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Business & management
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Business & management
Hardcover. Here in a single, thoroughly updated volume, is everything you must know to develop a menu that will dramatically enhance a restaurant's image. The Fourth Edition addresses the full spectrum of restaurant establishments and the entire gamut of menu possibilities from the perspective of design. Num Pages: 224 pages, 108 line drawings, 50 halftones. BIC Classification: KJS; KNSH. Category: (P) Professional & Vocational; (UF) Further/Higher Education. Dimension: 284 x 220 x 21. Weight in Grams: 748.
- Format
- Hardback
- Publication date
- 1990
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 4th Edition
- Number of pages
- 224
- Condition
- New
- SKU
- V9780471289838
- ISBN
- 9780471289838
Hardback
Condition: New
€ 147.96€ 121.77
€ 147.96
€ 121.77
Paperback. * Highlights the very latest trends and issues in global diversity that affect human resource management. * Articles have been carefully chosen from a wide variety of cultural perspectives. * Case applications provide real life examples of successes and problems in a variety of countries. . Editor(s): Albrecht, Maryann H. Num Pages: 416 pages, 20 illustrations. BIC Classification: KJMV2; KNXB. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 253 x 180 x 22. Weight in Grams: 740.
- Format
- Paperback
- Publication date
- 2000
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 416
- Condition
- New
- SKU
- V9780631219224
- ISBN
- 9780631219224
Paperback
Condition: New
€ 42.99€ 33.52
€ 42.99
€ 33.52
Hardcover. The Bullish Thinking Guide for Managers serves as an educational tool for proactively dealing with emotional distress that may affect advisors in the high-risk/high-reward world of finance. In it, Dr. Alden Cass and Dr. Num Pages: 216 pages, Illustrations. BIC Classification: KFFM; KJM. Category: (P) Professional & Vocational. Dimension: 234 x 160 x 24. Weight in Grams: 422.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 216
- Condition
- New
- SKU
- V9780470137697
- ISBN
- 9780470137697
Hardback
Condition: New
€ 41.99€ 32.57
€ 41.99
€ 32.57
Hardback. The practical, expert guide to reaching the new consumer
Customer-Centric Marketing is a comprehensive game plan on succeeding in the new marketing landscape by focusing on the customer. Num Pages: 176 pages. BIC Classification: KJMV7; KJS. Category: (P) Professional & Vocational. Dimension: 238 x 161 x 21. Weight in Grams: 348.
- Publisher
- John Wiley & Sons Inc
- Format
- Hardback
- Publication date
- 2015
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781119092896
- ISBN
- 9781119092896
Hardback
Condition: New
€ 25.99€ 16.62
€ 25.99
€ 16.62
Hardcover. Reports of tinkering's death have been greatly exaggerated. In this book, readers will see how tinkering has been the guiding force behind both major corporate-sponsored innovations such as the personal computer and Ethernet, and smaller scale inventions with great potential. BIC Classification: 1KBB; HBJK; HBLW; KJH. Category: (Y) Teenage / Young Adult. Dimension: 248 x 164 x 22. Weight in Grams: 418. 224 pages. Reports of tinkering's death have been greatly exaggerated. In this book, readers will see how tinkering has been the guiding force behind both major corporate-sponsored innovations such as the personal computer and Ethernet, and smaller scale inventions with great potential. Cateogry: (Y) Teenage / Young Adult. BIC Classification: 1KBB; HBJK; HBLW; KJH. Dimension: 248 x 164 x 22. Weight: 418.
- Format
- Hardback
- Publication date
- 2013
- Publisher
- Basic Books
- Edition
- First Edition
- Number of pages
- 224
- Condition
- New
- SKU
- V9780465009237
- ISBN
- 9780465009237
Hardback
Condition: New
€ 43.50
€ 43.50
Hardcover. Num Pages: 240 pages. BIC Classification: KJM; KJVS. Category: (P) Professional & Vocational. Weight in Grams: 666.
