless set of political institutions and a drunk economy, today s Brazil has undergone a complete reversal of fortune. Num Pages: 288 pages, black & white tables, figures. BIC Classification: 1KLSB; JP; KCP. Category: (P) Professional & Vocational. Dimension: 152 x 228 x 19. Weight in Grams: 382.
Format
Paperback
Publication date
2014
Publisher
Polity Press United Kingdom
Edition
1st Edition
Number of pages
288
Condition
New
SKU
V9780745661650
ISBN
9780745661650
Paperback
Condition: New

€ 25.82

Hardcover. Once deemed a dysfunctional democracy with a feckless set of political institutions and a drunk economy, today s Brazil has undergone a complete reversal of fortune. Num Pages: 288 pages, illustrations. BIC Classification: 1KLSB; JP; KCP. Category: (P) Professional & Vocational. Dimension: 232 x 161 x 24. Weight in Grams: 494.
Format
Hardback
Publication date
2014
Publisher
Polity Press United Kingdom
Edition
1st Edition
Number of pages
288
Condition
New
SKU
V9780745661643
ISBN
9780745661643
Hardback
Condition: New

€ 72.21

Hardcover. The stock market crashes. Oil prices swoon. American unemployment spikes. Large brand name corporations go bankrupt. Global confidence is at an all time low. The Government spends billions on bailouts. And the dollar goes up. The dollar is still the key reserve currency. Num Pages: 270 pages, Illustrations. BIC Classification: KCS; KF. Category: (P) Professional & Vocational. Dimension: 230 x 162 x 27. Weight in Grams: 490.
Format
Hardback
Publication date
2011
Publisher
John Wiley & Sons Inc
Edition
1st Edition
Number of pages
270
Condition
New
SKU
V9781118004418
ISBN
9781118004418
Hardback
Condition: New

€ 31.99
€ 24.80

Paperback. Consumers have taken the lead in rejecting genetically modified crops. Giving a voice to farmers who are being pressured by half a dozen giant corporations to grow these crops, this book provides an explanation of what is happening and what is at stake, and a statement of principles. Translator(s): Soani, Manisha; Rao, Vijaya. Series: Global Issues. Num Pages: 160 pages, notes, boxes. BIC Classification: 1QFG; GTF; KNAC; RNP; TV. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 198 x 130 x 12. Weight in Grams: 227. Good clean copy with some minor shelf wear
Condition
Used, Very Good
Publisher
Zed Books
Format
Paperback
Publication date
2000
SKU
KCG0004504
ISBN
9781856499002
Paperback
Condition: Used, Very Good

€ 4.99

Paperback. Explores the extent of the psychological tricks and traps that companies devise to win our hard-earned money. This title looks at how global giants conspire to obscure the truth and manipulate our minds, all in service of persuading us to buy. Num Pages: 288 pages. BIC Classification: KJMV7. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 234 x 158 x 23. Weight in Grams: 398.
Edition
1st Edition
Publisher
Kogan Page Ltd
Number of pages
288
Format
Paperback
Publication date
2012
Condition
New
SKU
V9780749465049
ISBN
9780749465049
Paperback
Condition: New

€ 33.99
€ 28.82

Paperback. This book looks at international brands from all perspectives, from the development of new brands to brand management, from trade mark protection to the role of advertising. It includes contributions from trade mark lawyers, designers and advertising agencies. Editor(s): Hart, Susannah; Murphy, John M. Num Pages: 240 pages, facsimiles. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 233 x 156 x 16. Weight in Grams: 481.
Format
Paperback
Publication date
1997
Publisher
Palgrave Macmillan
Edition
1998th Edition
Condition
New
SKU
V9780333659090
ISBN
9780333659090
Paperback
Condition: New

€ 63.63

Paperback. Permeated with international case studies, Brands with a Conscience illustrates how to create and sustain a culture that meets the needs of internal and external stakeholders. Editor(s): Ind, Nicholas; Horlings, Sandra. Num Pages: 240 pages. BIC Classification: KJG; KJMV7; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 234 x 156. .
Format
Paperback
Publication date
2016
Publisher
Kogan Page Ltd United Kingdom
Edition
1st Edition
Number of pages
240
Condition
New
SKU
V9780749475444
ISBN
9780749475444
Paperback
Condition: New

€ 40.99
€ 36.49

Hardcover. An important business book that shows managers and companies how to survive and succeed in today's turbulent times. Num Pages: 240 pages, illustrations. BIC Classification: KJ. Category: (P) Professional & Vocational. Dimension: 240 x 166 x 20. Weight in Grams: 572.
Format
Hardback
Publication date
2012
Publisher
LID Publishing, Inc.
Number of pages
240
Condition
New
SKU
V9780985286408
ISBN
9780985286408
Hardback
Condition: New

€ 26.99
€ 20.45

Paperback. .
Publisher
SAGE Publications Ltd
Format
Paperback
Publication date
2016
Edition
1st Edition
Condition
New
SKU
V9781473919525
ISBN
9781473919525
Paperback
Condition: New

€ 43.99
€ 40.79

Hardcover. In the current economic climate, nonprofits need to focus on ways to stand out from the crowd, win charitable dollars, and survive the downturn. Effective, mission-focused communications can help organizations build strong identities, heightened reputations, and increased fundraising capability. Num Pages: 208 pages, Illustrations. BIC Classification: KJS; KJVX. Category: (P) Professional & Vocational. Dimension: 225 x 145 x 15. Weight in Grams: 370.
Publisher
John Wiley & Sons Inc United Kingdom
Number of pages
208
Format
Hardback
Publication date
2010
Edition
Har/Psc
Condition
New
SKU
V9780470527535
ISBN
9780470527535
Hardback
Condition: New

€ 48.36

Paperback. Branding is possibly the most powerful commercial and cultural force on the planet. Robert Jones discusses the vast variety of brands, and why we still fall for them even as we are becoming more brand-aware. Looking at the philosophy and story behind brands, he considers how they work their magic, and what the future for brands might be. Series: Very Short Introductions. Num Pages: 144 pages, 10 black and white images. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 174 x 111. .
Publisher
Oxford University Press
Format
Paperback
Publication date
2017
Edition
1st Edition
Condition
New
SKU
V9780198749912
ISBN
9780198749912
Paperback
Condition: New

€ 11.99
€ 10.78

Paperback.
Publisher
Pearson Education Limited United Kingdom
Number of pages
264
Format
Paperback
Publication date
2010
Edition
1st Edition
Condition
New
SKU
V9780273719953
ISBN
9780273719953
Paperback
Condition: New

€ 27.99
€ 26.77

Hardback. Num Pages: 224 pages. BIC Classification: KFFR; KJS. Category: (G) General (US: Trade). Dimension: 260 x 218. .
Publisher
Braun Publishing AG
Format
Hardback
Publication date
2017
Edition
Bilingual
Condition
New
SKU
V9783037682210
ISBN
9783037682210
Hardback
Condition: New

€ 59.36
€ 54.69

Paperback. Editor(s): Gaski, John F. Num Pages: 95 pages, illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 155 x 231 x 9. Weight in Grams: 186.
Format
Paperback
Publication date
2011
Publisher
Nova Science Publishers Inc United States
Number of pages
95
Condition
New
SKU
V9781616685942
ISBN
9781616685942
Paperback
Condition: New

€ 51.09
€ 40.41

Hardcover. How to apply for-profit marketing strategies to non-profit organizations Branding for the Public Sector presents powerful and effective branding strategies for the public sector illustrated through case studies and examples. Num Pages: 288 pages, illustrations. BIC Classification: KJS; KNV. Category: (P) Professional & Vocational. Dimension: 159 x 231 x 20. Weight in Grams: 552.
Publisher
John Wiley & Sons Inc United States
Number of pages
352
Format
Hardback
Publication date
2014
Edition
1st Edition
Condition
New
SKU
V9781118756317
ISBN
9781118756317
Hardback
Condition: New

€ 33.99
€ 26.68

Paperback. Discover how brands are created, managed, differentiated, leveraged, and licensed

Whether your business is large or small, global or local, this new edition of Branding For Dummies gives you the nuts and bolts to create, improve, and maintain a successful brand. Num Pages: 384 pages, illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 188 x 236 x 16. Weight in Grams: 518.

Publisher
John Wiley & Sons Inc
Format
Paperback
Publication date
2015
Edition
2nd Edition
Condition
New
SKU
V9781118958087
ISBN
9781118958087
Paperback
Condition: New

€ 30.99
€ 21.79

Paperback.
Format
Paperback
Publication date
2013
Publisher
Skyhorse Publishing United States
Edition
1st Edition
Number of pages
112
Condition
New
SKU
V9781621532484
ISBN
9781621532484
Paperback
Condition: New

€ 17.99
€ 16.30

Paperback. "Branding and Advertising" presents a wide spectre of contemporary studies and works in the fields of branding, advertising and communication effects. This book presents a series of interesting papers related to advertising and branding, presented at the Copenhagen Conference 2002. Editor(s): Hansen, Flemming; Christensen, Lars Bech. Num Pages: 473 pages, Illustrations. BIC Classification: KJSA. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 231 x 158 x 31. Weight in Grams: 808.
Format
Paperback
Publication date
2003
Publisher
Copenhagen Business School Press
Number of pages
473
Condition
New
SKU
V9788763001182
ISBN
9788763001182
Paperback
Condition: New

€ 36.99
€ 26.56

Hardcover. Num Pages: 240 pages, 39 colour photos. BIC Classification: 1KBB; AMR; KJC; KJP; KJS. Category: (G) General (US: Trade). Dimension: 161 x 238 x 25. Weight in Grams: 708.
Publisher
Schiffer Publishing Ltd
Format
Hardback
Publication date
2016
Edition
1st Edition
Condition
New
SKU
V9780764351297
ISBN
9780764351297
Hardback
Condition: New

€ 37.99
€ 25.28

Paperback. Covers the key areas of branding, from developing a strong brand personality and differentiation to brand valuation and protecting your brand. This title provides examples from some of the world's most successful businesses, including CocaCola, Intel, Toyota and Virgin, and ideas from the smartest thinkers, David Aaker, Philip Kotler, and more. Series: ExpressExec S. Num Pages: 130 pages, Ill. BIC Classification: KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 174 x 123 x 9. Weight in Grams: 126.
Format
Paperback
Publication date
2002
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
130
Condition
New
SKU
V9781841124100
ISBN
9781841124100
Paperback
Condition: New

€ 15.99
€ 13.51

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