- Publisher
- John Wiley & Sons Inc
- Format
- Hardback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781119191834
- ISBN
- 9781119191834
Hardback
Condition: New
€ 27.99€ 21.07
€ 27.99
€ 21.07
Hardcover. Editor(s): Dominguez, Alejandro L. Num Pages: 234 pages, tables & charts. BIC Classification: KJM. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 263 x 187 x 20. Weight in Grams: 688.
- Format
- Hardback
- Publication date
- 2013
- Publisher
- Nova Science Publishers Inc United States
- Number of pages
- 234
- Condition
- New
- SKU
- V9781604561425
- ISBN
- 9781604561425
Hardback
Condition: New
€ 236.81€ 161.91
€ 236.81
€ 161.91
Paperback. Offers an introduction to asset pricing, optimal portfolio selection, risk measurement, and investment evaluation. This title includes research in the area of incomplete markets and unhedgeable risks, and a chapter on finite difference methods. It integrates detailed examples and MATLAB codes. Num Pages: 416 pages, Illustrations. BIC Classification: KF; KJQ; PBW. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 233 x 155 x 25. Weight in Grams: 622.
- Publisher
- Princeton University Press
- Number of pages
- 416
- Format
- Paperback
- Publication date
- 2009
- Edition
- Second
- Condition
- New
- SKU
- V9780691141213
- ISBN
- 9780691141213
Paperback
Condition: New
€ 100.65€ 77.13
€ 100.65
€ 77.13
Hardback. This book presents an introduction to MCDA with chapters describing in detail each of the leading methods used in this field. Comparison of methods and software is also featured to enable readers to choose the most appropriate method needed in their research. Case studies are included throughout. Num Pages: 310 pages, Illustrations. BIC Classification: KJM; PBW. Category: (P) Professional & Vocational. Dimension: 236 x 159 x 20. Weight in Grams: 528.
- Format
- Hardback
- Publication date
- 2013
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 310
- Condition
- New
- SKU
- V9781119974079
- ISBN
- 9781119974079
Hardback
Condition: New
€ 105.62
€ 105.62
Paperback. Takes on the various trends in product innovation as the key to marketing. Num Pages: 152 pages, black & white illustrations. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 184 x 122 x 11. Weight in Grams: 146.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- Agate Publishing United States
- Number of pages
- 152
- Condition
- New
- SKU
- V9781932841572
- ISBN
- 9781932841572
Paperback
Condition: New
€ 15.99€ 14.42
€ 15.99
€ 14.42
paperback.
- Edition
- 1st Edition
- Publisher
- Hodder & Stoughton
- Format
- Paperback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781473621640
- ISBN
- 9781473621640
Paperback
Condition: New
€ 17.99€ 13.47
€ 17.99
€ 13.47
Hardback. Num Pages: 256 pages. BIC Classification: KJMV1. Category: (P) Professional & Vocational. Dimension: 164 x 238 x 26. Weight in Grams: 450.
- Format
- Hardback
- Publication date
- 2015
- Publisher
- John Wiley & Sons Inc
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781119084068
- ISBN
- 9781119084068
Hardback
Condition: New
€ 26.99€ 22.22
€ 26.99
€ 22.22
Paperback. Consultants, managers and MBA students all utilize a representational tool referred to as the "2 x 2 matrix", the most flexible and portable weapon in the knowledge worker's intellectual arsenal. This book is a single, integrated resource for reviewing, selecting, and deploying the best 2 x 2 framework for a specific situation. Num Pages: 352 pages, black & white illustrations. BIC Classification: KJ. Category: (P) Professional & Vocational. Dimension: 192 x 236 x 18. Weight in Grams: 620.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 352
- Format
- Paperback
- Publication date
- 2010
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118008799
- ISBN
- 9781118008799
Paperback
Condition: New
€ 68.98
€ 68.98
Hardcover. Written by former staff journalist turned PR trainer/consultant Alex Singleton, The PR Masterclass distills the secrets of effective PR and shows how to put in place a practical, reliable and successful media strategy for your product, business or activity. Num Pages: 208 pages. BIC Classification: KJSP. Category: (P) Professional & Vocational. Dimension: 230 x 151 x 20. Weight in Grams: 456.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 288
- Format
- Hardback
- Publication date
- 2014
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118756232
- ISBN
- 9781118756232
Hardback
Condition: New
€ 23.99€ 17.67
€ 23.99
€ 17.67
Hardcover. Come behind closed doors and see real trades made by real traders Dr. Alexander Elder leads readers into 16 trading rooms where they meet traders who open up their diaries and show you their trades. Some of them manage money, others trade for themselves; some trade for a living, others are still on the semi-professional level. Series: Wiley Trading. Num Pages: 342 pages, col. Illustrations. BIC Classification: KJP. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 259 x 210 x 26. Weight in Grams: 1200.
- Format
- Hardback
- Publication date
- 2006
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 342
- Condition
- New
- SKU
- V9780471678052
- ISBN
- 9780471678052
Hardback
Condition: New
€ 61.57€ 52.52
€ 61.57
€ 52.52
Paperback. The forms, letters, and other tools included in Marketing Kit For Dummies , 3rd Edition enable readers to start a successful marketing program from the beginning. The expert tips and information presented in the book take some of the mystery out of marketing and explain, step-by-step, how to implement and execute a successful marketing strategy. Num Pages: 384 pages, ill. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 236 x 189 x 23. Weight in Grams: 710.
- Format
- Paperback
- Publication date
- 2009
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 3rd Edition
- Number of pages
- 384
- Condition
- New
- SKU
- V9780470401156
- ISBN
- 9780470401156
Paperback
Condition: New
€ 26.99€ 22.12
€ 26.99
€ 22.12
Paperback. Discover how to access your creative power to boost your success inbusiness
Success in business demands constant creativity. Generatingfresh solutions to problems and the ability to invent new productsor services for a changing market are part of the intellectualcapital that gives a company its competitive edge. Num Pages: 388 pages, Illustrations. BIC Classification: KJD. Category: (P) Professional & Vocational. Dimension: 233 x 189 x 23. Weight in Grams: 574.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- John Wiley & Sons Inc
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780470601747
- ISBN
- 9780470601747
Paperback
Condition: New
€ 20.99€ 18.38
€ 20.99
€ 18.38
Paperback. From advertising and public relations to selling and packaging, marketing plays a key role in almost every business process. This book drills down to the basics, providing readers with a better understanding of the vital role that this discipline plays throughout a company. Num Pages: 384 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 232 x 189 x 21. Weight in Grams: 574.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 384
- Condition
- New
- SKU
- V9780471790792
- ISBN
- 9780471790792
Paperback
Condition: New
€ 116.08
€ 116.08
Paperback. Full of tips, techniques, illustrative real-world examples, exhibits, and best practices, this second edition will help you stay up to date on the newest thinking, strategies, developments, and case law in intellectual property. It presents fundamentals of patents, trademarks, copyrights, trade secrets and other less-known forms of IP. Num Pages: 320 pages, Illustrations, forms. BIC Classification: 1KBB; KJ; LAY; LNR; TBY. Category: (P) Professional & Vocational. Dimension: 165 x 229 x 21. Weight in Grams: 402.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 2nd Edition
- Number of pages
- 292
- Condition
- New
- SKU
- V9780470888506
- ISBN
- 9780470888506
Paperback
Condition: New
€ 46.99€ 36.36
€ 46.99
€ 36.36
Paperback. Full of valuable tips, techniques, illustrative real-world examples, exhibits, and best practices, this handy and concise paperback will help you stay up to date on the newest thinking, strategies, developments, and technologies in licensing intellectual property. Order your copy today!. Num Pages: 240 pages, illustrations. BIC Classification: KJQ; LNR. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 229 x 155 x 16. Weight in Grams: 298.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 240
- Condition
- New
- SKU
- V9780471432333
- ISBN
- 9780471432333
Paperback
Condition: New
€ 36.07
€ 36.07